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Harvard - Brazil Office - DRCLAS - David Rockefeller Center for ...

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“Student Voices” Videos<br />

OUTREACH<br />

In August 2008, the <strong>Brazil</strong> <strong>Office</strong> began posting brief “Student Voices” videos to the <strong>Center</strong>’s website<br />

(www.drclas.harvard.edu/brazil/student/voices). These videos provide students with direct access to peer<br />

perspectives on their experiences studying, living, researching, working, and engaging in day‐to‐day life<br />

in <strong>Brazil</strong> and at <strong>Harvard</strong>.<br />

Numbers:<br />

• 11 videos posted to website (as of April 16, 2009)<br />

Results:<br />

• Ability of current <strong>Harvard</strong> students to learn from previous students’ experiences and to identify<br />

peers who can provide them unbiased advice in response to their questions<br />

• Posting of videos in English and Portuguese that address experiences both from the perspectives<br />

of <strong>Harvard</strong> students in <strong>Brazil</strong> and <strong>Brazil</strong>ian students at <strong>Harvard</strong><br />

In<strong>for</strong>mativo Updates<br />

In February 2008, the <strong>Brazil</strong> <strong>Office</strong> introduced In<strong>for</strong>mativo, a periodic update on recent program activities<br />

in <strong>Brazil</strong> and at <strong>Harvard</strong>. In<strong>for</strong>mativo is distributed by e‐mail no more than once per month. If you would<br />

like to be added or removed from the distribution list, please e‐mail hbrazil@fas.harvard.edu.<br />

Numbers:<br />

• 3,293 recipients of the March 2009 In<strong>for</strong>mativo.<br />

• 323% increase in number of recipients between February 2008 and March 2009<br />

• Dozens of recipients have sent brief “thank you” notes <strong>for</strong> helping to re‐connect them to <strong>Harvard</strong><br />

or <strong>for</strong> alerting them to initiatives or events of interest<br />

• 2 people who have requested to be removed from distribution list<br />

• 1 is the maximum number of times per month that the <strong>Brazil</strong> <strong>Office</strong> will send In<strong>for</strong>mativo<br />

Results:<br />

• In<strong>for</strong>mativo has successfully created a communication channel <strong>for</strong> the <strong>Brazil</strong> <strong>Office</strong> and <strong>Brazil</strong><br />

Studies Program that reaches across the University’s schools and around the world.<br />

For more in<strong>for</strong>mation, see: www.drclas.harvard.edu/brazil/in<strong>for</strong>mativo<br />

Website<br />

The website is a cornerstone of the <strong>Brazil</strong> <strong>Office</strong>’s ef<strong>for</strong>ts to efficiently communicate the growing breadth<br />

and depth of <strong>Brazil</strong>‐related initiatives and opportunities at the University and in the country.<br />

Numbers:<br />

• 54% increase in traffic to <strong>Brazil</strong> pages of website between March 2008 and March 2009<br />

• 133 <strong>Brazil</strong>ian cities accessed <strong>DRCLAS</strong> website in March 2009<br />

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