Toon Boom News WINTER 2012 - Toon Boom Animation

CASE STUDY: TEEN TRUTH (CONTINUED)animators working on the same project, it enabled us tocut our production time in half while still maintaining thehighest level of quality,” shared Erahm.“Storyboard Pro and Harmony made our tightproduction timeline, limited budget and small team justas powerful and efficient as a production double the size.Even though most of the team working on this projecthad little to no knowledge of the software, the intuitiveHarmony interface, the efficient rendering times made itpossible for the whole team to be up and running in lessthan two weeks. The powerful tools built into the softwareenabled us to utilize a streamlined process using multipleteam members, so we could hit all of our milestonedeadlines, acquire quick approvals and deliver the projecton time and on budget without any problems,” statedErahm.For the past six years, Horizon Intertainment hasworked hard to create thought-provoking educational andmainstream projects that engage, entertain and inspireaudiences of all ages. In the past, they have focused moreon documentary and narrative live action films but they feelthat the animated Powerful Words film has proven that theycan successfully produce animated content that be just aspowerful and marketable. In addition, they have focusedprimarily on reaching the 12–24 year old demographic,but feel the animated medium will allow them to reach amuch younger demographic. They look forward to joiningforces with Special Olympics International to launch theprovocative Powerful Words film in schools across NorthAmerica as a part of their new live TEEN TRUTH LIVE:PROJECT UNIFY experience. “We believe it will becomea very valuable tool in building support and advocacy foryouth with intellectual disabilities. In addition, we lookforward to exploring ways in which we can incorporatemore animation in our current project slate, beginningwith our TT: PARENTS film. Animation is a tremendouslyversatile medium that allows one to reach a broader agegroup in a powerful manner. It also allows you to softenthe blow of a very provocative message. We can’t wait tofind more ways to use the medium to enhance more of ourprojects,” concluded Erahm. •www.teentruthlive.netwww.specialolympics.org14 Toon Boom News WINTER 2012-2013