Roadmap 2021 Highlights - City of St. John's

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GOALSFive strategic goals provide a clear focus for the future. Theaction plan to implement these goals is detailed fully in themaster document available online at stjohns.ca, or by scanningthe QR code on the back cover of this document.By 2021, St. John’s will be:A location of choice for businessand investmentBusiness and investment activity brings employment,opportunities and innovation. Retaining and nurturing businessis key to generating long-term, predictable economicactivity. Our aim is to create an environment that enablesbusiness to grow, diversify, and flourish in a city thatcelebrates business achievement.A magnetic and desirable city fornewcomers and young professionalsA qualified workforce is an essential ingredient for economicdevelopment and innovation. Securing a vibrant and healthyworkforce necessitates a focused approach to both retainingand attracting professionals and skilled labour. We need toencourage diversity and nurture our young professionals.5Roadmap 2021 - Highlights
GOALSA global leader in ocean technology anda global centre for offshore energy expertiseSt. John’s has a critical base of research facilities, companies andexpertise related to offshore petroleum development and oceanengineering and technology. Local expertise in harsh environmentshas specific application to opportunities emerging in other jurisdictionsincluding the North. The core competencies that have been developedlocally can be leveraged and applied around the globe.A destination of choice for peopleseeking authentic visitor experiencesTourism makes an important contribution to the St. John’s economy.St. John’s offers visitors an intriguing blend of history, culture andnatural experiences, all within an urban setting. Compelling provincialmarketing campaigns are increasing awareness and opening opportunitiesfor future growth. We must build on this momentum.A leading Canadian artistic metropolisThe arts community in St. John’s is distinct and original. The vibrancy,attractiveness and liveability of the city are inherently tied to the arts.Artists also make a significant economic contribution to the region.Our aim is to support artistic endeavours, nurture relationships andfoster an engaged community.6Roadmap 2021 - Highlights
Page 1 and 2: HIGHLIGHTSPhoto: Chris Browne
Page 3 and 4: Cities, not countries, are the fund
Page 5: GUIDING PRINCIPLESLeveraging Our Un
Page 9 and 10: THE JOURNEY AHEADRoadmap 2021 gives

Roadmap 2021 Highlights - City of St. John's

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