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Freudenberg-NOK… A truly global supplier - ATRA

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Sara Bruns – Product Technician<br />

Bill Kay - Product Technician<br />

as possible. To even consider working<br />

on a solution, the Corteco R&D<br />

team will need to know the transmission<br />

affected, the specific condition<br />

and what parts were involved. And if<br />

you’ve come up with a solution on your<br />

own they want to hear about that too.<br />

If you can, try to get pictures of<br />

the components involved. Even better,<br />

hang onto the worn components for<br />

further evaluation.<br />

Who knows? You could be the<br />

source for the next set of improvements<br />

to the TransTec® kit line.<br />

Supporting Our Industry<br />

One thing the folks at Corteco® are<br />

quick to acknowledge is the importance<br />

of taking an active role in helping support<br />

the transmission repair industry.<br />

Whether it’s a booth at <strong>ATRA</strong>’s annual<br />

Expo, attending a customer sponsored<br />

weekend technical seminar or lending<br />

its sponsorship to <strong>ATRA</strong>’s new Phone<br />

TransTec ® automatic transmission<br />

overhaul kits are produced by Corteco ® ,<br />

the aftermarket business of <strong>global</strong> automotive-parts<br />

giant <strong>Freudenberg</strong>-NOK.<br />

The company is a general partnership<br />

of <strong>Freudenberg</strong> of Germany and NOK of<br />

Japan. The partnership was established<br />

July 1st, 1989, but <strong>Freudenberg</strong>’s history<br />

dates back to 1849 and NOK was<br />

founded in 1939. The <strong>Freudenberg</strong>-NOK<br />

Global Partnership integrates Japanese,<br />

German and American technology, has<br />

total <strong>global</strong> sales over $7.5 billion and<br />

over 30,000 employees serving customers<br />

worldwide.<br />

<strong>Freudenberg</strong>-NOK’s headquarters is<br />

located in Plymouth, Mich., just a few<br />

miles from Detroit and is an 80,000square-foot<br />

complex. This state-of-theart,<br />

facility includes a $30 million Technical<br />

Center, which is the most extensive<br />

Answering Pads, Corteco is a leader<br />

in its support for the Association and<br />

the individual transmission shops it<br />

represents.<br />

If you’re a regular reader of<br />

GEARS, you’re probably very familiar<br />

with the TransTec® ads and logo. They<br />

buy a full-page ad in every issue.<br />

Sure, those ads are designed to<br />

reinforce the TransTec® name, and, yes,<br />

they’re supposed to help them sell more<br />

kits. But they’re also one of the ways<br />

in which Corteco is helping support<br />

this industry — our industry — by providing<br />

support for GEARS Magazine.<br />

Without that support, GEARS would<br />

quickly become a memory, and with it<br />

would go a valuable training and news<br />

resource that you’ve come to depend<br />

on. Corteco considers that training a<br />

valuable addition to our industry, and<br />

it’s a large part of why they’re so<br />

Customer Service Personnel: Sue Jesberger, Leslie Holm, and Claudia Balduff<br />

<strong>Freudenberg</strong>-<strong>NOK…</strong> A <strong>truly</strong> <strong>global</strong> <strong>supplier</strong><br />

<strong>supplier</strong>-operated facility for developing<br />

and testing sealing products in the<br />

Americas.<br />

Since many manufacturers today<br />

seek <strong>supplier</strong>s who are innovative and<br />

have <strong>global</strong> reach, much of <strong>Freudenberg</strong>-<br />

NOK’s success has come as a result of<br />

its close working relationship with its<br />

parent companies and ability to tap the<br />

technology and expertise of its partners<br />

in Europe and Asia.<br />

Extending its technology expertise<br />

beyond the automotive market,<br />

<strong>Freudenberg</strong>-NOK also provides<br />

an extensive portfolio of precision<br />

molded products to the aerospace,<br />

aftermarket, fluid power, oil and gas,<br />

marine, healthcare/medical, off-highway<br />

equipment, recreational, industrial,<br />

chemical processing and semiconductor<br />

markets worldwide.<br />

aggressive in their support for <strong>ATRA</strong><br />

and GEARS.<br />

Why is Corteco so involved with<br />

the industry at large? Because they<br />

know that a strong transmission repair<br />

industry profits everyone… including<br />

them. So it’s to everyone’s benefit for<br />

Corteco to provide as much support as<br />

possible, to help ensure a brighter business<br />

picture for all of us.<br />

Better solutions for real-world<br />

problems… providing complete support<br />

for customers… because at Corteco,<br />

they recognize the importance of support<br />

before and after the sale.<br />

To that end, you are invited to contact<br />

Corteco and request a personal visit<br />

to your shop. Just go to www.TransTec.<br />

com and click on the “Contact Us” link.<br />

Let them know you want to schedule<br />

a visit. Corteco considers these visits<br />

paramount in developing a better<br />

understanding of the challenges you are<br />

facing. Even if they don’t hear from<br />

you - don’t be surprised if you see<br />

one of their associates knocking on<br />

your door in 2008!<br />

GEARS January/February 2008 23

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