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BUS 139 - Wake Technical Community College

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3. Understand the product aspect of the small business marketing mix including inventory control.4. Understand the place/distribution aspect of the small business marketing mix including retail and manufacturinglayouts.5. Understand the price and promotion aspects of the small business marketing mix.Unit IV1. Understand the international business environment, its benefits and challenges.2. Understand the management functions and small business growth implications.3. Understand the basic human resource management functions and processes.4. Understand the elements of small business operations managementCourse GradingThe departmental grading scale will be used as follows:A=90-100 B=80-89 C=70-79 D=60-69 F=59 or lessThe final grade is based on these components.ExamsRevised: 07/14/11Small projects, 4 x 4% 16%Homework and Quizzes 12%Exams, 4 x 18% 72%TOTAL 100%Exams must be taken at the regularly scheduled time. Properly documented misses may be made up at a cost of 10percentage points per calendar day late.Suggested weekly schedule for a 16-week, 2 days per week seated <strong>BUS</strong> <strong>139</strong> class.The intent is that this be used for an instructor’s planning, not that it be distributed to the students.Class #Activity1 Introductions, Personal, <strong>Wake</strong> Tech and the Course2 Present Chapter 1, Small Business OverviewClass Exercise – Water Shortage Opportunities3 Chapter 1 Homework and/or QuizPresent Chapter 2, Small Business Management, Entrepreneurship and OwnershipAssign Project 1Assign Entrepreneurship Quiz4 Chapter 2 Homework and/or QuizDiscuss Entrepreneurship Quiz ResultsPresent Chapter 3, Social Responsibility, Ethics and Strategic Planning5 Chapter 3 Homework and/or QuizPresent Chapter 4, the Business Plan6 Project 1 Presentations7 Summarize and Review Chapters 1 to 4 in preparation for Exam 18 Exam 19 Discuss Exam 1 ResultsPresent Chapter 5, FranchisingAssign Project 210 Chapter 5 Homework and/or QuizPresent Chapter 6, Taking Over an Existing BusinessClass Group Evaluation Exercise


11 Chapter 6 Homework and/or QuizPresent Chapter 7, Starting a New Business12 Chapter 7 Homework and/or QuizPresent Chapter 8, Accounting Records and Financial Statements13 Chapter 8 Homework and/or QuizPresent Chapter 9, Small Business Finance14 Project 2 Presentations15 Summarize and Review Chapters 5 to 9 in preparation for Exam 216 Exam 217 Discuss Exam 2 resultsPresent Chapter 10, The Legal EnvironmentAssign Project 318 Chapter 10 Homework and/or QuizPresent Chapter 11, Small Business Marketing: Strategy and Research19 Chapter 11 Homework and/or QuizPresent Chapter 12, Small Business Marketing: Product20 Chapter 12 Homework and/or QuizPresent Chapter 13, Small Business Marketing: Place21 Chapter 13 Homework and/or QuizPresent Chapter 14, Small Business Marketing: Price and Promotion22 Project 3 Presentations23 Summarize and Review Chapters 10 to 14 in preparation for Exam 324 Exam 325 Discuss Exam 3 resultsPresent Chapter 15, International Small BusinessAssign Project 426 Chapter 15 Homework and/or QuizPresent Chapter 16, Professional Small Business Management27 Chapter 16 Homework and/or QuizPresent Chapter 17, Human Resource Management28 Chapter 17 Homework and/or QuizPresent Chapter 18, Operations Management29 Project 4 Presentations30 Summarize and Review Chapters 15 to 18 in preparation for Exam 431 Exam 432 With final exam week, there is class #32.Make-Up TestsYou must notify your instructor in advance of missed tests in person or by phone. Scheduling make-up tests are yourresponsibility. Regularly scheduled tests include a bonus opportunity; make-up tests do not.Attendance PolicyStudents are expected to be in attendance at least 90 percent of all scheduled class hours. In the event that a student'sabsences in a class exceed 10 percent and the absences are not justified to the satisfaction of the instructor, theinstructor will submit Student Course Withdrawal Form to the Financial Aid Office or to the email drop boxdesignated for withdrawals to document the last date of attendance. An absence is defined as missing one-third or moreof any regularly scheduled class meeting.Revised: 07/14/11


WeekOutline and Tentative ScheduleTopic1-4 Small Business Strategy and Planning; Chapters 1-45-8 Starting a Business and Finances; Chapters 5-99-12 The Marketing Mix and Marketing Research; Chapters 10-1413-16 Operations, Human Relations and International; Chapters 15-18E-Mail Policy<strong>Wake</strong> Tech requires that every student use the provided my.waketech.edu e-mail account for all school-relatedcorrespondence. Your instructors will not respond to e-mail from any other source. Do not forward my.waketech.edue-mail to other accounts. Replies sent from most forwarded e-mail will not appear to come from your my.waketech.eduaccount and will not be acknowledged by your instructor. This is a strictly enforced school policy. Please review e-mail information carefully. If you have questions or concerns regarding your <strong>Wake</strong> Tech e-mail, contact DistanceEducation Support for guidance.Final Exam Schedule: Date: _______________ Time: _______________ Location: ______________Core Values-In keeping with the college’s mission statement, this course will promote <strong>Wake</strong> Tech’s core institutionalvalues:Respect-Instructor and students will foster an environment that is respectful of all classroom members.Responsibility-Instructor and students will foster an environment that actively promotes taking responsibility for one’sactions and obligations.Critical Thinking-Instructor and students will strive actively to improve the critical thinking skills of analysis,synthesis, and evaluation-both in academics and in everyday actions.Communication-Instructor and students will strive actively to ensure clear understanding in both written and oralcommunications.Collaboration-Instructor and students will strive to develop collaborative skills required in achieving team goals.Disability Support Services is available for students who require academic accommodations due to anyphysical, psychological, or learning disability. To determine eligibility, contact the office onMain Campus at 9101 Fayetteville Road, Raleigh, NC 27603-5696, Room 124 Holding Hall or call(919) 866-5670, (919) 662-3616 (Fax), (919) 324-1508 Sorenson Video Phone,http://disabilityservices.waketech.edu orNorthern <strong>Wake</strong> Campus at 6600 Louisburg Road, Raleigh, NC 27616-6328, Room 211, Building A, orcall (919) 532-5713, (919) 878-1896 (Fax), (919) 324-1508 Sorenson Video Phone,http://disabilityservices.waketech.eduRevised: 07/14/11

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