Audience Analysis and Adaptation Worksheet - University of Mount ...

CM 101Fundamentals of SpeechAudience Analysis and Adaptation WorksheetPart ISpeaker _________________________________Topic __________________________________What is the audience for this speech? ________________________________________________________________________________________________________________________________What is the specific purpose, how can you narrow the topic so it will be appropriate to this audience?____________________________________________________________________________________________________________________________________________________________In choosing a specific purpose, how can you narrow the topics so it will be appropriate to the audience?____________________________________________________________________________________________________________________________________________________________Demographic audience analysis: What special adaptation is necessary in the speech because of theaudience’sAge __________________________________________________________________________Gender________________________________________________________________________Group affiliations _______________________________________________________________Racial or ethnic background _______________________________________________________Sociocultural background _________________________________________________________Other (specify) _________________________________________________________________Situational audience analysis: What special adaptation is necessary in the speech because of theaudience’sSize __________________________________________________________________________Response to physical setting _______________________________________________________Knowledge about the topic ________________________________________________________Interest level in the topic __________________________________________________________Attitude toward the topic _________________________________________________________Disposition toward the speaker _____________________________________________________Disposition toward the occasion ____________________________________________________(continued in Part II)

CM 101Fundamentals of SpeechAudience Analysis and Adaptation WorksheetPart IISpeaker _________________________________Topic __________________________________Adaptation in the speech: Answer each of the following questions.What device(s) did you use in the introduction to gain attention from this audience? _______________________________________________________________________________________________________________________________________________________________________________________________________________What steps did you take to relate the topic directly to this audience in the introduction? ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What are the main points of the speech? Why did you develop these particular main points for this audience?________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________What decisions did you make in choosing supporting materials for this audience? _____________________________________________________________________________________________________________________________________________________________________________________________________________________What steps did you take to make your language clear and appropriate to this audience? __________________________________________________________________________________________________________________________________________________________________________________________________________________What adjustments did you make in delivery—rate of speech, volume, tone of voice, gestures, and thelike—to communicate your ideas to this audience? __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________