Code of Business Conduct - The Coca-Cola Company

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Dealing with Competitors Take care in dealing with competitors, and gathering information about competitors. Various laws govern these sensitive relationships. Competition Law The Coca-Cola Company competes fairly, and complies with all applicable competition laws around the world. These laws often are complex, and vary considerably from country to country—both in the scope of their coverage and their geographic reach. Conduct permissible in one country may be unlawful in another. Penalties for violation can be severe. Accordingly, the Company has adopted Competition Law Guidelines applicable in various parts of the world. Employees should consult Company legal counsel and these Guidelines to understand the particular competition laws and policies applicable to them. Question or concern? Log on to EthicsLine at www.KOethics.com 35
36 Integrity in Dealing with Others Dealing with Competitors (continued) Competitive Intelligence Employees are encouraged to collect, share and use information about our competitors, but to do so only in a legal and ethical manner. Just as the Company values and protects its own nonpublic information, we respect the nonpublic information of other companies. Acceptable Intelligence Gathering It is acceptable to collect competitive intelligence through publicly available information or ethical inquiries. For example, you may gather and use information from sources such as: • Publicly available filings with government agencies • Public speeches of company executives • Annual reports • News and trade journal articles and publications You also may ask third parties about our competitors, or accept competitive intelligence offered by a third party, as long as there is no reason to believe that the third party is under a contractual or legal obligation not to reveal such information. Prohibited Activities The following basic restrictions apply to our ability to gather competitive intelligence: • Do not engage in any illegal or illicit activity to obtain competitive information. This includes theft, trespassing, eavesdropping, wiretapping, computer hacking, invasion of privacy, bribery, misrepresentation, coercion, espionage or threats. • Do not accept, disclose or use competitive information that you know or have reason to believe was disclosed to you in breach of a confidentiality agreement between a third party and one of our competitors. • Do not disclose or use competitive information that is, or you believe should have been, marked “proprietary” or “confidential” without consulting Company legal counsel. Refer to the Competitive Intelligence Policy for more detailed guidance.
Page 1 and 2: Code of Business Conduct Acting wit
Page 3 and 4: Dear Colleague: COCA-COLA PLAZA ATL
Page 5 and 6: Acting with Integrity 4 What Is Exp
Page 7 and 8: 4 Acting with Integrity Around the
Page 13 and 14: Integrity in the Company Acting wit
Page 15 and 16: 12 Integrity in the Company Busines
Page 17 and 18: 14 Integrity in the Company Company
Page 19 and 20: 16 Integrity in the Company Use of
Page 21 and 22: 18 Integrity in the Company Use of
Page 23 and 24: Conflicts of Interest This section
Page 25 and 26: 22 Conflicts of Interest Outside Em
Page 27 and 28: 24 Conflicts of Interest Who Is My
Page 29 and 30: 26 Conflicts of Interest Gifts, Mea
Page 31 and 32: Integrity in Dealing with Others Th
Page 33 and 34: 30 Integrity in Dealing with Others
Page 35 and 36: 32 Integrity in Dealing with Others
Page 37: 34 Integrity in Dealing with Others
Page 41 and 42: Addenda 39 Administration of the Co
Page 43 and 44: 40 Administration of the Code Disci
Page 45 and 46: 42 Glossary Ethics & Compliance Com
Page 47 and 48: 44 Resources Ethics & Compliance Of
Page 49: March 2008 PI-5327

Code of Business Conduct - The Coca-Cola Company

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