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Report of the Investment Committee 2008 - St James's Place

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The strength <strong>of</strong> Partners’ relationships with <strong>the</strong>ir clients has meant that both are taking a longtermview which in turn has led to our business having one <strong>of</strong> <strong>the</strong> highest retention <strong>of</strong> fundsunder management in <strong>the</strong> industry – currently 95%. The advantages <strong>of</strong> this are not alwaysimmediately apparent, but, as I was reminded <strong>the</strong> o<strong>the</strong>r day by one <strong>of</strong> our independent fundmanagers, it has meant that he (and <strong>the</strong> o<strong>the</strong>r managers) has not been forced to sell investmentsfrom his <strong>St</strong>. James’s <strong>Place</strong> funds to meet investors’ redemptions. This contrasts sharply with hiso<strong>the</strong>r retail funds where he has been forced to sell good quality investments at depressed pricesto raise liquidity to meet client withdrawals. He went on to say that in <strong>the</strong> longer term this wouldundoubtedly increase <strong>the</strong> chances <strong>of</strong> superior investment performance from <strong>the</strong> portfoliosmanaged for us because his longer-term investment strategy had not been disturbed.As well as helping to retain funds, our relationship led business has continued to attract newinvestment into our funds, despite <strong>the</strong> tough market conditions. Again, how does this benefitexisting clients? Well once more it helps our fund managers because <strong>the</strong>y continue to experiencenew flows <strong>of</strong> money into <strong>the</strong>ir funds which in turn, allows <strong>the</strong>m to implement short-term tacticalmoves to protect longer-term strategies. For example, <strong>the</strong>y can accrue <strong>the</strong>se new inflows andbuild up liquidity in <strong>the</strong> funds to help mitigate short-term volatility – which many <strong>of</strong> <strong>the</strong>managers have. It also means <strong>the</strong>y can, when <strong>the</strong>y feel <strong>the</strong> timing is right, use <strong>the</strong>se higher levels<strong>of</strong> cash to buy stocks in quality companies at lower prices and thus take a longer-term view for<strong>the</strong>ir investors. Again, <strong>the</strong>se are actions <strong>the</strong> managers have been engaged in recently. Thisapproach has been one <strong>of</strong> <strong>the</strong> factors enabling us to deliver consistent, superior investment resultsover <strong>the</strong> longer term.So, corporately, <strong>the</strong> benefits <strong>of</strong> our advice-based ethos go far beyond creating long-termrelationships with our clients.The second part <strong>of</strong> my answer sets out how <strong>the</strong> work <strong>of</strong> <strong>the</strong> <strong>Investment</strong> <strong>Committee</strong> has helpedcreate a safer – but not, I hasten to add, risk-free – environment for our investors’ wealth.Firstly we endeavour to avoid what we see as short-term investment fashions – those investmentopportunities that carry <strong>the</strong> hall marks <strong>of</strong> potentially large gains achieved in a short space <strong>of</strong> timewith little perceived risk but that ultimately go horribly wrong. The Technology Funds <strong>of</strong> <strong>the</strong> late1990’s come immediately to mind and <strong>the</strong>re have been many o<strong>the</strong>rs such as Split-Capital<strong>Investment</strong> Trusts and Precipice Bonds. All have cost investors (but not clients <strong>of</strong> <strong>St</strong>. James’s<strong>Place</strong>) dearly. More recently we have chosen not to follow o<strong>the</strong>r companies into launching fundsin <strong>the</strong> highly specialist areas <strong>of</strong> China, India and Russia. Their economies may be growing stronglybut <strong>the</strong>ir stock markets have fallen sharply by anything up to 70% this year on fears <strong>of</strong> economicfallout from <strong>the</strong> credit crisis. Our preferred approach is to concentrate on selecting high qualitymanagers and <strong>the</strong>n to allow <strong>the</strong> individual fund managers to make <strong>the</strong>ir own judgement aboutwhich area <strong>the</strong>y wish to invest in and crucially, <strong>the</strong> timing <strong>of</strong> <strong>the</strong>ir decision.4

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