always mobile stahlgruber at a glance

PERFORMANCE THAT MOVES

ALwAYS MOBILE
THE PHILOSOPHY OF THE STAHLGRUBER BRAND
Nowadays, mobility is the requirement for survival and continuous
growth in the modern business world. Mobility means speed and
flexibility, as well as dynamism and innovative strength. But it also
entails quality, performance and continuity in relation to those key
market factors which make a business partner predictable and
reliable to customers and suppliers.
Constant mobility – internally as a requirement of our staff and
externally as a performance standard vis-à-vis our customers – has
characterised the STAHLGRUBER philosophy for many decades and
is the underlying tenet of the business operations of STAHLGRUBER
GmbH today.
Our strengths are revealed in our selected product ranges of leading
suppliers in the independent parts market as well as the innovative
strength of our services for repair workshops and resellers. Behind
all this is a long tradition which has become a success story going
back more than 80 years.
Since the company was founded by the Gruber brothers in 1923, we
have constantly faced up to changing market demands to serve our
partners. After all, the success of our partners guarantees our own
success and is the condition for the continuous development of our
company, both nationally and internationally.
www.stahlgruber.de

ALwAYS MOBILE
THE PRODUCT PROGRAM OF STAHLGRUBER
BRAKES AND CHASSIS ELECTRICAL EQUIPMENT
EVERYTHING FROM A SINGLE SOURCE
AND ELECTRONICS
To be able to provide cost-effective repair, workshops expect spare
parts in OE quality – where necessary also for repairs at current
market value. The STAHLGRUBER range with over 500,000 items
meets all the needs of car repair workshops, enabling them to ensure
customer mobility quickly, efficiently and economically: original
brand parts and accessories for a wide range of vehicle types focusing
chiefly on cars and light commercial vehicles. Our customers receive
BODY, LIGHTING AND PAINT ENGINE AND ExHAUST TECH-
a broad and full spectrum of products at market-oriented prices,
from brake discs and brake linings to electronic sensors for modern
vehicle technology and replacement engines. An optimised flow of
goods with overnight delivery from a high-performance logistics
centre gives us top-class delivery capacity, which has maintained a
guaranteed average of over 96 % for years.
NOLOGY, THERMAL SYSTEMS
CLEAR ORIENTATION
TYRES AND wHEELS
The extensive STAHLGRUBER product program is visualised in electronic
catalogues such as ATRis or in specially created attractive print
catalogues if required. Naturally we provide an efficient online order
link for our customers, with interfaces to merchandise management
systems commonly used in the industry. Over 30 % of our customers
now make use of this service.
4 5
wORKSHOP
ACCESSORIES, CHEMICALS AND
wORKSHOP SUPPLIES
TOOLS AND wORKSHOP
EQUIPMENT

ALwAYS MOBILE
AS A TOP SERVICE PROVIDER FOR OUR PARTNERS
MOBILE wITH PARTNERSHIP CONCEPTS
Automobile technology is rich in innovation, with new techniques and
vehicle models being developed every year. For car repair workshops,
this means constantly keeping up-to-date with the latest advancements
in repairs and service. This often results in other important areas of
business management such as advertising, customer loyalty measures,
environmental protection, IT organisation and stock optimisation being
relegated to second place. We ensure an appropriately balanced focus
with our various partnership concepts and their modules.
• Corporate design
• Advertising/sales promotion
• Advertising stage
• Finance/insurance
• Payments without cash
• Technical hotline
• Mobility guarantee
• Used car guarantee
AUTO CHECK
STAHLGRUBER currently has some 1,300 concept partners in Germany
and Austria. And the number is on the increase – after all, it is
performance that counts. According to the latest surveys by neutral
institutions (such as BBE) our partnership concepts are market leaders.
Info-Hotline +49 8121 707-77448
INDIVIDUAL STAHLGRUBER SERVICE MODULES
According to our customers’ needs, our concept consultants propose individualised STAHLGRUBER service modules:
FULL-SERVICE wORKSHOP CONCEPTS
For independent workshops requiring an all-inclusive solution
we offer our popular full-service workshop concepts:
• MEISTERHAFT CAR REPAIR www.meisterhaft.com
• AC AUTO CHECK www.ac-autocheck.de
• ELN vehicle market
• Used car appraisal
• Training programs/seminars
• Product concepts
• Systematised warehouse
• Waste disposal consultation
• Factoring
• Electronic information systems
RETAIL CENTRE CONCEPT
To supplement these workshop concepts we also offer a retail
centre concept
• autoPARTNER www.autopartner-atr.de

ALwAYS MOBILE
wORKSHOP EQUIPMENT – FLExIBLE AND INDIVIDUALISED
COMPLETE SERVICE AND PRODUCT PROGRAM
For STAHLGRUBER, complete service for workshop equipment starts
with consultation and includes planning, implementation and ongoing
maintenance. Our specially trained sales consultants for workshop
equipment conduct talks on site and are guided by the individual
needs of the customer, taking into consideration the circumstances
and requirements of the workshop site. Our special departments
Service Planning & Construction and Technical Service Centre have
a key role to play here.
The product range in the area of workshop equipment offers the expertise
and quality of numerous brand manufacturers. The program
includes the classic areas of quality tools and special tools, lifting
technology and plant and warehouse fittings. Our own specialists
provide consultation and offer electronic testing equipment by quality
manufacturers such as Bosch, AVL and Hella for use in areas of
increasing importance such as vehicle diagnosis, air conditioning and
chassis technology.
Extensive online catalogues are available on the Internet:
• Car workshop equipment
• Quality tools
• Screws and bonding elements
www.stahlgruber.de
ALwAYS MOBILE
FOR PLANNING AND TURNKEY CONSTRUCTION
SERVICE PLANNING & CONSTRUCTION
Building a new workshop or extending or altering
an existing one generally involves complex planning
and high costs. For this type of extensive
investment in particular it is important to have a
reliable and expert partner. Here we attach particular
importance to complete service in planning and
construction. It is only possible to achieve the desired
business success if all planning components
come from a single source – such as functional
operations, workshop technology, building technology
and architecture. Workshops benefit from
our experience and our specialist expertise in
areas such as:
• Practically oriented optimisation
of work sequences
• Functional, low-cost architecture
• Optimisation of operational costs
• Environmental protection
• Work protection
• Product expertise
• Site assessment
• Project and cost management
Even after completion of the construction work,
STAHLGRUBER remains a reliable and expert
partner to its workshop clients – for goods supply,
workshop fittings, training programs, building
maintenance and technical service.
Contact planen.bauen@stahlgruber.de

ALwAYS MOBILE
SERVICE wITHOUT LIMITS
TECHNICAL SERVICE CENTRE
One of the most important points in daily workshop practice is the
reliable functioning of workshop facilities, test equipment and tools.
The required servicing of car repair workshops is thus just as important
for the smooth handling of planned car repairs as the availability
of parts. In addition to comprehensive maintenance, STAHLGRUBER
therefore also offers fast overhaul services.
ENVIRONMENTAL PROTECTION SERVICE
Environmental protection is a high-profile issue in our times. The
automobile trade also makes a key contribution to the reduction of
environmental pollution by means of active environmental protection
both in the automobile and in car repair workshops. Regulations
relating to waste disposal and recycling and the monitoring of these
processes means that automobile repair companies have to reinforce
their efforts in this area.
Automobile repair companies are legally required to apply for a waste
disposal certificate, i.e. they must show evidence of their recycling
and waste disposal facilities. There is also a particular obligation to
ensure environmentally compatible waste disposal channels.
In our sales region we have installed high-performance service
centres, with 80 service technicians providing a full-coverage service
network for comprehensive customer support in the following areas:
• Maintenance
• Service and repairs
• UVV inspection
• Induction and training programs
• New installation and start-up
www.stahlgruber.de
We provide information and consultation on products, information
centres and contact addresses on the complex subject of waste
disposal. Our contact partners in the STAHLGRUBER sales outlets and
our sales consultants will be pleased to help you with any questions
you may have.
Info-Hotline +49 8121 707-77411
ALwAYS MOBILE
FOR TRAINING AND PROFESSIONAL ExPERTISE
MOBILE wITH TRAINING PROGRAMS
Hardly any other industry is subject to technological changes, debates on
environmental protection and new sales channels to the same extent as
the automotive trade. Together with well-established partner companies
and the specialist advisors of our suppliers, we provide our clients and
their employees with information on all areas relating to the automobile,
even including business management, personnel and marketing.
Practically oriented training materials, up-to-date information, advanced
technical knowledge and nearby training locations – these are the
features of our training program. A large part of the program is free of
charge to our customers. For many seminars the required certificate of
expertise is issued for submission to the TÜV or trade supervisory office.
The training catalogue is updated and published every six months and
for many of our customers it has become a regular feature in their
planning of initial and further training measures. The broad spectrum
THE STAHLGRUBER SHAREHOLDER FOUNDATION
The shareholders of STAHLGRUBER set up the
STAHLGRUBER Shareholder Foundation in 2003.
By the end of 2004, shareholders had already
collected a capital of over 1.9 million euros in
this foundation. After receiving the Certificate of
Recognition from the Government of Upper Bavaria
in November 2003, it became a certified civil law
association domiciled in Poing. The purpose of the
THE STAHLGRUBER FOUNDATION
The STAHLGRUBER Foundation was brought into existence
in 1969 through the will and testament of the
company founders Otto and Willy Gruber. The foundation
started with a capital of some 11.7 million euros.
Today it is the largest foundation under the administration
of the City of Munich in monetary terms. The
foundation capital is available to STAHLGRUBER
and is non-redeemable.
of training topics is certainly one of the reasons for this, as shown by
an extract from the catalogue:
• Airbag and belt tensioner • Air conditioning
• Trailer hitch device
• Marketing
• Liquefied gas
• Engines
• Brakes
• Care products
• Accounting
• Recycling
• Diagnosis and testing technology • Tyres and wheels
• Diesel exhaust emissions control • Auxiliary heating systems
• IT systems
• Wear parts
• Electronics
• Windscreens
• Chassis
• Body
Info-Hotline +49 8121 707-77447
foundation is to promote further training in the craft
trades, especially in the automobile and tyre vulcanizing
trades, in industrial rubber technology and
in related fields.
www.stahlgruber-gesellschafter-stiftung.de
The interest – over 0.7 million euros per year – is
used by the foundation for the training of young
people in the automobile and tyre vulcanising
trades. The foundation also invests considerable
sums in developing a vocational training centre for
automobile technology in Munich.
www.stahlgruber-stiftung.de
10 11

ALwAYS MOBILE
THANKS TO OUTSTANDING LOGISTICS
FLExIBLE GOOD SUPPLY FROM THE SUPPLIER TO THE CUSTOMER
FACTS AND FIGURES
• Surface area of premises
100,000 m 2
• Surface area used including
free space 98,000 m 2
• Built-up area 32,400 m 2
• Constr. volume 444,200 m 3
Within the core areas of STAHLGRUBER’s expertise,
logistics has been a key factor for years – in its
overall function to optimise the order-based flow of
information and goods, associated costs and process
quality as defined by the customer.
Delivery reliability and flexibility of handling have
top priority. Sales outlets and customers can order
until 6 pm daily and receive the goods several times
a day and even by overnight delivery if required.
The workshop customer thus enjoys an optimum,
needs-oriented supply of goods – without the additional
burden of cost-intensive storage space.
A container concept integrates all those involved in
the “supplier – logistics centre – sales outlet” cycle.
The central dispatch system optimised and further
developed by STAHLGRUBER controls and coordinates
the movement of goods in the logistics centre
and performs communication functions via dedicated
line between the logistics centre and all sales
outlets in Germany and abroad.
Over 120,000 different articles are stocked in the
approx. 200,000 storage spaces of the logistics centre,
with a daily dispatch rate of up to 50,000 items.
TOP-CLASS LOGISTICS FROM ORDER TO DELIVERY
The STAHLGRUBER logistics chain ensures optimum goods supply
for our partners. Every order is handled swiftly and reliably – whether
online via the STAkis customer information system or directly on site
at a STAHLGRUBER sales outlet.
No later than 24 hours the ordered item will have travelled from the
central logistics centre to the customer – either directly or via a sales
outlet.
12 13

ALwAYS MOBILE
wITH MULTIMEDIA INFORMATION SYSTEMS
14
STAKIS – THE COMPLETE SOLUTION FOR wORKSHOP AND PARTS RETAILERS
As in numerous other sectors, the factors of time and process quality
are becoming increasingly important in customer service for car
workshops and car parts retailers, too. With the STAHLGRUBER
customer information service STAkis, we offer all the necessary software
solutions for cost-effectiveness and success.
STAHLGRUBER
ONLINE ORDERING
Online ordering provides all
information for swift handling
of orders:
• Orders can be placed around
the clock
• Information on current prices
and availability
• Recoding of reference
numbers
• Display of alternative
products
• Download of price information
and optional additional
article data
STAHLGRUBER
PRODUCT AND SERVICE INFORMATION
ATRis – electronic parts
information system
• Always up-to-date
• Diverse options
and interfaces
• Inspection data
• Swift and clear selection of
parts
• Current price and availability
information
• Integrated labour units
• Spare parts can be retrieved
from the electronic information
system ATRis and the
STAHLGRUBER catalogues
for order handling
• Order confirmation by e-mail
Order swiftly and simply at:
http://bestellung.stahlgruber.de
ATRis Technology – repair
guide on CD-ROM
• Default settings
• Starting torque levels
• Error search aids
• Error code lists
• Motor circuit diagrams
• Repair guides
• Enlarged component
diagrams
STAHLGRUBER Service offers personal consultation on site, regional
training dates and regular workshops on the comprehensive customer
The STAkis software modules are currently in operation with over
10,000 users. They have been developed specifically for the trade and
their functions and data cover all the common requirements of dayto-day
business.
STAHLGRUBER
PRICE INFORMATION
• Individualised customer price
information for all
STAHLGRUBER articles,
updated on a monthly basis
for download
• Standard price information
for all STAHLGRUBER
articles on a quarterly basis
on DVD
STAHLGRUBER MERCHANDISE
MANAGEMENT FOR PROFESSIONALS
STAHLGRUBER workshop STAkis Professional
From order acceptance to in- The basis for all daily work
voicing – swift, effective and processes in the repair work-
simple to handle. Whether pro- shop. All information on cus-
cessing orders or creating form tomers, invoices and the most
letters: with the STAHLGRUBER important business data can be
Workshop package, everyday retrieved swiftly and easily.
work processes in the repair
workshop and car dealership
are significantly simplified and
logically organised. This program
is offered as an open solution.
information service STAkis.
Support in all IT-Questions stakis.support@stahlgruber.de
15

ALwAYS MOBILE
SERVICE TO THE CUSTOMER
INDIVIDUAL RANGE OF SERVICES
We do justice to the varied needs of our customers by means of a
target-group-oriented distribution system. Specialists for internal
and external workshop services, wholesale and retail, tyre services
and paintshops are familiar with the specific needs of their customers
and are able to offer individually tailored assistance.
1
GENERAL AND SPECIFIC SERVICE MODULES
1. Telephone Basic Plus Premium
• Telephone availability from 7 am to 6 pm x x x
• Priority handling x x
• Free telephone contact x
2. Delivery concept
• Daily delivery x x x
• Multiple daily delivery x x
• Special tours x
• Night express dispatch to 6 pm (Mon – Fri) x x x
3. Range
• Full range of goods x x x
• Special procurement x x
• Systematised warehouse (SGL) x
4. Complaint handling
• Swift complaint processing x x x
• Simplified complaint processing x
5. Multimedia information system
• Online order around the clock x x x
• Quarterly price information x x x
• ATRis x x x
• ATRis Technology x x
• STAHLGRUBER Workshop x x
• STAkis Professional x
. Partnership concepts
• Full-service concepts for workshops x
• Retail centre concepts x
. Training programs
• Practically oriented training and seminar programs x x x
. Live demonstrations and trade fairs x x x
. Service for workshops
• Full range of goods in the tool area x x x
and technical equipment
• Information and consultation on environmental protection x x
• Complete service on construction projects x x
• from planning to construction x x
• UVV inspection x x
10. Technical service
• Service network with full geographical coverage x x x
• Installation, start-up and induction x x x
for equipment and machines
• Repair, service and maintenance x x x
11. Technical hotline x x
The general range of services can be used by all customers. Especially
cost-intensive additional services can only be provided in conjunction
with the relevant sales volume and are thus only available to our plus
and premium customers.
ALwAYS MOBILE
THE STAHLGRUBER SERVICE NETwORK
Sales outlets
Logistics centre
Head Office – Poing near Munich
1

ALwAYS MOBILE
wITH COMMUNICATION FOR OUR PARTNERS
TELECOMMUNICATIONS CENTRE
STAHLGRUBER has been a sound distribution part-
ner in the field of telecommunications for many
years. As a full-line telecommunications distributor
with a focus on mobile phones, fixed telephone
networks, DSL, Internet and navigation we offer
our partners a comprehensive concept on which to
base successful trade, in addition to all the important
services, products and accessories.
Excellent terms and fast premium invoicing are
just as much a part of the service as a swift and
effective delivery capacity. STAHLGRUBER’s own
activation and accounting platform “easy-active”
makes day-to-day business much simpler for our
partners. This trade tool is continuously subject to
further development based on the needs of the telecommunications
retail trade.
Fully developed marketing concepts such as the
creation, distribution and invoicing of individual
flyers are just as much part of our range as our wide
range of POS materials including shop design. We
also provide intensive sales support, a broad training
program, personal support from internal staff and
field agents and qualified tele-support.
1
Our car workshop and wholesale customers also
benefit from the high level of STAHLGRUBER
expertise in the telecommunications field. By
means of intensive support and sound consultation
with tailor-made solutions in communications we
help our business customers to optimise the use
of mobile phones, fixed telephone networks and
Internet according to their individual needs, thus
significantly reducing communication costs based
on improved efficiency.
Whether you are a telecommunications specialist
retailer, a car workshop or a wholesale customer:
STAHLGRUBER is definitely the number one address
for perfect, comprehensive solutions to suit
individual needs in the entire area of telecommunications.
www.stahlgruber-com.de
IMPRINT
EDITED AND PRODUCED BY
STAHLGRUBER GmbH
Gruber Straße 65
85586 Poing
Germany
Postfach 11 60
85580 Poing
Germany
Phone: +49 8121 707-0
Fax: +49 8121 707-77000
www.stahlgruber.de
DESIGN
SCHILLER GmbH BRAND COMPANY
In den Sauermatten 9
79249 Merzhausen-Freiburg
Germany
www.schiller.de
LEGAL NOTE
Copyright 2007
STAHLGRUBER GmbH

ALWAYS MOBILE
STAHLGRUBER AT A GLANCE
CONTACT
STAHLGRUBER GMBH
Gruber Straße 65
85586 Poing
Germany
Phone: +49 8121 707-0
Fax: +49 8121 707-77000
www.stahlgruber.de
EMPLOYEES – GERMANY 2006
• Total 2,349
Sales outlets 1,584
Logistics centre 231
Head office 262
Technical Service Centre – TSC 59
- Cooperation partner TSC 22
Telecommunications Centre – CTK 22
SALES
• Regional managers 10
• Sales consultants/fittings consultants 191
• Concepts for customers
www.ac-autocheck.de
www.autopartner-atr.de
www.meisterhaft.com
AUTO CHECK
SALES OUTLETS
• Total 78
Germany 62
Austria 10
Czech Republic 6
BERNHARD STRAUCH
Managing Director
bernhard.strauch@stahlgruber.de
Tel: +49 8121 707-77685
REINHOLD FUCHS
Manager Materials Management
reinhold.fuchs@stahlgruber.de
Tel: +49 8121 707-77700
HEINZ RIEKER
Manager Marketing/Distribution
heinz.rieker@stahlgruber.de
Tel: +49 8121 707-77776
UDO FRECHEN
Manager
Workshop Equipment/Tools
udo.frechen@stahlgruber.de
Tel: +49 8121 707-77231
TURNOVER – BUSINESS YEAR 2006
• Total 517 million euros
LOGISTICS
• Logistics centre
Storage spaces approx. 200,000
Dispatch performance
items per day approx. 50,000
Premises 100,000 m2 Surface area used, incl. free space 98,000 m2 Built-up area 32,400 m2 Construction volume 444,200 m3 • Sales outlet warehousing
Individual warehousing in each sales outlet of
up to 30,000 articles on site with daily top-up
supply from the logistics centre
• Tours
1,300 tours for distribution of orders
to customers
ANDREJ JERMAN
Manager Organisation
andrej.jerman@stahlgruber.de
Tel: +49 8121 707-77627
ROLAND SCHEX
Manager Purchasing
roland.schex@stahlgruber.de
Tel: +49 8121 707-77816
FRANZ ABOLD
Sales Manager
franz.abold@stahlgruber.de
Tel: +49 8121 707-77372
JOCHEN MEISTER
Manager Technical Service Centre
jochen.meister@stahlgruber.de
Tel: +49 180 5 896378
STAHLGRUBER is a member of ATR International AG, currently made up of 27 international commercial
enterprises from all over Europe. We confront the challenges of the free market with high-performance
marketing and a carefully targeted product range.
www.atr.de
STAHLGRUBER is actively involved in the work of the GVA which represents the interests of independent
distributors for automobile spare parts and which promotes the independent parts trade in Germany as a
powerful and effective alternative for the provision of parts and repairs. www.gva.de
697 0073/500/08-2007
ALWAYS MOBILE
ALWAYS NEAR YOU
Head Office Poing
Halle
St. Pölten
Sales Outlets
Logistics Centre
Head Office – Poing near Munich