13.07.2015 Views

a sponsorship package. - Eros Shine Awards

a sponsorship package. - Eros Shine Awards

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2013 <strong>Eros</strong> <strong>Shine</strong> <strong>Awards</strong> publicity campaignJameson PR have once been engaged by <strong>Eros</strong> <strong>Shine</strong> as publicists for the 2013 <strong>Awards</strong>.Publicity Plan – (Anticipated Coverage )Jameson PR have been engaged by <strong>Eros</strong> <strong>Shine</strong> as publicists for the 2012<strong>Awards</strong>.On sale weekThe event will be posted on all main listings websites and pitched fornewsletter inclusion on the day the tickets go on sale.Announcement (End August/early September)We will distribute the announcement media release to our nationalmedia database, and aim to lock in mentions in/on:• Herald Sun (Confidential pages)• The Age (Postcode 3000 column)• Zoo Weekly• MCV• Southern Star• Today Show (Ch. 9)• Sunrise (Ch. 7)• Ten Breakfast (Ch. 10)• The Project• Sky News Australia (Foxtel)• Fox FM• Triple M Hot Breakfast• Nova• Joy 94.9• 3AW (Derryn Hinch)• ABC 774 (Richard Stubbs)• Triple J (The Hack)• 3RRR (Grapevine)• Same Same• Time Out Melbourne• MX• AAPWe will schedule phone interviews with Ron Jeremy and Bella Donna inorder to generate editorials to break during this week and remind publicthat they can purchase GP tickets.Interviews will be pitched to Magazines, Newspapers, online , radioand Television to break at this time.• Magazines• Famous• Zoo Weekly• OK!• People• Who• Zoo Weekly• Newspapers (* Articles may be syndicated to interstate papers)• Sunday Herald Sun• Sunday Age• Herald Sun*• The Age*• MX• Radio• Fox FM• 2Day FM• Joy 94.9• Triple M• Nova• On line• The Vine• Lifelounge• Time Out Melbourne• SX/AXN• Same Same• Femail.com

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