C O N C O R D A C A D E M Y M A G A Z I N E F A L L 2 0 0 934takes roughly a lifetime to change the world.Changing the world often requires not justchanging minds, but replacing them with freshnew minds—without preconceived notions,whether about scientific possibility or humanpotential. In that respect, in your openness,you—the next generation—are our most preciousresource.What will be the projects of your generation?The ways you will, working together, changethe world? The causes larger than yourselves? Icannot wait to see.But I would be remiss if I left you with theimpression that all of the important projects of alifetime are played out on a large stage. Theprojects of a lifetime come in all sizes—and sizeand importance are often not correlated.To my mind, the single greatest project ofa lifetime is having children. It is the most powerfulway to change the world. This life projectobeys the same rules that I have been talkingabout. It takes an entire lifetime to fulfill thejob. Its sublime satisfaction is being part ofsomething greater than yourself. And it isutterly impossible to plan in advance how itwill all turn out.Tomorrow you are bound for college—and beyond that, for life. Today, you are stillour children.What we all wish for you—and here I knowI speak for all the parents—is that you willsomeday know the same joys that we havefound in our roles, the same joys and satisfactionsthat we feel on days like today.To the Concord Academy graduatingclass of 2009, we love you, we congratulateyou, and we wish you well on your journeysahead.
Who Are We?Last year we engaged in some research to betterunderstand Concord Academy’s alumnae/i as agroup, delving beyond gender and age breakdowns.Inspired and assisted by a study at Brown University,we layered demographic information from marketresearch studies on top of statistics. The insightfulresults have inspired conversations with alumnae/ivolunteers over the past months, andwe wanted to share them with you, as wemove forward with plans to betterengage alumnae/i with each other andwith our school.Basic statistics (as of August 2009)Concord Academy alumnae/i 5,182Females 3,827Males 1,355Concord Academy was founded in 1919 and incorporated in1922. Boys were admitted for the first few years, but from1929 until the fall of 1971 — a span of forty-two years — theschool admitted only girls.CA GenerationsMarket research professionals identify four distinctgenerations active today: the Greatest Generation(born between 1901 and 1924) combined with theSilent or Veteran Generation (born between 1925 and1942), which make up 54 percent of U.S. residents;Baby Boomers (1943 to 1960); Generation X (1961 to1981); and Millennials (1982 to 2000).Interestingly, when CA alumnae/i are grouped by eachhead of school, they nearly match up with these generationalgroups: the Silent and Veteran Generationsroughly correlate with CA alumnae/i who attendedduring the headships of J. Josephine Tucker and ElizabethB. Hall. Baby Boomers primarily went to schoolwith David Aloian, Russell Mead, and Philip McKean atthe helm (although a few overlapped with Mrs. Hall).Our graduates from the eighties and nineties, the TomWilcox years, are CA’s Gen Xers, and the Millennialsattended CA when Jake Dresden was head (and areresponsible for starting our CAYAC young alumnae/igroup and our school’s Facebook page).Why does this matter?ALUMNAE IASSOCIATIONUPDATEWhere are we now?Our largest concentrations of alumnae/i are in:New EnglandNew York/New JerseyCaliforniaWashington, DC10 percent of the 167 alumnae/i living in the Midwest aregraduates from the nineties living in Illinois. About 285 alumnae/i,or 6.5 percent, live abroad.When did we graduate from CA?1930–39 1.1 percent1940–49 3 percent1950–59 7 percent1960–69 13 percent1970–79 17 percent1980–89 21 percent1990–99 20 percent2000–08 18 percent59 percent of our alumnae/i have graduated since 1980.Baby Boomers and Gen Xers represent the largest percentageof our alumnae/i, approximately 70 percent.Drawing from these demographic studies, we canbroadly understand the personality of each generationof CA’s alumnae/i and its preferences for volunteercommitments and social activities. For instance, BabyBoomers and Gen Xers prefer distinct, shorter-termprojects; the Silent and Veteran Generations are interestedin longer-term responsibilities and regular opportunitiesto connect with CA’s leadership team; andthe Millennials like to engage in social, networking, orcommunity-focused activities as a group.Our information also helps us understand the makeupof each geographical cluster of alumnae/i and therebytailor programming to best fit the interests of thatgroup. As we move forward with these new tools inhand, we always keep in mind the abiding intereststhat our alumnae/i share with us over and over: to learnnew things and to engage with new ideas and witheach other.Maureen Mulligan ’80President, Alumnae/i AssociationP.S. I encourage anyone interested in learning moreabout our alumnae/i statistics to contact Directorof Alumnae/i Programs Billie Julier Wyeth ’76 at(978) 402-2232 or billie_wyeth@concordacademy.org.35W W W . C O N C O R D A C A D E M Y. O R G F A L L 2 0 0 9