24.08.2015 Views

CGD 318 Week 5 Final Paper (Public Relations of Starbucks)/ SNAPTUTORIAL

For more classes visit www.snaptutorial.com Focus of the Final Paper For the Final Paper, you will be evaluating the public relations practices at an organization based on all the chapters in the course text. Develop a paper that answers the following questions based on the organization of your choice. You may pick any organization as long as your choice has information available to answer the following questions. 1. Analyze how the organization used public relations to create a brand and influence public opinion. 2. How is your selected organization adapting to the social media sites and other venues in the 21st century?

For more classes visit
www.snaptutorial.com
Focus of the Final Paper
For the Final Paper, you will be evaluating the public relations practices at an organization based on all the chapters in the course text.
Develop a paper that answers the following questions based on the organization of your choice. You may pick any organization as long as your choice has information available to answer the following questions.
1. Analyze how the organization used public relations to create a brand and influence public opinion.
2. How is your selected organization adapting to the social media sites and other venues in the 21st century?

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<strong>CGD</strong> <strong>318</strong> <strong>Week</strong> 5 <strong>Final</strong> <strong>Paper</strong> (<strong>Public</strong> <strong>Relations</strong> <strong>of</strong> <strong>Starbucks</strong>)To Purchase This Material Click below Linkhttp://www.snaptutorial.com/<strong>CGD</strong>-<strong>318</strong>/<strong>CGD</strong>-<strong>318</strong>-<strong>Week</strong>-5-<strong>Final</strong>-<strong>Paper</strong>-(<strong>Public</strong>-<strong>Relations</strong>-<strong>of</strong>-<strong>Starbucks</strong>)-For more classes visitwww.snaptutorial.comFocus <strong>of</strong> the <strong>Final</strong> <strong>Paper</strong>For the <strong>Final</strong> <strong>Paper</strong>, you will be evaluating the public relations practices at an organizationbased on all the chapters in the course text.Develop a paper that answers the following questions based on the organization <strong>of</strong> yourchoice. You may pick any organization as long as your choice has information available toanswer the following questions.1. Analyze how the organization used public relations to create a brand and influence publicopinion.2. How is your selected organization adapting to the social media sites and other venues inthe 21st century?


3. Identify a crisis that the organization has faced or is facing and analyze how it was or isbeing handled by the organization (include an evaluation <strong>of</strong> the organization’s response to thecrisis in your analysis).4. Compare and contrast the similarities and differences between the public relationscampaigns <strong>of</strong> your organization and another organization. If your organization is for-pr<strong>of</strong>it,select a non-pr<strong>of</strong>it organization for your comparison organization, and if your organization isnon-pr<strong>of</strong>it, select a for-pr<strong>of</strong>it.

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