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2004/2005 Annual Report - the Pediatric Oncology Group of Ontario
2004/2005 Annual Report - the Pediatric Oncology Group of Ontario
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Providing practical help<br />
Celebrating success, new targets<br />
Tony Melman<br />
Childhood Cancer<br />
Charitable Council Chair<br />
The POGO Young Leadership Connection also deserves<br />
credit for its achievements in its inaugural year. These young<br />
business and community leaders have made a long-term<br />
personal financial commitment to POGO and are<br />
determined to attract the support of their peers. Started by<br />
five individuals just over a year ago, membership has already<br />
grown to over 45, with pledges totaling over $100,000.<br />
Over the past year, POGO’s Pediatric Oncology Financial<br />
Assistance Program (POFAP) has provided support to over<br />
1,100 families with children in cancer treatment. The<br />
Program is intended to ease some of the financial burden<br />
that childhood cancer can inflict on a young family.<br />
It’s not unusual for one parent to quit work to care for<br />
the ill child, resulting in a sudden drop in the family’s<br />
income. And, for families who live a distance from the<br />
tertiary treatment centres, the cost of daycare for other<br />
children, travel, accommodation, and meals, can all<br />
add to the strain on their reduced budget.<br />
The POFAP application process is deliberately short<br />
and simple. Funds are dispersed to each of the five<br />
tertiary centres so that there is equal, timely access to<br />
the support for families who need it. POGO currently<br />
distributes $500,000 a year to Ontario families, however,<br />
as the number of families seeking POFAP assistance<br />
grows, so does the funding challenge. “We’re stepping<br />
up our fundraising efforts,” says Bill Frid, POFAP<br />
Coordinator, “because we know how important this<br />
support is for so many families.”<br />
Jill Daugherty and her family are very thankful<br />
for the POFAP fund. At five months of age,<br />
her son, Eric, was diagnosed with a brain tumour.<br />
A year of chemotherapy reduced but couldn’t<br />
completely remove the tumour. He then developed<br />
acute leukemia and endured five cycles of<br />
chemotherapy. A bone marrow transplant is<br />
his only hope for a long-term cure. The family<br />
lives in Kingston, Ontario, and most of Eric’s<br />
care has been at Children’s Hospital of Eastern<br />
Ontario in Ottawa.<br />
“I’m fortunate,” says Jill, “I have a family close<br />
by to help care for my five-year-old daughter<br />
when I’m with Eric at the hospital. Still, I’m<br />
only able to do occasional part time work because<br />
Eric frequently develops fevers and I never know<br />
when we’ll have to pick up and go to the hospital.<br />
When you lose one income, you suddenly realize<br />
how quickly small expenses add up. POFAP<br />
helped…it takes just a bit of stress out of a very<br />
stressful situation. You don’t need money worries<br />
on top of everything else.”<br />
Thanks to the remarkable support of so many people,<br />
this year has been one of incredible growth in terms<br />
of our fundraising goals.<br />
Our focus has been to develop a strong fundraising<br />
program and to execute the best strategies to achieve<br />
our goals. While we will continue to rely heavily<br />
on government funding for our core programs, by<br />
supplementing those resources, we know that we can<br />
do so much more. Much of POGO’s success rests with<br />
our ability to form strong, strategic relationships with<br />
many individuals, groups and organizations across the<br />
province and beyond. Likewise, our fundraising efforts<br />
depend on building solid partnerships with people<br />
who are interested in supporting our work. I am<br />
pleased to say that this is an area where we have made<br />
significant progress over this past year.<br />
The POGO Childhood Cancer Charitable Council -<br />
a group of major donors who volunteer their time to<br />
solicit major gifts for POGO - has had a very successful<br />
first year. Through their personal financial contributions,<br />
their fundraising efforts and support of fundraising<br />
events, such as the annual POGO Gala, they helped<br />
to sustain POGO’s Pediatric Oncology Financial<br />
Assistance Program (POFAP), and the vital work of<br />
POGO’s Research Unit (PRU).<br />
Our 2004 fundraising Gala was a tremendous success,<br />
raising $165,000. We had remarkable sponsor support<br />
and our volunteers were phenomenal in helping to<br />
organize the event and sell tickets. I would like to<br />
extend a special note of thanks to Merrill Lynch for<br />
their generosity as the event’s presenting sponsor.<br />
In 2004, POGO launched an ambitious $9 million<br />
fundraising campaign focused on two priorities: the<br />
Pediatric Oncology Financial Assistance Program and the<br />
POGO Research Unit. Two years later, we have raised<br />
almost half of this goal. I was delighted to contribute my<br />
$5 million collection of vintage guitars and amplifiers<br />
to the campaign goal. The money raised from the sale<br />
of these pieces (over $3.2 million CDN to date) will form<br />
an endowment fund to support POGO’s efforts in care,<br />
education and research. With the continued generosity<br />
and support of our donors we are confident that this<br />
campaign will be a success.<br />
As we move into a new year, we are truly excited about<br />
the possibilities ahead. This is an organization with a<br />
remarkable track record of proven results for a very<br />
vulnerable population - children. We are enormously<br />
grateful to all of our supporters for their commitment<br />
to helping POGO. Every dollar raised, and every caring<br />
hand extended helps to ensure that children with cancer,<br />
their families, and childhood cancer survivors, receive<br />
the care and caring that they deserve.<br />
2004-2005 HIGHLIGHTS 2004-2005 HIGHLIGHTS<br />
• The POGO Young<br />
Leadership Connection<br />
raised pledges totaling<br />
over $100,000<br />
09<br />
• Over 300 pediatric oncology<br />
professionals, from Canada,<br />
the United States and<br />
Europe, attended the<br />
2004 POGO Symposium,<br />
“Difficult Beginnings -<br />
Cancer in Infancy”<br />
• At the request of the<br />
Ministry of Health and<br />
Long-Term Care, POGO<br />
developed a five-year<br />
Provincial Pediatric Oncology<br />
Plan for childhood cancer<br />
control in Ontario<br />
• A new Provincial<br />
Coordinator was recruited<br />
to facilitate the provincial<br />
expansion of POGO’s<br />
Successful Academic &<br />
Vocational Transition<br />
Initiative (SAVTI)<br />
• POGO assumed the<br />
administration and<br />
support of the Pediatric<br />
Interlink Nursing<br />
Program for Ontario<br />
and hired a provincial<br />
program coordinator<br />
• POGO’s fundraising efforts<br />
generated over $600,000 for<br />
the Pediatric Oncology Financial<br />
Assistance Program (POFAP)<br />
and the POGO Research Unit<br />
(PRU); a 25% increase over<br />
the previous year<br />
10