DECISION
an inside look at decision 2011 - The Boardwalk Journal Magazine
an inside look at decision 2011 - The Boardwalk Journal Magazine
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“Compliments of Nucky” • AC-Themed Jewelry • New CRDA Executive Director<br />
“Compliments of Nucky”<br />
Campaign Sweeps Across AC<br />
The Insider<br />
Local News, Happenings, and Events<br />
If you were driving on the A.C. Expressway during the weekend<br />
of September 23, your toll going into Atlantic City was free thanks to HBO’s “Compliments<br />
of Nucky” campaign. In celebration of the Season 2 premiere of their award-winning series,<br />
“Boardwalk Empire,” HBO sponsored all<br />
eastbound tolls into Atlantic City from<br />
the expressway during the series’ debut<br />
weekend, along with a beautification<br />
project at the entrance to Atlantic City.<br />
“The beautification project and<br />
sponsorship of the tolls are a great<br />
strategic fit for our marketing campaign<br />
because they organically tie into the<br />
narrative of the show, representing how<br />
Nucky Thompson might curry favor and<br />
reward his supporters in the modern day,”<br />
said Zach Enterlin, senior vice president,<br />
program advertising, HBO.<br />
Casinos Urge Voters to Pass Sports Betting Measure<br />
In early November, New Jersey residents will have the opportunity<br />
to vote for legalized online gambling in the state, and Atlantic City casinos are now<br />
backing this measure and urging voters to pass the legislation. The Casino Association<br />
of New Jersey, which represents the city’s 11 gambling operations, is pushing hard to<br />
have sports betting legalized.<br />
According to Bob Griffin, president of the Casino Association of New Jersey and<br />
chief executive officer of Trump Entertainment Resorts Inc., “legalized sports betting will<br />
attract more tourists to our city to enjoy<br />
our world-class entertainment, thriving<br />
restaurant industry, brand-name retail<br />
shopping, and famous Boardwalk. Sports<br />
betting will allow Atlantic City to better<br />
compete, grow, and reinvest in the region.”<br />
New Jersey’s proposal would allow<br />
wagering on most professional, college,<br />
and amateur sporting events. Betting<br />
on college sports that take place in NJ or<br />
involving NJ collegiate teams would not<br />
be permitted.<br />
Mayor Langford<br />
Not Running For<br />
Senate Seat<br />
Tossing his proverbial hat<br />
out of the ring, Atlantic City Mayor<br />
Lorenzo Langford recently announced<br />
that he will not be running for the<br />
2nd District Senate seat in this month’s<br />
election. The mayor sent out a letter<br />
in late September saying when he<br />
submitted his petition, he was doing<br />
it in order to take the necessary step<br />
to qualify as a candidate and would<br />
assess his candidacy over the summer<br />
months and make a final decision after<br />
Labor Day.<br />
“It would not be prudent to go<br />
forward at this time in pursuit of the<br />
2nd District Senate seat; especially<br />
since it would be for an abbreviated<br />
term,” said Langford. “There are<br />
several factors which led me to this<br />
decision; none of which shall I discuss<br />
or expound upon.”<br />
Gift<br />
Gift<br />
$50<br />
$100<br />
Create<br />
your own<br />
Card<br />
A Very Special Holiday Card<br />
Art Contest<br />
GRADE SCHOOL TEACHERS!<br />
See your winning students original artwork<br />
Prizes<br />
A $50 gift card<br />
to the winning student(s)<br />
AND a $100 gift card<br />
printed on custom holiday cards!<br />
for the teacher and class to use for supplies,<br />
a class party, or whatever you choose!<br />
Art Contest Rules<br />
1. One (1) entry per student<br />
2. Artwork must be submitted at 8–1/2” wide x 5–1/2” tall, mounted on red or green 8-1/2” x 11”<br />
construction paper with a 2” x 4” label that includes student information on back (Name, grade,<br />
school). If labels or construction paper are needed, please contact us.<br />
3. Students in grades 1 – 8 may enter<br />
4. Theme: Home For The Holidays<br />
5. Entries will not be returned and will become the property of Cooper Levenson.<br />
Winning entries will be reproduced on holiday cards and other materials for distribution. A submitted entry will serve<br />
as authorization for Cooper Levenson to use artwork, name, grade, photos and images, for publication purposes.<br />
Judging Criteria<br />
Gift<br />
Gift<br />
$50<br />
$100<br />
Relevance to theme – Originality – Creativity - Use of color - Use of space<br />
Submissions must be received BEFORE 5 p.m. on November 8, 2011. Deliver to:<br />
Cooper Levenson, Attorneys at Law • Donna Vecere, Director of Marketing<br />
1125 Atlantic Avenue • Atlantic City, NJ 08401<br />
Questions? Call 609-572-7362 dvecere@cooperlevenson.com<br />
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