Easyfresh Newsletter 07091520.pdf

The management of this information is critical to the success of the business.The aim of SCM in reefer trades is to
collaborate with all the supply chain partners to improve the visibility and velocity of the process. This includes ·PLs
that shall provide the correct “mentality” to the operation and the link with shipping lines (these more focused to fill
the space on the ships vs a customer-focus of the reefer 3PLs).
Linked to it, the words “reefer logistics” refer to the practical issues surrounding transportation, warehousing and
inventory or fresh/frozen goods management. Where there is an external focus it’s more or less a synonym for
SCM, but it can also have an internal focus, getting goods from site A to site B inside a company at different stages
of the business process.
The term “reefer logistics” is also used in smaller companies where “supply chain management under temperature
controlled environment” seems too grand.
“We cannot
dream to
create a
sustainable
culture, with
any but
sustainable
souls of the
buyers”
Sustainable seafood in supermarkets
More supermarket shoppers are demanding to know they are buying from operations that don't threaten fragile fish
populations, or damage habitats with nets and other commercial gear. And supermarkets are meeting the demand.
Traditional grocers are increasingly promoting seafood that's labeled sustainable.
In fact, consumers are more and more aware of the food that they eat and how it's grown and how it's raised and
how it's caught.
Supermarket chains have increasingly embraced the sustainability movement, prompted not only by consumer
demand but by the growing realization that supply could be in jeopardy.
Public awareness of overfishing and other practices threatening species such as swordfish and Chilean sea bass has
stoked the sustainability movement.
Some estimates indicate that a quarter of the seafood sold to US and European consumers comes from illegal
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