Yuval Golan Professor Riccardo Tiscini

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Yuval Golan Barter Online Platform networking behemoth sites, Facebook, was launched in 2004 (Rosenbush, 2005), and in fact, it is the largest of the social networking sites as of today (Social Graph-iti, 2010). Today, it is estimated that more than 200 active sites now use various social networking models to enhance their users’ experience. 6/60
Yuval Golan Barter Online Platform 3. BUSINESS MODELS, BUSINESS STRATEGY AND INNOVATION BASED ON THE WORK OF DAVID J. TEECE In his work, David J. Teece claims that: “Whenever a business enterprise is established, it either explicitly or implicitly employs a particular business model that describes the design or architecture of the value creation, delivery, and capture mechanisms it employs. The essence of a business model is in defining the manner by which the enterprise delivers value to customers, entices customers to pay for value, and converts those payments to profit. It thus reflects management's hypothesis about what customers want, how they want it, and how the enterprise can organize to best meet those needs, get paid for doing so, and make a profit.” He claims that the essence of a business model lies within the definition of the manner by which the enterprise is delivering value to consumers, triggering customers to pay for that value and converting their revenues to profits. It may reflect the mangers perceptions about customers needs, the manners in which these are wished to be answered to the needs and especially how the company can organize to best meet these means, earn for doing so and potentially make a profit. He argues that without a well-planned business model, pioneers will fail to either deliver or capture value from their innovation. The business model converts the logic and provides data and other facts, which demonstrate how a business operates and delivers value to customers. It also explains the intended revenue structure, costs and profits associated with business operations needed in order to deliver value to customers. A business Model embodies the organizational and fundamental architecture of a business. When looking at the impact the Internet had on the business world, one can observe the creation both barriers and opportunities- Piracy vs. Security. As the influence, and “arms” of the Internet expanded as well as potential market and an increasing number of clients, so did the number of Internet frauds. In order to respond to these threats, Shaked Shvat and Saar Wilf established Fraud Sciences, a 7/60
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Yuval Golan Professor Riccardo Tiscini

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