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Digital Marketing Solutions

Digital Marketing Solutions - Hospitality Design

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<strong>Digital</strong> <strong>Marketing</strong> <strong>Solutions</strong><br />

Ted Eshleman<br />

<strong>Digital</strong> Sales Manager<br />

770.291.5533 | ted.eshleman@nielsen.com


35 years and counting<br />

For more than 35 years, Hospitality Design<br />

(HD) magazine has continued to serve as<br />

the industry's leading design publication that<br />

focuses solely on the hospitality market—<br />

hotels, resorts, casinos, timeshares, cruise<br />

ships, bars/nightclubs, spas, restaurants,<br />

and entertainment facilities.<br />

With a targeted audience including interior<br />

designers, architects, purchasing firms, and<br />

hospitality owners/developers, HD delivers the<br />

entire DESIGN TEAM of decision makers for<br />

product and brand selection. This audience<br />

consists of the most influential decision-makers<br />

with the hospitality design marketplace.


Industry content leader<br />

Industry<br />

News<br />

Events<br />

Green<br />

Design<br />

Projects<br />

Products


<strong>Digital</strong> Audience<br />

Website<br />

<strong>Digital</strong> Edition<br />

Product Alert<br />

HD Now NL<br />

E-blast<br />

92,000 + monthly<br />

pageviews<br />

31,000 monthly<br />

visits<br />

18,000 monthly<br />

uniques<br />

200,000+<br />

pageviews<br />

3,000+ visits<br />

26,000+ opt-ins<br />

18% open rate<br />

Monthly<br />

frequency<br />

35,000+ opt-ins<br />

19% open rate<br />

Weekly<br />

frequency<br />

49,000+ opt-ins


ROS Display<br />

Connect with industry decision<br />

makers while they engage with<br />

content they are passionate<br />

about.<br />

<strong>Digital</strong> display advertising is<br />

available run of site. Run in<br />

20% share of voice increments<br />

per placement.<br />

728x90 Leaderboard<br />

300x600/300x250-1<br />

300x100<br />

300x250-2<br />

300x250-3<br />

728x90 Anchor


High Impact Display<br />

Make a big impact and stand<br />

out from other marketers<br />

through high impact<br />

placements. We offer the<br />

following:<br />

Expandables<br />

Video<br />

Corner Peels<br />

Prestitials<br />

Interstitials<br />

Sliding Billboards<br />

Wallpaper Companion Ads


NEW iOS app!<br />

<strong>Digital</strong> Edition<br />

The digital edition is the mirror image of<br />

the print issue. Each digital edition issue<br />

has over 3,000 readers and 200,000<br />

pageviews. Engagement rates range<br />

from 6-10 minutes.<br />

The exclusive sponsor of HD’s digital<br />

edition receives multiple marketing touch<br />

points through a logo prestitial, toolbar<br />

logo, and cover placement.


Product Alert NL<br />

Build brand dominance and product<br />

awareness as readers receive the<br />

latest in-depth coverage of highly<br />

sought after hospitality interiors<br />

products in Product Alert.<br />

This monthly email newsletter<br />

publishes to over 26,000 opt-in<br />

subscribers at 18% open rate.<br />

Sponsorship includes:<br />

728x90 leaderboard<br />

Sponsored by logo tile<br />

(2) 250x250 product placements


HD Now NL<br />

Reach industry decision makers<br />

through their inboxes. HD Now NL<br />

covers the week’s latest news,<br />

products, competitions, and awards.<br />

HD’s Weekly NL publishes to over<br />

35,000 opt-in decision makers at 19%<br />

open rate.<br />

Available placements:<br />

728x90 Leaderboard<br />

300x250 Top Medium Rectangle<br />

468x90 Banner<br />

300x250 Middle Medium Rectangle<br />

728x90 Anchor


E-blast Program<br />

Connect with over 49,000 opt-in<br />

architects, designers, and other<br />

specifiers in their inboxes through<br />

HD’s e-blast program.<br />

We publish your HTML creative<br />

on behalf of your company to your<br />

specified volume. Title, industry,<br />

and geo targeting available.


NEW Lead Gen- Webinars<br />

• Duration up to one hour<br />

• Moderated by our editorial teams<br />

• Featured and promoted across<br />

digital<br />

• Registrants will receive reminder<br />

emails<br />

• Hosted and archived on HD<br />

• Will generate leads through live and<br />

archived registration forms<br />

• 1x E-blasts to our database<br />

• Promoted through 30 day banner<br />

campaign<br />

• Highlighted on social platforms


NEW Lead Gen- Whitepapers & Reports<br />

Engage our audience through your<br />

whitepapers and reports.<br />

• Hosted on Hospitality Design<br />

• Promoted through the site and social<br />

• Visitors register to download<br />

• Registrant list exported to you

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