CKO Concept
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2015 <strong>CKO</strong>/FLF<br />
CONCEPT 3<br />
Kevin Sy
Creative Components<br />
Purpose<br />
This concept is based on the theme “Back to<br />
Basics”. It is a representation of individual<br />
success focusing on the message “Own your<br />
function and play your position”.<br />
Every set of bars represent an individual<br />
employee’s personal goal and individual<br />
performance in the company. At the tip where<br />
the goal meets the performance, it represents<br />
the highest achievement of the individual<br />
success and it forms a solid position. Every<br />
position needs to be strong to support each<br />
other and forms the foundation of a pyramid<br />
to build from bottom up. The growth of the<br />
company is based on a solid foundation.<br />
Each employee has a role to play, and everyone<br />
is accountable for their position.<br />
Primary graphic<br />
This primary graphic element/pattern is<br />
the visual identity to drive consistency and<br />
recognition of <strong>CKO</strong> and FLF events.<br />
Core creative element<br />
Main visual identity<br />
Outline pattern<br />
Texture pattern<br />
2
Creative Examples<br />
Application<br />
These designs illustrate how to apply photography or icon to the graphic. The visual could be cropped in different sizes.<br />
3
Wordmark Examples<br />
B CI 2 B<br />
SICS<br />
CORPORATE<br />
KICI -OFF<br />
FIELD<br />
LE DERSHIP<br />
FORUM<br />
4
Banner Examples<br />
CORPORATE<br />
KICI -OFF<br />
Purpose. Intensity. Commitment.<br />
B CI 2 B<br />
SICS<br />
CORPORATE<br />
KICI -OFF<br />
Purpose. Intensity. Commitment.<br />
B CI 2 B<br />
SICS<br />
5
Banner Examples<br />
CORPORATE<br />
KICI -OFF<br />
CORPORATE<br />
KICI -OFF<br />
Headline goes here<br />
Headline goes here<br />
B CI 2 B<br />
SICS<br />
B CI 2 B<br />
SICS<br />
6
Banner Examples<br />
CORPORATE<br />
KICI -OFF<br />
Purpose.<br />
Intensity.<br />
Commitment.<br />
CORPORATE<br />
KICI -OFF<br />
Purpose. Intensity. Commitment.<br />
B CI 2 B SICS B CI 2 B SICS<br />
7
Banner Examples<br />
CORPORATE<br />
KICI -OFF<br />
Purpose. Intensity. Commitment.<br />
B CI 2 B<br />
SICS<br />
8
Powerpoint Template Examples<br />
<strong>CKO</strong><br />
CORPORATE<br />
KICI -OFF<br />
Purpose. Intensity. Commitment.<br />
Duis aute irure dolor in<br />
reprehenderit<br />
© 2015 OPEN TEXT CORPORATION<br />
<strong>CKO</strong><br />
B CI 2 B<br />
SICS<br />
Neque Porro Quisquam<br />
Ed ut perspiciatis unde omnis iste natus error sit voluptatem<br />
accusantium doloremque laudantium, totam rem aperiam, eaque ipsa<br />
quae ab illo inventore veritatis et quasi architecto beatae vitae dicta<br />
sunt explicabo.<br />
BACI © 2015 2 OPEN BASICS<br />
TEXT CORPORATION<br />
Title page<br />
Breaker page/Interior page<br />
9
Powerpoint Template Examples<br />
CORPORATE<br />
KICI -OFF<br />
<strong>CKO</strong><br />
Presentation Title<br />
Duis aute irure dolor in<br />
reprehenderit<br />
© 2015 OPEN TEXT CORPORATION<br />
Presenter’s Name - Title<br />
MM/DD/Year<br />
<strong>CKO</strong><br />
Neque Porro Quisquam<br />
Ed ut perspiciatis unde omnis iste natus error sit voluptatem<br />
accusantium doloremque laudantium, totam rem aperiam, eaque ipsa<br />
quae ab illo inventore veritatis et quasi architecto beatae vitae dicta<br />
sunt explicabo.<br />
B CI 2 B<br />
SICS<br />
BACI<br />
© 2015<br />
2<br />
OPEN<br />
BASICS<br />
TEXT CORPORATION<br />
Title page<br />
Breaker page/Interior page<br />
10