July 15, 2011 - City of Pinole
July 15, 2011 - City of Pinole
July 15, 2011 - City of Pinole
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DATE: JULY <strong>15</strong>, <strong>2011</strong><br />
TO: MAYOR AND CITY COUNCIL<br />
BEN REYES, CITY ATTORNEY<br />
ADMINISTRATIVE<br />
REPORT<br />
FROM: BELINDA B. ESPINOSA, CITY MANAGER<br />
PLACES TO BE<br />
• JULY 19 – PINOLE CHAMBER TO HOST VISIT BY SENATOR MARK<br />
DESAULNIER<br />
The <strong>Pinole</strong> Chamber <strong>of</strong> Commerce is hosting a meeting with Senator Mark DeSaulnier on<br />
Tuesday <strong>July</strong> 19th from 8:30-10:30 am for C<strong>of</strong>fee and Commerce in the Kaiser Conference<br />
Room 2 a/b on the first floor. He will be presenting the Chamber with a Proclamation for 50<br />
years <strong>of</strong> Service. He will also provide an update on his progress and answer questions from<br />
the audience.<br />
• JULY 21 –TOWN HALL MEETING IN HERCULES WILL INCLUDE DISCUSSIONS<br />
ON WASTEWATER<br />
The <strong>City</strong> <strong>of</strong> Hercules will be hosting a Town Hall meeting for its residents on <strong>July</strong> 21, <strong>2011</strong>.<br />
The meeting will start at 7:00 pm at the Hercules <strong>City</strong> Hall. There will be two topics on the<br />
agenda, the first will be the North Sycamore Project and the second wastewater treatment<br />
during which costs for both the West County as well as the staying at the <strong>Pinole</strong>/Hercules<br />
plant will be discussed. The meeting on wastewater will be conducted by staff from both<br />
<strong>Pinole</strong> and Hercules, and will provide residents an opportunity for open dialogue about the<br />
plant, the cost for the proposed improvements to meet the milestones required in the current<br />
permit as well as to have a question and answer period with the public. You are encouraged<br />
to attend this important meeting.<br />
• AUGUST 2 – PINOLE CELEBRATES “NATIONAL NIGHT OUT”<br />
From 6:00 pm to 10 pm, residents in neighborhoods throughout <strong>Pinole</strong> and across the nation<br />
are asked to lock their doors, turn on outside lights and spend the evening outside with<br />
neighbors and police. Many neighborhoods throughout <strong>Pinole</strong> will be hosting a variety <strong>of</strong><br />
special events such as block parties, cookouts, ice cream socials, visits from police and<br />
McGruff the crime fighting dog. If your neighborhood would like to participate, please
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complete the application and return it to <strong>Pinole</strong> Police Department. Contact Community<br />
Safety Specialist Al Chavarria for information (510) 724-8961<br />
• AUGUST 2 – CITY OF PINOLE CITY COUNCIL MEETING CANCELLED<br />
The August 2 <strong>City</strong> Council meeting has been canceled in observance <strong>of</strong> the “National Night<br />
Out” event. <strong>City</strong> Councilmembers and local law enforcement <strong>of</strong>ficers will be attending events<br />
including meet and greet with local residents in their neighborhoods. The <strong>City</strong> Council will<br />
resume their normal schedule on August 16, <strong>2011</strong>.<br />
• AUGUST 4 TH - COMMUNITY MEETING TO SAVE THE PINOLE SWIM CENTER<br />
Love to Swim? Love Family Activities? Love the Outdoors? Love to be Healthy and<br />
Fit? Love to Beat the Heat?<br />
If you answered “YES” or know <strong>of</strong> anyone who would answer “YES” to any <strong>of</strong> the above<br />
questions, then please join us in the Community Room at <strong>City</strong> Hall on Thursday, August 4,<br />
<strong>2011</strong>. We will be holding a community meeting to discuss the PINOLE SWIM CENTER. Our<br />
SWIM CENTER is due to CLOSE PERMANENTLY at the end <strong>of</strong> the season unless YOU<br />
GET INVOLVED.<br />
The meeting’s agenda will include program ideas, volunteer efforts, fundraising, sponsorships<br />
and more. If you work at a local business that would like to <strong>of</strong>fer the perk <strong>of</strong> pool use to your<br />
employees to keep them active, healthy and fit, please come by and voice your needs. Get<br />
involved to keep open a city facility used by many community groups such as the <strong>Pinole</strong><br />
Youth Center, the Senior Center members, our local day care facilities and families alike.<br />
If you have had children, grandchildren or you yourself have taken a lesson at the pool,<br />
please join us to save this vital resource for <strong>Pinole</strong> generations to come.<br />
Be a part <strong>of</strong> the solution. Mark your calendar for Thursday, August 4 th at 7pm.<br />
• JULY 14 - SUMMER SOUNDS IN THE PARK CONTINUES<br />
On Thursday evening, the Summer Sounds in the Park series continues with “Big Cat<br />
Entertainment” a blues and soul group. The event is held from 6:30 pm to 8:00 pm in<br />
Fernandez Park. Please see below for the remaining summer schedule <strong>of</strong> Summer Sounds<br />
ITEMS OF INTEREST<br />
• CITY COUNCIL CONSIDERS NEW REDEVELOPMENT LEGISLATION<br />
Governor Brown has now signed two bills addressing redevelopment that will significantly<br />
modify the California Community Redevelopment Law (the "CRL"). These include ABx1<br />
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26(the "Dissolution Act") and ABx1 27 (the "Voluntary Program Act". The <strong>Pinole</strong> <strong>City</strong> Council<br />
held a special meeting on <strong>July</strong> 12 to discuss both bills and the overall financial impact that the<br />
bills will have on our Redevelopment Agency.<br />
Basically, the <strong>City</strong> Council acting as the Executive Board, is now faced with the decision <strong>of</strong><br />
either “opting out” <strong>of</strong> redevelopment or “Pay to Play” to continue to operate the Agency over<br />
the next 7 years when the project areas conclude.<br />
The California Redevelopment Association is planning on filing a law suit against the State <strong>of</strong><br />
California challenging these bills.<br />
“Opting Out”<br />
ABx1 26 or the Dissolution Act immediately suspends all new Redevelopment activities and<br />
incurrence <strong>of</strong> indebtedness and dissolves Redevelopment agencies ("RDAs") effective<br />
October 1, <strong>2011</strong>.<br />
ABx1 26 also creates successor agencies and oversight boards to continue to address<br />
enforceable obligations <strong>of</strong> an Agency , administer the dissolution and wind down <strong>of</strong> each<br />
dissolved RDA, as well as establishes roles for the County-Auditor Controller, the Department<br />
<strong>of</strong> Finance and the State Controller’s Office in the dissolution process and satisfaction <strong>of</strong><br />
enforceable obligations <strong>of</strong> former RDAs.<br />
If the Agency decides to “opt out”, then the Agency among other things could no longer:<br />
• Incur new indebtedness or other obligations;<br />
• Restructure existing indebtedness and other obligations;<br />
• Make loans or grants;<br />
• Enter into contracts;<br />
• Amend existing agreements, obligations or commitments; or<br />
• Renew or extend leases or other agreements;<br />
• Approve any program, project or expenditure;<br />
“Pay to Play”<br />
AB x 1 27 or the Voluntary Program Act then allows RDAs to avoid dissolution under the<br />
Dissolution Act by opting into an "alternative voluntary redevelopment program" requiring<br />
specific annual contributions to local school and special districts. Our share <strong>of</strong> the payment is<br />
estimated to be $2,668,000 to be paid from redevelopment.<br />
This payment must be made to the County Auditor-Controller beginning in FY <strong>2011</strong>-2012 and<br />
in all succeeding years the RDA's redevelopment program continues to operate. To avoid<br />
dissolution, by November 1, <strong>2011</strong>, the <strong>Pinole</strong> Redevelopment Agency must enact an<br />
ordinance prior to October 1, <strong>2011</strong> that states we agree to comply with the Voluntary<br />
Program, make the payment, and notify the Department <strong>of</strong> Finance, the State Controller and<br />
the County Auditor-Controller that we will comply with the rules set out in the Voluntary<br />
Program.<br />
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Once a Sponsoring Community enacts the appropriate opt-in ordinance, its RDA will no<br />
longer be subject to the provisions <strong>of</strong> the Dissolution Act and may immediately recommence<br />
normal redevelopment activities under the CRL,<br />
At a Special Meeting held last Tuesday Night (<strong>July</strong> 12 th ), the Finance Director presented<br />
information regarding the financial impacts <strong>of</strong> this policy decision. Because the elimination<br />
legislation restricts the amount <strong>of</strong> Agency’s liquidation payments back to the <strong>City</strong> to only 19%<br />
<strong>of</strong> the value <strong>of</strong> the Agency’s assets and future income streams (the remaining 81% being<br />
disbursed to local schools and the County) there is significant financial advantage ($47<br />
million versus $20 million) for <strong>Pinole</strong> to select the “Pay to Play” option. Considering our<br />
Agency’s:<br />
• substantial ($23 million) investment in commercial real estate holdings,<br />
• the current ($500 thousand/year) and anticipated (additional $500 thousand/year)<br />
incomes generated by ground lease payments from completed projects (shopping<br />
centers and assisted living center), and<br />
• repayments <strong>of</strong> outstanding development loans ($250 thousand/year)<br />
There is about a 2.5 to 1 financial benefit from retaining rather than dissolving <strong>Pinole</strong>’s<br />
Redevelopment Agency.<br />
The <strong>Pinole</strong> <strong>City</strong> Council will have this issue before them on the <strong>July</strong> 19 <strong>City</strong> Council agenda.<br />
Staff is recommending that we move ahead under the “Pay to Play” option as the return to<br />
the community is far greater than the dissolution <strong>of</strong> the Agency will bring back.<br />
• SUMMER SOUNDS IN THE PARK<br />
Summer Sounds in the Park kicked <strong>of</strong>f with the Stairwell Sisters on Thursday, <strong>July</strong> 7 and<br />
continues through <strong>July</strong>. Come hear bands showcasing a variety <strong>of</strong> musical styles and<br />
talents. Residents and neighbors are encouraged to stroll through <strong>Pinole</strong> Old Town and<br />
explore the myriad <strong>of</strong> shops and restaurants. The series continues through <strong>July</strong> 28 and is<br />
always on Thursday evenings from 6:30 pm to 8:00 pm.<br />
<strong>July</strong> 14 Big Cat Entertainment Blues and Soul<br />
<strong>July</strong> 21 Vocal-ease Music <strong>of</strong> the 40’s, 50’s and 60’s<br />
<strong>July</strong> 28 Jun Simundo Band Country<br />
Outdoor Cinema will begin August 5 with four showings through the end <strong>of</strong> August.<br />
• FORECLOSURE ASSISTANCE<br />
The California Housing Finance Agency (CalHFA) is overseeing a $2 billion federally-funded<br />
program that began early this year and is providing up to $50,000 (per household) in financial<br />
assistance to California residents who have fallen on hard times and are in danger <strong>of</strong> losing<br />
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their homes to foreclosure. The program is available to low and moderate income<br />
households, which the program defines as Contra Costa County households who earn<br />
$110,750 or less. Learn more about the assistance opportunities at the CalHFA website:<br />
http://www.keepyourhomecalifornia.org/<br />
Community Housing Development Corporation (CHDC) - CHDC is a local organization that<br />
provides free counseling to households in danger <strong>of</strong> foreclosure. CHDC is part <strong>of</strong> the<br />
National Foreclosure Mitigation Counseling Program created by the United States Congress.<br />
Learn more from their website at www.chdcnr.com or call (510) 412-9290.<br />
• ADVERTISING OPPORTUNITY IN THE FALL <strong>2011</strong> PINOLE COMMUNITY GUIDE<br />
The <strong>City</strong> <strong>of</strong> <strong>Pinole</strong> is <strong>of</strong>fering a new advertising opportunity for local businesses in the <strong>Pinole</strong><br />
Community Activity Guide. The Guide is produced three times annually and provides an<br />
effective and very affordable marketing opportunity to reach <strong>Pinole</strong> residents and beyond.<br />
The Guide is family-oriented and focused on recreation and cultural activities in addition to<br />
providing information on <strong>City</strong> and Redevelopment projects and programs. For information,<br />
contact Recreation Director, Amy Wooldridge at (510) 724-9062 or<br />
recreation@ci.pinole.ca.us. The Advertising Information Packet is attached.<br />
• CURRENT BUILDING PERMIT ACTIVITY<br />
Below is a brief summary <strong>of</strong> the <strong>City</strong>’s building permit activity for the past six months <strong>of</strong> <strong>2011</strong>.<br />
Month<br />
Number <strong>of</strong><br />
Building Permits<br />
June <strong>2011</strong> 21<br />
May <strong>2011</strong> 20<br />
April <strong>2011</strong> 42<br />
March <strong>2011</strong> 45<br />
February <strong>2011</strong> 27<br />
January <strong>2011</strong> 49<br />
Value<br />
$643,264<br />
$206,174<br />
$675,298<br />
$ 1,281,969<br />
$ 432,427<br />
$859,229<br />
Source: Development Services Department <strong>July</strong> 8, <strong>2011</strong><br />
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• MOVING FORWARD WITH RETENANTING THE OLD BANK OF PINOLE<br />
BUILDING<br />
In June, the <strong>City</strong> issued a request for proposals (RFP) seeking proposals to select qualified<br />
Real Estate Brokerage firms to interview for a pr<strong>of</strong>essional services contract to assist in the<br />
lease process for the Old Bank <strong>of</strong> <strong>Pinole</strong> building. This <strong>City</strong>-owned commercial space is<br />
located at 2361 San Pablo Avenue and was most recently occupied by the Flower Cart. The<br />
selected firm will be responsible for assisting the <strong>City</strong> with retenanting the building, providing<br />
services such as local commercial real estate market analysis, property marketing, pro forma<br />
analysis <strong>of</strong> potential tenants, and assistance with lease negotiation.<br />
The deadline for responses to the RFP was Monday, <strong>July</strong> 11, <strong>2011</strong>. The <strong>City</strong> received three<br />
responses from commercial real estate brokers, including Tom Southern <strong>of</strong> Cornish & Carey,<br />
Corey Lawrence <strong>of</strong> Cushman & Wakefield, and Deborah Perry <strong>of</strong> Grubb & Ellis. Staff is<br />
currently reviewing the proposals and a panel will interview the brokers in the coming weeks.<br />
We hope to bring a recommendation to <strong>City</strong> Council to select a broker in late August. We are<br />
excited to bring a new business to Old Town in the coming months!<br />
• A JOB WELL DONE AND RECOGNIZED<br />
The <strong>City</strong> received notification that one <strong>of</strong> our employees, Patrick Bowie went beyond the call<br />
a duty this week assisting a resident who had lost their keys. Apparently, a resident using the<br />
<strong>Pinole</strong> Creek Trail dropped their keys and a passerby gave them to Patrick trying to locate<br />
the rightful owner. Patrick went beyond his job description in notifying and then presenting the<br />
keys to their grateful owner. Those <strong>of</strong> us who know Patrick are not surprised that Patrick did<br />
the right thing when no one is looking; he always does, however, it is nice when someone<br />
takes the time to say thank you in such a public way.<br />
• CARBON MONOXIDE DETECTORS REQUIRED EFFECTIVE JULY 1, <strong>2011</strong><br />
As <strong>of</strong> <strong>July</strong> 1, <strong>2011</strong> the Carbon Monoxide Poisoning Prevention Act (Senate Bill - SB 183 will<br />
require all single-family homes with an attached garage or a fossil fuel source to install<br />
carbon monoxide detectors within the home by <strong>July</strong> 1, <strong>2011</strong>. Owners <strong>of</strong> multi-family leased or<br />
rental dwellings, such as apartment buildings, have until January 1, 2013 to comply with the<br />
law.<br />
Community members should know the symptoms <strong>of</strong> CO poisoning. At moderate levels, you<br />
or your family can get severe headaches, become dizzy, mentally confused, nauseated, or<br />
faint. You can even die if these levels persist for a long time. Low levels can cause shortness<br />
<strong>of</strong> breath, mild nausea, and mild headaches, and may have longer term effects on your<br />
health.<br />
If you experience symptoms that you think could be from CO poisoning:<br />
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• CALL 911 or your local emergency number.<br />
• GET FRESH AIR IMMEDIATELY. Open doors and windows, turn <strong>of</strong>f combustion<br />
appliances and leave the house.<br />
• DO NOT re-enter the premises until cleared by emergency personnel.<br />
As an example, the <strong>Pinole</strong> Fire Department recently responded with Richmond and Contra<br />
Costa Fire to a fire in an apartment building with fire sprinklers at 2:00 am. Two occupants<br />
were rescued and treated for smoke inhalation, even though the sprinkler system<br />
extinguished the fire.<br />
The occupants were never alerted by a smoke alarm. It was discovered that the property<br />
managers <strong>of</strong> the complex had replaced all <strong>of</strong> the dwelling unit smoke alarms with carbon<br />
monoxide detectors per their understanding <strong>of</strong> the new regulations. Unfortunately, the<br />
replacement devices are for carbon monoxide detection only; they were not the combination<br />
units for detecting both carbon monoxide and smoke!<br />
The <strong>Pinole</strong> Fire Department recommends that residents should have both a State Fire<br />
Marshal’s Office listed smoke alarm AND a carbon monoxide alarm OR a combination<br />
smoke alarm/carbon monoxide alarm. Attached to this report are some flyers that detail<br />
additional information that will be helpful.<br />
• PINOLE YOUTH CENTER 10 TH ANNIVERSARY GALA – NOV. 4 TH<br />
Next month, the <strong>Pinole</strong> Youth Center <strong>of</strong>ficially turns 10 years old! To celebrate, the <strong>Pinole</strong><br />
Youth Foundation is planning a PYC 10 th Anniversary Gala on Friday, November 4 th at the<br />
Senior Center. This will be an exciting community event with more details to come. We are<br />
hosting a Silent Auction and while we already have connections to several large ticket items,<br />
we’re looking for more items and are asking everyone’s help to find them. Ask your<br />
employer, your favorite restaurant or business, your friends and family. Talk about it to<br />
anyone you can think <strong>of</strong> and brainstorm ideas and connections. You can even donate<br />
something that’s taking up space in your garage – as long as it’s new. All donations are taxdeductible.<br />
Here’s a few ideas…<br />
• Gift certificates from local restaurants, businesses (florist, nursery, jeweler, spa,<br />
photographer, etc.)<br />
• Themed baskets: cooking, flowers, plants/gardening, bakery, food, baby items,<br />
family fun box (games, snacks, DVDs, etc.)<br />
• Gift certificates for interesting classes<br />
• Small but fancy appliances such as an espresso machine<br />
• Gift certificate for a cookie-<strong>of</strong>-the-month or dessert-<strong>of</strong>-the month<br />
• Free tax preparation (up to a certain value)<br />
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• Gift certificate for admission to a museum, amusement park, golf course, or<br />
theatre.<br />
• Bicycle<br />
• Week stay at a condo/timeshare (if you have a week at a timeshare that you<br />
won’t be using this year)<br />
• Outdoor patio furniture<br />
• Yard clean-up/gutter cleaning/window washing gift certificate<br />
• Handmade jewelry, pottery and art<br />
• Jewelry<br />
• Quilt<br />
• Handmade/handknit items<br />
• Tickets to a pr<strong>of</strong>essional or college game<br />
• Sports memorabilia<br />
• Gym membership<br />
• Ski lift tickets<br />
• Gift certificate for a service (this can be a great marketing tool for a small<br />
business) such as house cleaning, gardener<br />
• Hot air balloon ride<br />
• Winery tour<br />
• Hotel or Bed & Breakfast 2-night stay<br />
-END-<br />
8
“GIVE NEIGHBORHOOD CRIME AND DRUGS A GOING AWAY PARTY”<br />
What is National Night Out?<br />
National Night Out (NNO) is a crime and drug prevention event sponsored by the National Association <strong>of</strong><br />
Town Watch and cosponsored locally by the <strong>Pinole</strong> Police Department. It will involve over 9,500 communities<br />
from all 50 states, U.S. territories, Canadian cities and military bases around the world. In all, over 32 million<br />
people are expected to participate in America’s Night Out Against Crime on Tuesday, August 2, <strong>2011</strong>.<br />
National Night Out is designed to: (1) Heighten crime and drug prevention awareness; (2) Generate support for,<br />
and participation in, local anticrime efforts; (3) Strengthen neighborhood spirit and police-community<br />
partnerships; and (4) Send a message to criminals letting them know neighborhoods are organized and fighting<br />
back.<br />
How can our neighborhoods participate in this year’s National Night Out?<br />
From 7 to 10 P.M. on August 2nd, residents in neighborhoods throughout <strong>Pinole</strong> and across the nation, are<br />
asked to turn on outside lights, lock their doors, and spend the evening outside with neighbors and police.<br />
Many neighborhoods throughout <strong>Pinole</strong> will be hosting a variety <strong>of</strong> special events such as block parties,<br />
cookouts, parades, visits from police, flashlight walks, contests and youth activities.<br />
When should we begin organizing?<br />
As soon as possible. The best National Night Out programs are those that begin their planning well in advance<br />
<strong>of</strong> the event.<br />
Is National Night Out just for already established Neighborhood Watch areas?<br />
NO!! National Night Out is for all blocks and neighborhoods in our community.<br />
Can we begin our activities earlier than 7 P.M.?<br />
Certainly. The 7 to 10 P.M listed hours are a suggested national timeframe. Tailor the day/night to best<br />
accommodate your neighborhood. Early starts are fine. Late starts (past 7 P.M.) though can be a problem<br />
because residents will have already settled into other evening activities.
The sun does not set in our area until close to 9 P.M. Does that matter?<br />
No. The fact that the sun does not set until a particular time should not affect the scheduling <strong>of</strong> your activities.<br />
The illumination <strong>of</strong> porch lights is symbolic. They can be on at 7 or 8 P.M regardless <strong>of</strong> whether or not<br />
darkness has fallen.<br />
Should we register our neighborhood event with the police?<br />
Yes. The <strong>Pinole</strong> Police would like to know about the size and scope <strong>of</strong> your event. If possible, they will also<br />
try to have representatives from the police stop by and visit your event. So register early.<br />
(You can contact the National Association <strong>of</strong> Town Watch at their site www.natw.org.)
“Give neighborhood crime and drugs a going away party”<br />
- This year’s National Night Out theme<br />
National Night Out<br />
Neighborhood Event<br />
Registration Form<br />
Our neighborhood will be having a National Night Out event on Tuesday, August 2, <strong>2011</strong>.<br />
Location <strong>of</strong> event:<br />
Time frame:<br />
Contact person’s name:<br />
Contact person’s phone #:<br />
We would like a police department representative to visit during our event: � Yes � No<br />
(*Due to staffing levels, it may be necessary to limit the number <strong>of</strong> sites visited. Request will be<br />
filled on a “first come” basis.)<br />
Briefly describe your event plans:<br />
Estimated number <strong>of</strong> households who will participate:<br />
Number <strong>of</strong> children under 12 years <strong>of</strong> age who will attend:<br />
Please mail the completed form to: <strong>Pinole</strong> Police Department or FAX: (510) 724-9061<br />
Crime Prevention Unit<br />
880 Tennent Avenue<br />
<strong>Pinole</strong>, CA 94564<br />
For Office Use Only<br />
Date received:<br />
Time received:<br />
Received by:<br />
REGISTRATION FORM DUE BY <strong>July</strong> 31, <strong>2011</strong>
at Fernandez Park<br />
Summer Sounds<br />
Thursdays, 6:30pm – 8:00pm<br />
Free music in the park.<br />
Enjoy dinner in the park as Dash & Dine brings your order right to you.<br />
<strong>July</strong> 7 Stairwell Sisters ‐ All Gal Old Time Teardown<br />
<strong>July</strong> 14 Big Cat Entertainment ‐ Blues and Soul<br />
<strong>July</strong> 21 Vocal‐ease ‐ Music <strong>of</strong> the 1940s, ‘50s, and ‘60s<br />
<strong>July</strong> 28 Jun Simundo ‐ Country<br />
<strong>Pinole</strong> Outdoor Cinema<br />
Friday evenings starting at dusk<br />
Free family‐friendly movies under the stars for people and kids <strong>of</strong> all ages.<br />
Aug 5 How to Train Your Dragon<br />
Aug 12 Karate Kid<br />
Aug 19 Despicable Me<br />
Aug 26 Sorcerer’s Apprentice<br />
Presented by the <strong>Pinole</strong> Youth Foundation and <strong>Pinole</strong> Recreation<br />
510‐724‐9062 ♫ recreation@ci.pinole.ca.us
DISTRIBUTION TO TAXING ENTITIES<br />
• % <strong>of</strong> distribution <strong>of</strong> disposition <strong>of</strong> assets<br />
and remaining tax increment to Taxing<br />
Enfities:<br />
• School District —<br />
•<strong>City</strong>— 19%<br />
•County <strong>15</strong>%<br />
57%<br />
• Special Districts —9%<br />
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The <strong>Pinole</strong> Community Activity Guide is distributed to<br />
all <strong>Pinole</strong> households and most <strong>of</strong> Tara Hills.<br />
Promote your business directly to the community<br />
where you are located.<br />
8,500 copies are distributed three times annually. The<br />
<strong>Pinole</strong> Community Activity Guide is widely read and retained for several<br />
months by readers. It is also available at <strong>City</strong> facilities and on the<br />
<strong>City</strong> website.<br />
By advertising in the <strong>Pinole</strong> Community Guide, you are showing the<br />
community you support youth and recreation programs in <strong>Pinole</strong>!<br />
Additional information is in the attached package.<br />
With interest or questions, contact Recreation<br />
Director Amy Wooldridge<br />
(510) 724-9062<br />
recreation@ci.pinole.ca.us
<strong>Pinole</strong> Community Activity Guide<br />
Advertising Information Package<br />
The <strong>City</strong> <strong>of</strong> <strong>Pinole</strong> Community Activity Guide is produced three times annually and provides a first‐rate<br />
marketing opportunity to reach <strong>Pinole</strong> residents and beyond. The Guide is family‐oriented and focused<br />
on recreation and cultural activities in addition to providing information on <strong>City</strong> and Redevelopment<br />
projects and programs.<br />
Community Guide Distribution Information<br />
• Three guides are produced each year – Summer, Fall and Winter/Spring.<br />
• 8,500 copies are produced and distributed.<br />
• All <strong>Pinole</strong> residents receive a copy and additional Community Guides are distributed at the<br />
<strong>Pinole</strong> Senior Center, Youth Center and other <strong>City</strong> facilities.<br />
• Widely read and retained for several months by most residents.<br />
• Also available for viewing at the <strong>City</strong> website, www.ci.pinole.ca.us<br />
Advertising Details<br />
• Advertising is available on 16 pages <strong>of</strong> grayscale advertising space.<br />
• Advertising space is available in five sizes: 1/8 page, ¼ page, ½ page horizontal, ½ page vertical<br />
and full page.<br />
• All community advertising is produced in grayscale format.<br />
• All complete ad submissions will be date and time stamped upon receipt and will be treated on<br />
a first‐come, first‐serve basis. Please note that receipt <strong>of</strong> an ad does not confirm the ad space<br />
reservation. Every effort will be made to accommodate all advertising requests, however, we<br />
cannot guarantee placement since ad space is limited.<br />
• Placement location <strong>of</strong> all ads will be at staff’s discretion.<br />
Contact Information<br />
Amy Wooldridge<br />
Recreation Director, <strong>City</strong> <strong>of</strong> <strong>Pinole</strong><br />
Phone: (510) 724‐9062 ● Fax: (510) 724‐<strong>15</strong>28 ● Email: recreation@ci.pinole.ca.us<br />
Mail/In‐Person Delivery: 635 Tennent Ave., <strong>Pinole</strong>, CA 94564 (Youth Center)
Instructions for Reserving Advertising Space<br />
(Follow these steps for each recreation guide edition submission)<br />
� Submit Completed Activity Guide Advertising Form<br />
• Complete the included form for the issue <strong>of</strong> the Activity Guide that you would like to advertise in.<br />
• Submit the completed form to the contact information listed above.<br />
� Submit Payment for Advertising Space<br />
• Checks made payable to: <strong>City</strong> <strong>of</strong> <strong>Pinole</strong>.<br />
• VISA/Mastercard: complete and sign the included payment form<br />
� Submit Advertising Copy<br />
• Resolution <strong>of</strong> 300dpi or higher in Grayscale format required.<br />
• Electronic format: .jpg, .pdf, .eps or .tiff<br />
• Email files to recreation@ci.pinole.ca.us<br />
• If the file is too large, then drop <strong>of</strong>f/mail a CD to the contact info listed above.<br />
• Ad copy must be submitted in the requested and designated dimensions or a surcharge will be<br />
applied for modifications.<br />
• Ad copy must be submitted by the following deadlines<br />
Community Guide Edition Ad Copy Deadline Date Guide Distributed to<br />
the Public<br />
Summer <strong>2011</strong> March <strong>15</strong>, <strong>2011</strong> April <strong>15</strong>, <strong>2011</strong><br />
Fall <strong>2011</strong> <strong>July</strong> 29, <strong>2011</strong> August 26, <strong>2011</strong><br />
Winter <strong>2011</strong>/Spring 2012 October 21, <strong>2011</strong> November 18, <strong>2011</strong><br />
• The advertiser must provide the following by the edition deadline date in order to be included:<br />
1. Completed <strong>Pinole</strong> Community Activity Guide Advertising Submission Form<br />
2. Ad copy in the format described above<br />
3. Payment<br />
• Advertisement space is reserved on a first‐come, first‐serve basis.<br />
• Completed Advertising Submission Form and payment must be received prior to space being<br />
reserved. Payment will be processed upon confirmation <strong>of</strong> advertising space.<br />
• Advertisers will receive a confirmation email when completed Ad Submission Form, payment and ad<br />
copy are received.<br />
• Advertisers will receive a printed copy <strong>of</strong> the Community Guide in which advertising was purchased.
Advertising Dimensions and Rates<br />
1/8 Page 1/4 Page 1/2 Page 1/2 Page Full Page<br />
Horizontal Vertical<br />
3.75”<br />
2.375”<br />
3.75”<br />
5”<br />
7.75”<br />
5”<br />
3.75”<br />
10.25”<br />
Rates Per Issue<br />
1/8 Page $175 1/4 Page $300 1/2 Page $550 Full Page $1,000<br />
Non‐Pr<strong>of</strong>it Discount is 20%<br />
1/8 Page $140 1/4 Page $240 1/2 Page $440 Full Page $800<br />
Submitting Ad Copy ‐ Requirements<br />
• Advertisement copy will not be accepted until completed Ad Submission Form and payment are<br />
received. Ad copy must be received by the submission due date listed above for each issue.<br />
• Must be 300dpi resolution or higher.<br />
• Must be submitted in the exact dimensions as listed above, including all borders, photos, clipart<br />
and text.<br />
• Greyscale format only.<br />
• Acceptable file formats: PDF, JPEG, EPS OR TIFF<br />
• Files under 3MB<br />
Email to recreation@ci.pinole.ca.us<br />
• Files over 3MB<br />
Drop <strong>of</strong>f or mail CD to: <strong>Pinole</strong> Recreation Dept.<br />
Attn: Amy Wooldridge<br />
635 Tennent Ave.<br />
<strong>Pinole</strong>, CA 94564<br />
7.75”<br />
10.25”
<strong>Pinole</strong> Community Activity Guide<br />
Advertising Submission Form<br />
Please fully complete the form. Form, payment and ad copy must be submitted before the deadline to<br />
be included in the issue.<br />
Organization/Business Name ____________________________________________________________<br />
Circle One: Nonpr<strong>of</strong>it Commercial<br />
Nonpr<strong>of</strong>it Organizations must submit IRS pro<strong>of</strong> <strong>of</strong> nonpr<strong>of</strong>it status<br />
Contact Name _______________________________________________________________________<br />
Address _____________________________________________________________________________<br />
Street <strong>City</strong> Zip<br />
Phone ______________________________________________________________________________<br />
Work Cell Fax<br />
Email _______________________________________________________________________________<br />
Website ____________________________________________________________________________<br />
Advertisement copy must be in grayscale, resolution <strong>of</strong> 300dpi or higher and created to the dimensions<br />
stated below. Acceptable file formats include pdf, jpeg, eps and tiff. Advertisement copy under 3MB<br />
may be emailed and over 3MB must be dropped <strong>of</strong>f or mailed on a CD.<br />
Rerun my ad copy from __________________________<br />
Edition and Year<br />
Advertisement Dimensions (Check One)<br />
� 1/8 Page (3.75” x 2.375”) � 1/4 Page (3.75” x 5”) � 1/2 Page Horizontal (7.75” x 5”)<br />
For Pr<strong>of</strong>it $175; Non‐Pr<strong>of</strong>it $140 For Pr<strong>of</strong>it $300; Non‐Pr<strong>of</strong>it $240 For Pr<strong>of</strong>it $550; Non‐Pr<strong>of</strong>it $440<br />
� 1/2 Page Vertical (3.75” x 10.25”) � Full Page (7.75” x 10.25”)<br />
For Pr<strong>of</strong>it $550; Non‐Pr<strong>of</strong>it $440 For Pr<strong>of</strong>it $1,000; Non‐Pr<strong>of</strong>it $800<br />
Payment Information<br />
Please note that payments will be processed upon confirmation <strong>of</strong> advertisement space for each guide.<br />
� Check enclosed (made payable to the <strong>City</strong> <strong>of</strong> <strong>Pinole</strong>)<br />
� Credit Card Visa MasterCard<br />
Card # _________________________________ Exp. Date (Mo/Yr): _______________ Security Code* ____________<br />
Name (as appears on card) ____________________________ Signature ____________________________________________<br />
Address: ___________________________________________________________________________________________<br />
Street <strong>City</strong> Zip<br />
I agree that by signing this form I am authorizing the <strong>City</strong> <strong>of</strong> <strong>Pinole</strong> to charge my credit card for the cost<br />
<strong>of</strong> advertisement in the <strong>Pinole</strong> Community Guide as listed above.<br />
*The last three digits on the back <strong>of</strong> the credit card in the signature area.<br />
Phone: (510) 724‐9062 ● Fax: (510) 724‐<strong>15</strong>28 ● Email: recreation@ci.pinole.ca.us<br />
Mail/In‐Person Delivery: 635 Tennent Ave., <strong>Pinole</strong>, CA 94564 (Youth Center)
Carbon Monoxide Alarms<br />
You CAN’T see or smell Carbon Monoxide,<br />
but it CAN Kill...<br />
As <strong>of</strong> <strong>July</strong> 1, <strong>2011</strong> the Carbon Monoxide Poisoning Prevention Act (Senate<br />
Bill - SB 183 will require all single-family homes with an attached garage<br />
or a fossil fuel source to install carbon monoxide detectors within the home<br />
by <strong>July</strong> 1, <strong>2011</strong>. Owners <strong>of</strong> multi-family leased or rental dwellings, such as<br />
apartment buildngs, have until January 1, 2013 to comply with the law.<br />
Carbon Monoxide Can Be Deadly<br />
You can’t see or smell carbon monoxide, but at high levels it can kill a person in minutes.<br />
Carbon monoxide (CO) is produced whenever any fuel such as gas, oil, kerosene, wood,<br />
or charcoal is burned. If appliances that burn fuel are maintained and used properly, the<br />
amount <strong>of</strong> CO produced is usually not hazardous. However, if appliances are not working<br />
properly or are used incorrectly, dangerous levels <strong>of</strong> CO can result. Hundreds <strong>of</strong> people die<br />
accidentally every year from CO poisoning caused by malfunctioning or improperly used<br />
fuel-burning appliances. Even more die from CO produced by idling cars. Fetuses, infants,<br />
elderly people, and people with anemia or with a history <strong>of</strong> heart or respiratory disease can<br />
be especially susceptible. Be safe. Practice the DO’s and DON’Ts <strong>of</strong> carbon monoxide.<br />
CO Poisoning Symptoms<br />
Know the symptoms <strong>of</strong> CO poisoning. At moderate<br />
levels, you or your family can get severe<br />
headaches, become dizzy, mentally confused,<br />
nauseated, or faint. You can even die if these levels<br />
persist for a long time. Low levels can cause shortness<br />
<strong>of</strong> breath, mild nausea, and mild headaches,<br />
and may have longer term effects on your health.<br />
Since many <strong>of</strong> these symptoms are similar to those<br />
<strong>of</strong> the flu, food poisoning, or other illnesses, you<br />
may not think that CO poisoning could be the<br />
cause.<br />
Prevent CO Poisoning<br />
Play it Safe - If you experience symptoms that you think could be from CO poisoning:<br />
• CALL 911 or your local emergency number.<br />
• GET FRESH AIR IMMEDIATELY. Open doors and windows, turn <strong>of</strong>f combustion<br />
appliances and leave the house.<br />
• DO NOT re-enter the premises until cleared by emergency personnel.<br />
• GO TO AN EMERGENCY ROOM and tell the physician you suspect CO poisoning.<br />
If CO poisoning has occurred, it can <strong>of</strong>ten be diagnosed by a blood test done soon<br />
after exposure.
Safety Tips<br />
Follow these guidelines to help keep your family safer.<br />
• Install CO alarms outside each sleeping area and on every level <strong>of</strong> the home including the basement. The CO<br />
alarm can warn you if too much CO is in your home.<br />
• Keep CO alarms clear <strong>of</strong> dust and debris.<br />
• Ensure CO alarms are plugged all the way into a working outlet, or if battery operated, have working batteries.<br />
Prevention is the Key to Avoiding Carbon Monoxide Poisoning<br />
DO have your fuel-burning appliances -- including oil<br />
and gas furnaces, gas water heaters, gas ranges and ovens, gas<br />
dryers, gas or kerosene space heaters, fireplaces, and wood<br />
stoves - inspected by a trained pr<strong>of</strong>essional at the beginning<br />
<strong>of</strong> every heating season. Make certain that the flues and<br />
chimneys are connected, in good condition, and not blocked.<br />
DO choose appliances that vent their fumes to the<br />
outside whenever possible, have them properly installed, and<br />
maintain them according to manufacturers’ instructions.<br />
DO read and follow all <strong>of</strong> the instructions that accompany<br />
any fuel-burning device. If you cannot avoid using an<br />
unvented gas or kerosene space heater, carefully follow the cautions that come with the device and keep doors to<br />
the rest <strong>of</strong> the house open. Crack a window to ensure enough air for ventilation and proper fuel-burning.<br />
DON’T idle the car in a garage -- even if the garage door to the outside is open. Fumes can build up very<br />
quickly in the garage and living area <strong>of</strong> your home.<br />
DON’T use a gas oven to heat your home, even for a short time.<br />
DON’T ever use a charcoal grill indoors -- even in a fireplace.<br />
DON’T sleep in any room with an unvented gas or kerosene space heater.<br />
DON’T use any gasoline-powered engines (mowers, weed trimmers, snow blowers, chain saws, small engines<br />
or generators) in enclosed spaces.<br />
DON’T ignore symptoms, particularly if more than one person is feeling them. You could lose consciousness<br />
and die if you do nothing.<br />
www.fire.ca.gov<br />
June <strong>2011</strong>
Frequently Asked Questions (FAQ) on Carbon<br />
Monoxide (CO) Devices<br />
As <strong>of</strong> <strong>July</strong> 1, <strong>2011</strong>, the Carbon Monoxide Poisoning Prevention Act (Senate<br />
Bill – SB 183) will require all single-family homes with an attached garage<br />
or a fossil fuel source to install carbon monoxide alarms within the home<br />
by <strong>July</strong> 1, <strong>2011</strong>. Owners <strong>of</strong> multi-family leased or rental dwellings, such<br />
as apartment buildings, have until January 1, 2013 to comply with the<br />
law.<br />
The California State Fire Marshal has created this frequently asked<br />
questions (FAQ) on carbon monoxide devices to provide the citizens <strong>of</strong><br />
California with information on this important matter.<br />
1. What is Senate Bill No. 183 (SB-183)?<br />
SB-183 is also known as the “Carbon Monoxide Poisoning Prevention Act”<br />
This senate bill requires that a carbon monoxide (CO) detector be<br />
installed in all dwelling units intended for human occupancy.<br />
2. What is Carbon Monoxide?<br />
Carbon Monoxide is a colorless, odorless gas that is produced from<br />
heaters, fireplaces, furnaces, and many types <strong>of</strong> appliances and cooking<br />
devices. It can also be produced by vehicles that are idling.<br />
3. What is the effective date for installing a CO device?<br />
For a single-family dwelling, the effective date is <strong>July</strong> 1, <strong>2011</strong>. For all<br />
other dwelling units, the effective date is January 1, 2013.<br />
4. Where can I find a list <strong>of</strong> all CSFM listed carbon monoxide devices?<br />
Click on the link titled “List <strong>of</strong> Approved Devices”.<br />
http://osfm.fire.ca.gov/strucfireengineer/strucfireengineer_bml.php<br />
5. What is the definition <strong>of</strong> a dwelling unit?<br />
A dwelling unit is defined as a single-family dwelling, duplex, lodging<br />
house, dormitory, hotel, motel, condominium, time-share project, or<br />
dwelling unit in a multiple-unit dwelling unit building.<br />
6. Where should CO devices be installed in homes?<br />
They should be installed outside each sleeping area and on every level <strong>of</strong><br />
the home including the basement. The manufacturer’s installation<br />
instruction should also be followed.<br />
FAQ CO Devices June 20, <strong>2011</strong> 1
7. How many types <strong>of</strong> CO devices are available?<br />
There are three types. 1) Carbon Monoxide alarms (CSFM category #<br />
5276), 2) Carbon Monoxide detectors (CSFM category # 5278), and 3)<br />
combination smoke/Carbon Monoxide detector (CSFM category # 7256 or<br />
7257).<br />
8. What is the difference between a carbon monoxide alarm and a carbon<br />
monoxide detector?<br />
A carbon monoxide alarm is a stand alone unit which is tested to<br />
Underwriters Laboratory (UL) Standard 2034 and has its own built-in<br />
power supply and audible device. These units are typically installed in<br />
your single family dwelling. A carbon monoxide detector is a system unit<br />
which is tested to UL Standard 2075 and is designed to be used with a<br />
fire alarm system and receives its power from the fire alarm panel.<br />
9. Are CO devices required to be approved by the State Fire Marshal?<br />
Yes. SB-183 prohibits the marketing, distribution, or sale <strong>of</strong> devices<br />
unless it is approved and listed by the State Fire Marshal.<br />
10. If someone has a CO device that is not listed by the State Fire Marshal<br />
prior to the law, can they maintain it or does it have to be replaced?<br />
The law required that CO devices to be approved and listed by the State<br />
Fire Marshal. It does not prohibit someone who already owns the device<br />
prior to the effective date <strong>of</strong> Senate Bill (SB) 183.<br />
11. Where does one obtain a copy <strong>of</strong> a California State Fire Marshal<br />
(CSFM) listing <strong>of</strong> CO device?<br />
Copies <strong>of</strong> CSFM listing <strong>of</strong> CO devices can be found on the State Fire<br />
Marshal website by logging on the following:<br />
http://osfm.fire.ca.gov/licensinglistings/licenselisting_bml_searchcotest.<br />
php<br />
Under “Category”, click on the sort by “Number” button, then go to the<br />
drop down menu (right down arrow) to select “5276-CARBON MONOXIDE<br />
ALARMS” or “5278-CARBON MONOXIDE DETECTORS”. Then Click on<br />
“Search” and it will list all CO alarms or detectors that are currently<br />
approved and listed by the OSFM.<br />
12. Where can I go to receive further information on Carbon Monoxide?<br />
You may go the California Department <strong>of</strong> Forestry and Fire Protection<br />
(CAL-FIRE) web site at http://www.fire.ca.gov and click on Carbon<br />
Monoxide under “Hot Topics”.<br />
FAQ CO Devices June 20, <strong>2011</strong> 2
13. Who can we contact at CAL-FIRE/CSFM for additional information?<br />
Questions regarding carbon monoxide devices may be addressed to<br />
Deputy Mike Tanaka at (916)445-8533 or mike.tanaka@fire.ca.gov<br />
FAQ CO Devices June 20, <strong>2011</strong> 3