You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
CodeVA<br />
CodeVA is a non-profit that is focused on<br />
educating the community on computer<br />
science. They offer a course to teach kids<br />
coding in the event called Hour of Code<br />
hosted at the Science Museum of Virginia in<br />
December. It is nationwide and has connected<br />
the world through social media with the main<br />
coding organization, Code.org.<br />
CodeVA has connected with local<br />
organizations with similar interests, like the<br />
VCU School of Engineering and RichTech,<br />
but also has corporate sponsors. The nonprofit<br />
uses social media and interacts with its<br />
partners and community events regularly to<br />
reach more of the target audiences.<br />
Conclusion<br />
The industry in Richmond is more focused on hosting events than creating products. I Am RVA<br />
could engage a similar campaign to gain publicity for the event similar to other non-profits in the<br />
area. Many of the organization’s events are covered in local publications and increases awareness<br />
for the cause and the organization’s mission. Partnering with organizations that have property that<br />
already has regular admissions and interest from the community.<br />
26
Change language