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Social Media Primer 2015

Get ready for the VIRTUAL conference, ICU rehabilitation 2015 at Johns Hopkins Hospital #icurehab

Get ready for the VIRTUAL conference, ICU rehabilitation 2015 at Johns Hopkins Hospital #icurehab

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Your Conference Guide to<br />

Twitter<br />

<strong>Social</strong> <strong>Media</strong> for Johns Hopkins Critical Care Conference <strong>2015</strong><br />

Cristina Romagnoli PT, DPT<br />

Johns Hopkins Physical Medicine and Rehab


So what is the big deal?<br />

Twitter has revolutionized social<br />

media by making it simple for<br />

the world to communicate in<br />

real time.<br />

During the conference you use<br />

it to:<br />

• Communicate with<br />

speakers (ask<br />

questions, quote, etc)<br />

• Discuss topics with<br />

attendees<br />

Think of it as a cross between<br />

text messaging, instant<br />

messaging, and blogging.<br />

LIMITED TO 140 CHARACTERS<br />

• Track trends<br />

• Make virtual<br />

connections<br />

• Communicate with<br />

others not attending


Getting Started<br />

Sign up at www.twitter.com<br />

Create a profile with a name similar to your own<br />

Keep it short remember people only have 140 characters<br />

Upload a photo and fill in your bio<br />

Find friends, colleagues, attendees to “follow”


When you are up and<br />

running it will look like<br />

this:


A few terms to keep in mind<br />

@ reply: A comment aimed at one user, but visible to<br />

public<br />

DM : “direct message” is sent privately to another user<br />

(they must follow you and you them)<br />

Retweeting or RT: Sharing someone else's post<br />

Hashtags: words beginning with a # help you track<br />

specific conversations


To Sum Up<br />

Help attendees connect w/ one another<br />

Broaden Participation<br />

Share information<br />

Encourage participation / recreation<br />

Best idea gets a round at Starbucks?<br />

Pull it all together


It doesn’t (can’t) Stop Here !!<br />

Post Conference <strong>Social</strong> <strong>Media</strong> Awesomeness<br />

Analytics à DATA<br />

Archived Feed<br />

Continue the conversation from across the country


Quick Guide for <strong>2015</strong> Conference<br />

INCLUDE HASHTAG:<br />

#icurehab<br />

For all conference<br />

correspondence and follow us<br />

@icurehab<br />

FOLLOW<br />

Speakers:<br />

Dale Needham: @needhamdale<br />

Michael Friedman: @mkfrdmn<br />

SUPPORT:<br />

Cristina Romagnoli: @cuppaday

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