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magazine


efined


magazine<br />

Welcome to the brand new magazine tailored for the London Insurance Market - the worlds<br />

premier insurance centre. Market People Magazine aims to bring news and cutting edge features<br />

directly to the heart of London’s historic financial district.<br />

Our magazine embraces the whole community from industry professionals to the thousands of<br />

people who provide supporting services and products, such as restaurants and food outlets. The<br />

magazine brings the community together as one - we are all market people.


issue one<br />

magazine<br />

THE NEW<br />

GENERATION<br />

celebrating<br />

diversity in the<br />

community<br />

This will be the first issue of the Market People Magazine. Our key<br />

features in this publication are:<br />

• Exposé on The Leadenhall Building<br />

• The Graduate’s View<br />

• The Leadenhall Butcher gives a history of the Leadenhall Market<br />

• The Insurance Bill - one of the biggest changes to insurance<br />

contract law in many decades.<br />

Following issues will continue in the tradition of providing news, as<br />

well as historic and cultural information that Insurance professionals<br />

will find compelling and informative.<br />

THE<br />

LEADENHALL<br />

BUILDING<br />

how to build for the<br />

future of our city<br />

Plus...<br />

THE CLUB<br />

introduction to<br />

the LMP<br />

ALL CHANGE<br />

the impact of<br />

new legislations<br />

BEING VISIBLE<br />

LGBT life<br />

in the city


our audience<br />

A high proportion of our readers are ABC1 category, senior level<br />

executives and highly experienced qualified professionals, along with<br />

an expanding group of graduates.<br />

In the older demographic (40+) there is a large proportion of white<br />

male individuals but the diversity of the target readership increases<br />

within the younger demographic.<br />

A large proportion of individuals are within the top 10% of earners<br />

with a good proportion in the top 2%. The London Insurance Market<br />

contributes 3% of the UK GDP.<br />

Our anticipated readership breakdown is:<br />

Insurers 45%<br />

Brokers 25%<br />

Institutions (Lloyd’s etc) 15%<br />

Service Providers 15%<br />

The Market for this publication has approximately 35,000 individual<br />

employees within around 600 companies. Many of the world’s leading<br />

insurers and brokers are headquartered in EC3.


magazine circulation<br />

The magazine will be complementary. The print circulation of the<br />

magazine is 3000 hard copies which will be distributed to offices and<br />

lobbies of buildings in the square mile. This will be supported by an<br />

online version which will be distributed to a further 5000 readers. This<br />

equates to a circulation of 8000 individuals.<br />

We will also be supplying copies of our magazine at every event that we<br />

do, ensuring continuous and ongoing readership. The magazine will<br />

be published twice a year, resulting in an extended advertising period.


the details<br />

• Files must be provided in<br />

flattened PDF/X-1a version<br />

1.3.<br />

• All fonts must be embedded.<br />

• The file must be in<br />

CMYK. No RGB, LAB or<br />

embedded colour profiles<br />

(such as ICC profiles).<br />

• PMS colours must be<br />

converted to CMYK.<br />

• Maximum ink density:<br />

300% total.<br />

• Resolution: 300 dpi.<br />

• High resolution colour<br />

accurate proof required<br />

with submission.<br />

Double page spread<br />

Bleed: 305 x 428mm<br />

Trim: 297 x 420mm<br />

Type: 271 x 395mm<br />

Full Page<br />

Bleed: 303 x 216mm<br />

Trim: 297 x 210mm<br />

Type: 271 x 180mm<br />

Half page:<br />

Horizontal: 131 x 180mm<br />

Quarter page:<br />

Horizontal: 65 x 180mm<br />

Vertical: 131 x 85mm<br />

A discount of 33% is available on all rates to all Corporate<br />

Members of the London Market Technology Exchange and<br />

London Market People.<br />

A discount of 10% is available on all rates for advertisers who commit<br />

to two or three editions.<br />

A discount of 15% is available on all rates for advertisers who commit<br />

to four or more editions.<br />

Type of Advert Price CPM*<br />

Back Cover £POA £POA<br />

Inside Cover £POA £POA<br />

Centre Spread £POA £POA<br />

Full Page £POA £POA<br />

Half Page £POA £POA<br />

Quarter Page £POA £POA<br />

*CPM – cost to reach one thousand readers.


about us<br />

Roger Oldham<br />

Chairman & Editor<br />

Michael Page<br />

creative lead<br />

London Market<br />

People<br />

London Market<br />

Technology Exchange<br />

Sam Kessler<br />

writer<br />

Market People is the magazine of the LMTE and LMPeople,<br />

professional clubs created with the intention of encouraging learning,<br />

professional development and networking in the highly successful<br />

London Insurance Market. The clubs hold events throughout the year<br />

for professionals from all disciplines; all working in and around the<br />

Lloyd’s and London Insurance Market.<br />

Joanna Spicer Brown<br />

writer<br />

contact us<br />

Mike Page, Creative Lead<br />

Mobile: +44 (0) 7725 643488<br />

Email: mike.page@lmte.club<br />

Address<br />

34 Lime Street<br />

London EC3M 7AT<br />

Roger Oldham, Chairman and Editor<br />

Mobile: +44 (0) 7788 584407<br />

Email: roger.oldham@lmte.club

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