OLED Display Market

Transparency Market 

Research 

OLED Display Market- Global Industry Analysis, Size, 

Share, Growth, Trends and Forecast 2012 - 2018 

Published Date 

2013-01-29 

72 Page Report 

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Press Release 

OLED Displays Market Poised to Register Exponential CAGR of 

31.7% between 2012 and 2018 : Transparency Market Research 

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OLED Display Market 

REPORT DESCRIPTION 

Image quality and clarity has become a pivotal aspect for gadgets and appliances that need to incorporate 

electronic displays. This growing importance of displays will lead the OLED displays market to achieve a 

compounded annual growth rate (CAGR) of 31.7% between 2012 and 2018. According to a latest report by 

Transparency Market Research, titled “OLED Display Market - Global Industry Analysis, Size, Share, Growth, 

Trends and Forecast 2012 - 2018”, the global OLED Displays Market is poised to soar to US$25.9 billion by 

the end of 2018. This market was estimated to be worth US$4.9 billion as of 2012. 

Browse the full OLED Display Market report at 

http://www.transparencymarketresearch.com/oled-displays.html 

Much of this impressive growth in the OLED displays market can be credited to mobile phones, which 

constitute a 71% share of all applications of this market. Geographically, the leader in the OLED displays 

market is Asia Pacific, which not only produces the highest volume of OLED displays per year, but also 

consumes more displays than any other region in the world. The report states that the APAC region 

contributed nearly 90% to the overall OLED displays market as of 2012. 

OLED displays have taken over the market because of their desirable features such as energy efficiency 

and eco-friendly characteristics. TMR analysts say that OLED displays will experience high market 

penetration because they offer a unique benefit – biodegradability. The gaping difference between 

electricity demand and supply has spurred up a considerable demand for products that are energy 

efficient. OLED displays are being currently produced on a mass scale simply because the demand for 

these components is so high and the available technology today enables this mass production. With this, 

the prices of OLED displays will slide considerably, gaining wider consumer acceptance, especially in pricesensitive 

markets in the APAC region. 

Get Sample Report athttp://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=808 

The report studies two major types of OLED display technologies: Active Matrix OLED (AMOLED) and 

Passive Matrix OLED (PMOLED). The former dominated the market with a nearly 80% share as of 2012. 

AMOLED displays widely find applications in smartphones thanks to their excellent response to touch, 

picture quality, and contrast. As the market for AMOLED displays continues to grow, the overall OLED 

displays market will also benefit from the same. 

The findings of this report state that mobile phones were the largest end-user application segment for the 

OLED displays market, with a dominant share of 71% as of 2012. At a distant second position in the same 

year were OLED TVs. In the coming years, the mobile phone segment will strengthen its lead over other 

application segments, and experience healthy growth. However, this situation will change in 2015, when 

OLED display TVs are forecast to surpass mobile phones application segment. This growth will take place 


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because of an increasing prevalence of large sized OLED. Other segments that will contribute to the global 

OLED display market are digital cameras and tablet PCs. 

Browse the full Press Release of OLED Display Market at 

http://www.transparencymarketresearch.com/pressrelease/oled-displays.htm 

Over 80% of the OLED displays market share was held by four leading as of 2012. In 2011, the leader was 

Samsung Electronics. Other companies doing well as of 2011 were Visionox, WiseChip, and Pioneer. 

TABLE OF CONTENT 

Chapter 1 Preface 

1.1 Report Scope And Description 

1.2 Research Methodology 

Chapter 2 Executive Summary 

Chapter 3 OLED Displays Market Overview 

3.1 Introduction 

3.2 Overall Market Size, 2011 

3.3 Market Trends And Future Outlook 

3.3.1 Use of AMOLEDs in Smart Phone Displays 

3.3.2 Opportunities in OLED TVDisplays 

3.3.3 Growing Application Areas 

3.4 Roadmap For OLED Displays 


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3.5 OLED Displays Manufacturing 

3.5.1 Fabricating OLED Displays 

3.5.2 Vacuum Deposition 

3.5.3 Organic Phase Deposition 

3.5.4 Inkjet Printing 

3.5.5 Screen Printing 

3.5.6 Solution Coating 

3.5.7 Roll-To-Roll (Web) Processing 

3.6 Factor Analysis 

3.6.1 Drivers 

3.6.1.1 Inherent Advantages of OLED Technology 

3.6.1.2 Growing Applications of OLED Displays 

3.6.1.3 Increasing Demand for Environment Friendly Products 

3.6.1.4 Rising OLED Application in Mobile Phones And Signage 

3.6.1.5 Rising Demand for OLED TVs 

3.6.2 Restraints 

3.6.2.1 High Manufacturing Costs 

3.6.2.2 Low Penetration Rate of Technology 

3.6.2.3 Declining Prices of Competing Technologies 

3.6.3 Opportunities 

3.6.3.1 Reduction In OLED TV Prices 


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3.7 Competing Technologies: OLED Vs. Lcd Technology 

3.8 Porter’s Five Force Analysis for OLED Displays Market 

3.8.1 Bargaining Power of Suppliers 

3.8.2 Bargaining Power of Buyers 

3.8.3 Rivalry Among Existing Competitors 

3.8.4 Threat of New Entrants 

3.8.5 Threat of Substitute Products or Services 

Chapter 4 Market Segmentation I: OLED Display Market By Technology, 2012 - 2018 

4.1 Overview 

4.2 Development Of Organic Display Generations Over Time 

4.3 Global OLED Displays Market, 2012 – 2018 (Usd Million) 

4.4 Driving Electronics 

4.4.1 AMOLED Display Market Size, 2011 – 2018 (Usd Million) 

4.4.2 PMOLED Display Market Size, 2011 – 2018 (Usd Million) 

4.5 Pricing Trend In OLED Displays 

4.6 Types Of OLED Display 

4.6.1 Electroluminescent Materials 

4.6.1.1 Small-Molecule OLEDs 

4.6.1.2 Polymer OLEDs 

4.6.1.2.1 Dendrimers 


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4.6.2 Other Types Of OLED Displays 

4.6.2.1 Phosphorescent Organic Light-Emitting Diodes 

4.6.2.2 Transparent OLEDs 

4.6.2.3 Top Emission OLEDs 

4.6.2.4 Flexible OLEDs 

4.6.2.5 Stacked OLEDs 

Chapter 5 Market Segmentation II: OLED Display Market By End Use Segments, 2012 - 2018 

5.1 Overview 

5.2 Mobile Phones 

5.2.1 Overview 

5.2.2 Market Size and Forecast 

5.3 TV Displays 



5.4 Netbook/Desktop 



5.5 Digital Cameras 




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5.6 Automotive 



5.7 Others 



Chapter 6 Market Segmentation III: OLED Displays Market By Geography, 2012 - 2018 

6.1 Introduction 

6.1.1 Global OLED Displays Market Size and Forecast, by Geography 2012 – 2018 (USD million) 

6.1.2 Global OLED Display Market Share, by Geography 2011 and 2018 (%) 

6.1.3 OLED Displays Market Growth Trend by Geography, 2011– 2018 (USD million) 

6.2 North America Market 


6.2.2 Drivers 

6.2.3 Challenges and Opportunities 

6.3 Europe Market 


6.3.2 Market Drivers and Recent Trends 

6.3.3 Challenges 



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6.4 Asia-Pacific Market 


6.4.2 Drivers 


6.5 Row (Rest Of The World) 


Chapter 7 Competitive Landscape 

7.1 Summary 

7.2 Market Shares o Key Players, 2011 

7.3 Competitive Strategy by Key Players, 2011 

7.4 Recent Developments 

Chapter 8 Company Profile 

8.1 Samsung Electronics 

8.1.1 Company Overview 

8.1.2 Financial Overview 

8.1.3 Growth Strategy 

8.1.4 Recent Developments 

8.2 Tdk 



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8.2.2 Financial Overview 


8.3 Rit Display 



8.3.2 Recent Development 

8.4 Pioneer 



8.5 Visionox 



8.6 Lg Display 



8.7 Sony Corporation 



8.8 Au Optronics Corp 




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LIST OF FIGURES 

FIG. 1 OLED VS LCD TECHNOLOGY 

FIG. 2 PORTER’S ANALYSIS FOR OLED DISPLAYS MARKET 

FIG. 3 GLOBAL OLED DISPLAYS MARKET, 2012 – 2018, (USD MILLION) 

FIG. 4 OLED DISPLAYS MARKET SHARE, BY GEOGRAPHY 2011 (%) 

FIG. 5 OLED DISPLAYS MARKET SHARE, BY END PRODUCT 2011 (%) 

FIG. 6 OLED DISPLAYS MARKET SIZE AND FORECAST, BY END PRODUCT 2012 - 2018 

FIG. 7 GLOBAL OLED DISPLAYS MARKET FOR MOBILE PHONES, BY APPLICATION 2012 – 2018 

FIG. 8 GLOBAL OLED DISPLAYS MARKET FOR TV DISPLAYS, BY APPLICATION 2012 – 2018 

FIG. 9 OLED DISPLAYS MARKET FOR NETBOOK/DESKTOP, BY APPLICATION 2012 - 2018 

FIG. 10 OLED DISPLAYS MARKET FOR DIGITAL CAMERAS, BY APPLICATION 2012 VS 2018 

FIG. 11 OLED DISPLAYS MARKET FOR AUTOMOTIVE, BY APPLICATION 2012 VS 2018 

FIG. 12 OLED DISPLAYS MARKET FOR OTHER APPLICATIONS, 2012 VS 2018 

FIG. 13 ORGANIC LED MARKET BY GEOGRAPHY, 2011 – 2018 (USD MILLION) 

FIG. 14 ORGANIC LED MARKET: GROWTH TREND BY GEOGRAPHY, 2011 – 2018 (USD MILLION) 

FIG. 15 U.S. OLED DISPLAY MARKET SIZE AND FORECAST, 2011 – 2018 (USD MILLION) 

FIG. 16 EUROPE OLED DISPLAY MARKET SIZE AND FORECAST, 2011 - 2018 (USD MILLION) 

FIG. 17 ASIA-PACIFIC OLED DISPLAY MARKET SIZE AND FORECAST, 2011 - 2018 (USD MILLION) 

FIG. 18 ROW OLED DISPLAY MARKET SIZE AND FORECAST, 2011 – 2018 (USD MILLION) 

FIG. 19 MARKET SHARES OF OLED DISPLAYS MARKET PLAYERS, 2011 


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FIG. 20 SAMSUNG ELECTRONICS FINANCIAL PERFORMANCE, 2009 – 2011 (USD MILLION) 

FIG. 21 TDK ELECTRONICS FINANCIAL PERFORMANCE, 2009 – 2011 (USD MILLION) 

LIST OF TABLES 

TABLE 1 IMPACT ANALYSIS FOR OLED MARKET DRIVERS OVER A PERIOD OF TIME 

TABLE 2 IMPACT ANALYSIS OF OLED MARKET RESTRAINTS OVER A PERIOD OF TIME 

TABLE 3 DEVELOPMENT OF ORGANIC DISPLAY GENERATIONS OVER TIME 

TABLE 4 PRICING TREND OF OLED SCREENS 

About Us 

Transparency Market Research is a market intelligence company providing global business information 

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OLED Display Market

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