Global Connected TV’s Market
The television sector all across the world is facing a deep restructuring. The connected TV’s have gained traction over the past few years all over the world. It is basically a TV set that links to the internet. Connected TV’s allows the consumer to access all forms of non-linear web content through a form of remote control. The connected TV’s allow users to access social networking sites such as Google, Facebook and others through Wi-Fi connectivity and offer a facility to record TV programs.
The television sector all across the world is facing a deep restructuring. The connected TV’s have gained traction over the past few years all over the world. It is basically a TV set that links to the internet. Connected TV’s allows the consumer to access all forms of non-linear web content through a form of remote control. The connected TV’s allow users to access social networking sites such as Google, Facebook and others through Wi-Fi connectivity and offer a facility to record TV programs.
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<strong>Global</strong> <strong>Connected</strong><br />
<strong>TV’s</strong> <strong>Market</strong><br />
Share, <strong>Global</strong> Trends,<br />
Analysis, Research, Report,<br />
Opportunities,<br />
Segmentation and Forecast,<br />
2015 – 2025<br />
Future <strong>Market</strong> Insights<br />
www.futuremarketinsights.com<br />
sales@futuremarketinsights.com
Report Description<br />
The television sector all across the world is facing a deep restructuring. The connected <strong>TV’s</strong> have<br />
gained traction over the past few years all over the world. It is basically a TV set that links to the<br />
internet. <strong>Connected</strong> <strong>TV’s</strong> allows the consumer to access all forms of non-linear web content<br />
through a form of remote control. The connected <strong>TV’s</strong> allow users to access social networking<br />
sites such as Google, Facebook and others through Wi-Fi connectivity and offer a facility to<br />
record TV programs. Due to effectiveness and efficiency, connected <strong>TV’s</strong> have gained various<br />
features and has become affordable. With the change in technology, these <strong>TV’s</strong> are becoming as<br />
suitable as personal computers when it comes to web browsing as well as internet and video<br />
browsing. Apart from this, connected <strong>TV’s</strong> supports in Ethernet, USB, Wi-Fi, Bluetooth, and flash<br />
memory cards from digital cameras and HDMI and other video-audio connections. The global<br />
connected <strong>TV’s</strong> market shipments and revenue have showcased substantial growth in 2014 and<br />
is projected to escalate at a rapid pace during the period 2015-2025.<br />
<strong>Global</strong> <strong>Connected</strong> <strong>TV’s</strong>: <strong>Market</strong> Segmentation<br />
The <strong>Global</strong> connected <strong>TV’s</strong> market is segmented on the basis of applications such as internet<br />
access, entertainment, and for the purpose of education. Besides this, the global connected <strong>TV’s</strong><br />
market is also divided on the basis of capabilities which includes internet surfing, live videos, TV<br />
broadcasting, program recording, video on demand and others.
Report Description<br />
It has been observed that one of the major trends arriving in the global connected <strong>TV’s</strong> market<br />
is the rising acceptance of connected <strong>TV’s</strong> in advertising which aids advertisers in flourishing<br />
their customer base. Thus with the advent of connected <strong>TV’s</strong> advertisers can grasp the attention<br />
of viewers by placing striking advertisement such as multi-screen advertisements.<br />
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<strong>Global</strong> <strong>Connected</strong> <strong>TV’s</strong> <strong>Market</strong>: Growth Drivers<br />
Higher spending on electronic items by consumers is one of the major growth drivers of the<br />
global connected <strong>TV’s</strong> market which is anticipated to bolster the market till 2025. The rising<br />
number of technologically developed devices accessible in the market is anticipated to foster<br />
the demand for devices that provides multi-functional capabilities to customers and is likely to<br />
enhance the adoption of connected <strong>TV’s</strong>. The huge investments in the advancement in<br />
technology by the manufacturers as well as the rising significance of internet in day to day<br />
activities will fortify the global connected <strong>TV’s</strong> market during the forecast period.<br />
<strong>Global</strong> <strong>Connected</strong> <strong>TV’s</strong> <strong>Market</strong>: Regional Outlook
Report Description<br />
Geographically, the <strong>Global</strong> <strong>Connected</strong> <strong>TV’s</strong> market can be divided by major regions which<br />
include North America, Latin America, Western and Eastern Europe, Asia-Pacific region, Japan,<br />
Middle East and Africa. Due to maturity of the market and large number of technology savvy<br />
people, North America and Europe captured the significant share in the global connected <strong>TV’s</strong><br />
market in 2014. Gradually connected <strong>TV’s</strong> are gaining popularity in Asia region with the rising<br />
awareness and change in preferences of Asian consumers. In the next 10 years till 2025, Asian<br />
region will capture the major share in the global connected <strong>TV’s</strong> market.<br />
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950<br />
<strong>Global</strong> <strong>Connected</strong> <strong>TV’s</strong> <strong>Market</strong>: Players<br />
Some of the key vendors identified across the value chain of global connected <strong>TV’s</strong> market<br />
include LG Electronics, Samsung Electronics, Sony Corporation and Panasonic. It has been<br />
noticed that Samsung shipped the highest number of connected <strong>TV’s</strong> during the quarter 1,<br />
2015. Moreover, Sony still has the major connected <strong>TV’s</strong> in terms of device installed followed by<br />
Microsoft and Samsung. There are other prominent vendors dominated the global connected<br />
<strong>TV’s</strong> market which include Haier, Intel, Onida, Toshiba, Microsoft, Apple, Videocon, and others.
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