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In what ways is Camp Bow Wow’s business model creating more value for dog owners than its competitors How has Flammang altered her business model over time

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BUSINESS FOUNDATIONS<br />

1. <strong>How</strong> would you describe Heidi <strong>Flammang</strong>’s approach to doing <strong>business</strong>?<br />

2. <strong>In</strong> <strong>what</strong> <strong>ways</strong> <strong>is</strong> <strong>Camp</strong> <strong>Bow</strong> <strong>Wow’s</strong> <strong>business</strong> <strong>model</strong> <strong>creating</strong> <strong>more</strong> <strong>value</strong> <strong>for</strong><br />

<strong>dog</strong> <strong>owners</strong> <strong>than</strong> <strong>its</strong> <strong>competitors</strong>? <strong>How</strong> <strong>has</strong> <strong>Flammang</strong> <strong>altered</strong> <strong>her</strong> <strong>business</strong><br />

<strong>model</strong> <strong>over</strong> <strong>time</strong>?<br />

3. <strong>In</strong> <strong>what</strong> <strong>ways</strong> will <strong>Flammang</strong>’s <strong>business</strong> <strong>model</strong> and <strong>her</strong> use of franch<strong>is</strong>ing<br />

affect the profitability of <strong>her</strong> company<br />

1. Why <strong>is</strong> Southwest the most profitable U.S. airline company?<br />

2. <strong>How</strong> <strong>is</strong> Gary Kelly changing Southwest’s <strong>business</strong> <strong>model</strong> to keep the company<br />

profitable?<br />

3. <strong>In</strong> <strong>what</strong> <strong>ways</strong> <strong>has</strong> Kelly changed Southwest’s organizational structure to help<br />

improve relationships with the company’s employees<br />

1. What was Nike’s original approach to <strong>business</strong> commerce? What kinds of<br />

<strong>business</strong> occupations and organization did Nike adopt to pursue <strong>its</strong> <strong>business</strong><br />

<strong>model</strong>?<br />

2. What kinds of <strong>business</strong> problem did Nike encounter as it evolved <strong>over</strong> <strong>time</strong>?<br />

3. <strong>In</strong> <strong>what</strong> <strong>ways</strong> <strong>has</strong> Nike been changing <strong>its</strong> <strong>business</strong> operations and processes,<br />

especially <strong>its</strong> functions, to improve <strong>its</strong> per<strong>for</strong>mance as it <strong>has</strong> grown and matured<br />

<strong>over</strong> <strong>time</strong>?<br />

After the meeting, Keith and Jamie just looked at each ot<strong>her</strong>. It was plain <strong>for</strong> Sid to<br />

see that the couple was a bit shocked and confused. The couple <strong>is</strong> not sure <strong>what</strong><br />

to do. What specifically do you recommend and why? What would you do if<br />

faced with a similar situation?


1. Do the major airlines have a strategy?<br />

2. Do a SWOT analys<strong>is</strong> <strong>for</strong> the airline industry.<br />

3. Conduct an internal/ external audit of the airline industry.<br />

4. What are some entrepreneurial and innovative <strong>business</strong> strategies the major<br />

airline carriers should adopt to avoid extinction?

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