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<strong>IRG</strong>-WG RA (<str<strong>on</strong>g>07</str<strong>on</strong>g>) <strong>WACC</strong> Master Doc<br />
6. Other practical problems in estimating the cost of<br />
capital<br />
6.1 Introducti<strong>on</strong><br />
There may occur circumstances in which the approaches introduced and explained in the<br />
previous chapters to estimate the cost of capital cannot be used. This may be the case when<br />
the cost of capital of a n<strong>on</strong>-listed firm has to be estimated; in fact, when shares are not listed,<br />
there is no informati<strong>on</strong> available to estimate the company's beta. Similar types of problems<br />
may arise when a company has not issued debt securities, when a domestic financial market<br />
is not mature enough to estimate the equity risk premium reliably, or when the financial<br />
market volatility raises c<strong>on</strong>cerns over the company specific parameters.<br />
This chapter presents some alternative approaches that can be used in the aforementi<strong>on</strong>ed<br />
circumstances in order to alleviate the uncertainty of <strong>WACC</strong> estimati<strong>on</strong> in the absence of<br />
sufficiently reliable informati<strong>on</strong> from the financial market. In all of these cases some<br />
additi<strong>on</strong>al measures can be adopted in order to avoid errors in <strong>WACC</strong> estimati<strong>on</strong>. One opti<strong>on</strong><br />
is to use good comparator companies and another <strong>on</strong>e is to use the high/low-method and<br />
sensitivity analysis.<br />
a) Comparator companies<br />
In case some of the parameters of the <strong>WACC</strong> can not be estimated reliably as a<br />
c<strong>on</strong>sequence of data unavailability, a useful approach is to base the estimati<strong>on</strong> of the<br />
parameters, or of the <strong>WACC</strong> itself, using comparator companies, as in the case of divisi<strong>on</strong>al<br />
<strong>WACC</strong> calculati<strong>on</strong>. When selecting companies, which have to serve as a comparis<strong>on</strong>, the<br />
following aspects should be c<strong>on</strong>sidered:<br />
• The comparator company, or companies, should be comparable in size with the<br />
company being evaluated. The size can be measured for example in revenues or in<br />
total market capitalizati<strong>on</strong>; the latter is not applicable in case of unlisted firm.<br />
• Further, it is preferable that the comparator companies are selected from countries<br />
which are similar to the country of the relevant company, for example in terms of<br />
income per capita, as the risk of telecom business is likely to differ depending <strong>on</strong> the<br />
income level of the country in which companies operate. In fact, in countries with a<br />
higher income level, the use of a ph<strong>on</strong>e is likely to be less sensitive to changes in<br />
income, whereas in lower income countries, teleph<strong>on</strong>e services are likely to have<br />
higher income elasticity.<br />
• The penetrati<strong>on</strong> rate could also be a criteri<strong>on</strong> for selecting the most appropriate<br />
comparator companies. For example, a low penetrati<strong>on</strong> rate could be an indicati<strong>on</strong><br />
that ph<strong>on</strong>e services are used predominantly by businesses, since the urban<br />
populati<strong>on</strong> is likely to be more sensitive to the ec<strong>on</strong>omy.<br />
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