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IQ-Magazine-Issue-11

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<strong>IQ</strong> exposure<br />

More Information<br />

www.cambridgeahead.co.uk<br />

and manage existing arrangements.<br />

Joining forces with Cambridge<br />

Network and local authorities,<br />

he said this initiative should be<br />

launched fairly soon.<br />

Dr Tony Raven, (CEO of<br />

Cambridge Enterprise and leader<br />

of the Growth Agenda project) was<br />

looking ahead to 2035 when he<br />

stated: “Quality of life will be a huge<br />

factor in developing entrepreneurial<br />

communities.” Emphasising the<br />

need to gain a better understanding<br />

of our business community’s longterm<br />

growth forecasts in comparison<br />

to national forecasts, he highlighted<br />

that data collection and analysis<br />

is still in progress. He also stressed<br />

the need to tackle the lack of<br />

commercial property space, which is<br />

something to consider as Cambridge<br />

continues to grow.<br />

Finally, Professor Michael Thorne<br />

(Vice Chancellor of Anglia Ruskin<br />

University and leader of the Quality<br />

of Life project) presented the highly<br />

anticipated results of the Quality of<br />

Life survey which was sent out to<br />

30,000 employees across our region.<br />

Undertaken by RAND Europe, it<br />

was one of the largest workforce<br />

surveys to take place in our area,<br />

and received a great response rate<br />

which showed representation across<br />

all classifications.<br />

According to a national survey,<br />

the majority of people believe that<br />

health, immigration and education<br />

are the main concerns facing<br />

Britain. In comparison, those who<br />

completed Cambridge’s Quality of<br />

Life survey said that their greatest<br />

concern was congestion!<br />

The report showed that 77% of<br />

people are dissatisfied with the level<br />

of traffic in Cambridge, 31% of<br />

whom are also dissatisfied with the<br />

location of the train station. On<br />

housing, 76% disagree that housing<br />

is affordable with 55% of people<br />

struggling to get on the property<br />

ladder. With regard to business,<br />

an alarming 26% of 16 to 25 year<br />

olds feel they don’t have a sense<br />

of belonging, which is something<br />

business leaders should look to<br />

address.<br />

Jane Paterson-Todd, CEO of<br />

Cambridge Ahead, said: “We<br />

commissioned this survey in order<br />

to understand the full extent of what<br />

workers feel about their quality of<br />

life and where Cambridge Ahead<br />

can prioritise its work to help resolve<br />

major issues. The survey confirms<br />

that transport and housing are<br />

significant problems that need to be<br />

addressed.<br />

“The high response rate shows the<br />

level of interest and concern these<br />

employees feel about their quality<br />

of life. There are lots of lessons for<br />

our members, and indeed other<br />

Cambridge organisations, to take<br />

away.”<br />

Cambridge Ahead has now grown<br />

to 32 full members including<br />

The University of Cambridge,<br />

ARM, Mills & Reeve LLP, Anglia<br />

Ruskin University, Xaar plc and<br />

Cambridge University Hospitals.<br />

All of the members represent a<br />

large proportion of the working<br />

population in Cambridge, and have<br />

a turnover of £5billion.<br />

Working together to realise one<br />

common vision, Cambridge Ahead<br />

continues to represent the city’s<br />

business community, with the aim to<br />

grow Cambridge to be the greatest<br />

small city in the world.<br />

issue <strong>11</strong> | page 41

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