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Tips for Building a Data Science Capability

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to use a fraction of their power. By “over-purchasing”<br />

on analytical tools, an organization can unnecessarily<br />

increase its analytical investment and make<br />

it harder to prove a return on that investment.<br />

Furthermore, the learning curve associated with the<br />

high-end tools may make it harder <strong>for</strong> organizations<br />

to realize the most value from their data. In the<br />

end, in<strong>for</strong>mation consumers must understand the<br />

analytical insights from these tools with at least<br />

enough certainty that they are confident in its output.<br />

Embrace simplicity where simplicity will do, and save<br />

complexity <strong>for</strong> the hairy problems. If the in<strong>for</strong>mation<br />

consumers understand the analytical results 95<br />

percent of the time, perhaps they will “just trust us”<br />

the other 5 percent.<br />

WHEN DONE RIGHT, THE PAYOFF IS WORTH IT<br />

Like most things in life, if it is hard, it is worth it.<br />

<strong>Building</strong> an analytics-driven culture doesn’t happen<br />

overnight and it is not something that you can<br />

<strong>for</strong>ce. As many can attest, organizational inertia is<br />

powerful. However, by following these foundational<br />

steps and taking care to avoid common myths and<br />

pitfalls, organizations can begin a journey to set the<br />

cultural conditions needed to deliver on the promise<br />

of analytics. It is up to organizational leaders and<br />

employees alike to build upon these elements and<br />

design and grow their own version or interpretation<br />

of an analytics-driven culture. Only then can the<br />

promise of game-changing per<strong>for</strong>mance be<br />

truly realized.<br />

12 | WHY HASNT YOUR DATA SCIENCE INVESTMENT DELIVERED ON ITS PROMISE?

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