Lazy Man Wealth Secrets
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Amazing.<br />
How did Stansberry do it? One last story might give you a clue …<br />
If the Shoe Fits, Wear It<br />
Nick’s feet were very sore. He had been walking in the mall for more than two<br />
hours … looking for shoes.<br />
The ones on his feet were old, worn out, and not really suited for long walks in the<br />
mall.<br />
Now, if he could only find a shop in the mall that had what he was looking for.<br />
He couldn’t. So he went home, with sore feet and a frustrated heart.<br />
The search turned online. But it was 1999, and Nick did not find much there either.<br />
Being really frustrated now, he decided to start his own online specialty shoe store.<br />
And so, the now world-famous Zappos.com was born.<br />
In 2009 — just 10 years later — Amazon.com bought Zappos for a cool $880<br />
million.<br />
Now Nick can buy any kinds of shoes he wants … and have them delivered with a<br />
smile.<br />
In the process, most of the free world has been taken by shoe storm. If you have<br />
ever dealt with Zappos.com, you know what I’m talking about. Their customer<br />
service is ridiculously delightful.<br />
That’s why, every year, they sell billions of dollars’ worth of shoes and apparel …<br />
and why tens of thousands of people have posted free-will-offering testimonials on<br />
their site.<br />
Secret #4 is …<br />
Have you guessed it?<br />
I call it “Inner Child Marketing.”