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Advertorial<br />
CITROËN SPECIAL<br />
Advance In Style With<br />
THE DS 5<br />
Elegance and dynamic performance are hallmarks of the DS 5<br />
After the DS label became a standalone luxury arm under the<br />
Citroën name, the DS 5 assumed the status of flagship car<br />
– and if there is one thing that the first model has to achieve,<br />
that is to stand out and be memorable. With an all-new<br />
aerodynamic aesthetic, advanced technological improvements<br />
and a significant performance upgrade, the DS 5 is well on its<br />
way to living up to expectations.<br />
A member of the compact executive segment, the 4.53m long<br />
DS 5 is refined yet space-saving in appearance, allowing for<br />
more responsive handling and decreased fuel consumption.<br />
However, it possesses a spacious capacity, comfortably seating<br />
five with a generous boot storage of 468 litres – and the central<br />
console features a double 13-litre compartment cunningly<br />
concealed under the armrest.<br />
Upon entering the vehicle, the LED-based interior lighting<br />
creates a sense of drama by gradually lighting up the cabin,<br />
especially when the driver starts the car and the transparent<br />
head-up display with the three digital pads burst into life. Adding<br />
to the futuristic atmosphere is the original aircraft-inspired cabin<br />
design, which has a ‘cockpit roof’ with three panoramic glass roof<br />
panels and light wells that can be individually controlled.<br />
With its 1.6 THP engine, the DS 5 is a pleasure to drive<br />
with built-in intelligent traction control helping you navigate<br />
treacherous roads and smart headlights flaring on or off<br />
according to ambient lighting and traffic conditions for a safer<br />
drive. Driving information is also easily visible on a panel in<br />
your direct line of vision courtesy of a head-up display, and the<br />
eMyWay built-in navigation system can store map data, provide<br />
speed limit sign reminders and project rearview images in<br />
colour.<br />
This intelligent vehicle also has a cruise control and speed limiter<br />
with up to five memory settings, meaning that it will remember<br />
your preferred speeds. Improvements in springing and damping<br />
technology help to exert better control over the road, while an<br />
electric hydraulic pump delivers a smooth response without<br />
overcompensating, particularly on straight stretches.<br />
Of course, comfort is key and the DS 5 does not compensate<br />
on that aspect either, cushioning driver and passengers alike in<br />
eight-way electric-powered leather seats covered in a dynamic<br />
range of Nappa leathers. <strong>The</strong> driver’s seat, in particular, features<br />
a lumbar massage function perfect for easing the stiffness<br />
from long drives. Meanwhile, the car also has factory-fitted<br />
USB sockets with connectivity for Apple gadgets and Bluetooth<br />
connectivity for you to stream all your favourite songs for any trip.<br />
<strong>The</strong> product of a harmonious blend of breakthrough technology<br />
and luxury refinement, the DS 5 is poised to be a strong<br />
competitor in its section and promises to provide the answer to<br />
the age old dilemma of comfort versus performance. Now, says<br />
the DS 5, you can have both.
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