Marketers Stress Report
workfront-marketers-stress-report
workfront-marketers-stress-report
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Communications/PR teams showed the lowest stress levels out of all marketing teams.<br />
‘Overly stressed’ or ‘<strong>Stress</strong>ed to the max’<br />
Communications & PR<br />
14%<br />
Digital Marketing<br />
26%<br />
Operations,<br />
Events & Other<br />
Creative Services<br />
28%<br />
29%<br />
30%<br />
Leadership14+26+28+29+30<br />
[population: 526 marketing professionals on MarketingProfs.com]<br />
Weekly status meetings are the preferred method for keeping bosses in the loop for everyone except<br />
Communications/PR, who lean heavily on email.<br />
Weekly Status Meetings<br />
Emails<br />
Creative Services39+46+31+44+43<br />
Digital Marketing<br />
Communications & PR<br />
Leadership<br />
Operations,<br />
Events & Others<br />
39%<br />
46%<br />
31%<br />
44%<br />
43%<br />
Creative Services20+34+41+22+33<br />
Digital Marketing<br />
Communications & PR<br />
Leadership<br />
Operations,<br />
Events & Others<br />
20%<br />
34%<br />
41%<br />
22%<br />
33%<br />
[population: 526 marketing professionals on MarketingProfs.com]<br />
Creative Services are much more likely than other teams to use work or project management software<br />
to communicate with bosses.<br />
Creative Services<br />
Communications & PR<br />
Digital Marketing<br />
Operations,<br />
Events & Other<br />
11%<br />
3%<br />
2%<br />
2%<br />
Leadership11+3+2+2+2<br />
2%<br />
[population: 526 marketing professionals on MarketingProfs.com]<br />
MARKETERS STRESS POLL // 2015<br />
11