IKEA Catalogue EN AE

Bringing new life to
an old favourite.
Bringing new life to a home can also mean bringing an old favourite
back to life. Like STRANDMON - an improved version of the classic
MK armchair that IKEA released in 1951 and which sold for many years.
Actually, the MK armchair on this catalogue cover is from the 50’s and
belongs to the founder of IKEA, Ingvar Kamprad. Back then the armchair
cost 207 Swedish Kronor - approximately 105 AED (with a value
of 995 AED today) and was considered “Top of the line quality”, or so it
says in the first IKEA catalogue published in 1951.
Now, 61 years later, we figured that people still want a high back wing
chair that gives comfortable seating when reading, watching TV or
using a tablet. And that’s why we decided to give new life and a new
name to MK.
To find out when STRANDMON arrives at an IKEA store near you,
please visit www.IKEAuae.com
new STRANDMON wing chair Dhs 995 Cover: cotton, linen,
viscose/rayon and polyester. W82×D96, H101cm.
Svanby grey 502.434.83
new
WELCOME
TO A WORLD
OF IDEAS.
We want to give you more than before. That’s why the ideas in this
catalogue aren’t limited to the 324 pages you’re holding in your
hands. We have added more content throughout the catalogue
that you can access through your smart phone all year long.
This includes inspiring films and interactive features for a better
life at home.
How to unlock more ideas:
1. Download the IKEA Catalogue App on your smart phone or tablet via
your mobile app store. The app is available for Android and iOS
(iPhone/iPad).
2. Look for the phone symbol throughout the catalogue (located in the
top right corner of selected spreads) to find out what pages have more
ideas to discover.
3. Open the IKEA Catalogue app and select the scan-button and hold
your phone 20-30 cm from a spread. Enjoy films, how-to guides and
interesting interactive content that appear on your screen.
No smart phone? Relax, films and how-to guides are also available on
www.IKEAuae.com