STATE OF CONTENT MARKETING
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RATING COMPETITIVE SUCCESS<br />
66% of companies consider their content marketing successful.<br />
But content marketing is a time-consuming tactic that requires a<br />
commitment from marketing leaders and their teams to<br />
compete with the top 16% for best-in-class status.<br />
State of Content Marketing Survey, Ascend2 and Research Partners, June 2016 6
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