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Trusted community marketplace<br />

for all online Sellers and Suppliers<br />

Add 2 Store<br />

Endless Selling


Basic Keywords<br />

Add<br />

2<br />

Store<br />

2<br />

E ndless Selling<br />

• A2S - Shortcut for Add2Store<br />

• Buyer - The end customer that buys goods through<br />

online <strong>store</strong>s<br />

• Seller - Online <strong>store</strong> owner<br />

• Suppliers - A manufacturer or a distributor that supplies<br />

his goods<br />

• Drop shipping - When the supplier ships his goods<br />

directly to the buyer of the seller. By doing so, the seller<br />

never has to touch the inventory


How we solve the problem<br />

Add<br />

2<br />

Store<br />

3<br />

E ndless Selling<br />

Add<br />

2<br />

Store<br />

Endless Selling<br />

Add2<strong>store</strong>, helps sellers increase sales, automatically, and<br />

takes losses out of the equation.


Our Vision<br />

Add<br />

2<br />

Store<br />

4<br />

E ndless Selling<br />

We want to revolutionize the e-commerce arena<br />

and make it accessible to everyone


Growing rapidly because<br />

of many use cases<br />

Add<br />

2<br />

Store<br />

5<br />

E ndless Selling<br />

Agents<br />

I use A2S as a White Label system<br />

to generate revenue with zero<br />

development<br />

Sellers<br />

I use A2S to market<br />

premium products that I<br />

never had access to before<br />

Suppliers<br />

I use A2S to move my goods<br />

through an army of online sellers<br />

Add<br />

2<br />

Store<br />

Endless Selling<br />

Retailers & Affiliates<br />

I use A2S to earn more money<br />

quickly and efficiently<br />

Students<br />

I use A2S since it allows me to create<br />

an extra income almost effortlessly<br />

Manufacturers<br />

I use A2S to distribute my products<br />

through multiple online sellers<br />

Brands<br />

Our Brands use A2S to reach more customers<br />

and increase their Brand awareness


Problem<br />

Add<br />

2<br />

Store<br />

6<br />

E ndless Selling<br />

Sellers<br />

lose customers because<br />

they don’t have access to<br />

premium products and they<br />

can’t deal with shipments<br />

Suppliers<br />

get stuck with excess<br />

inventory because<br />

they’re not reaching the<br />

right customers


Solution<br />

7 Add 2 Store<br />

Endless Selling<br />

Automated platform which:<br />

Helps sellers<br />

increase their sales<br />

By helping suppliers<br />

to sell their goods<br />

Sales<br />

Inventory


End-to-End Solution<br />

Add<br />

2<br />

Store<br />

8<br />

E ndless Selling<br />

1 2 3<br />

Add<br />

2<br />

Store<br />

Endless Selling<br />

Supplier<br />

6<br />

5<br />

Seller<br />

4<br />

Buyer<br />

7<br />

8 9<br />

Buyer


Product Flow<br />

Add<br />

2<br />

Store<br />

9<br />

E ndless Selling<br />

Log in with your eBay/Amazon accounts<br />

Choose a product<br />

Add to your eBay/Amazon <strong>store</strong><br />

Selling through eBay/Amazon


An example of a Seller account:<br />

Add<br />

2<br />

Store<br />

10<br />

E ndless Selling<br />

Seller Name: Jona Ben David<br />

Number of sales: 121<br />

Total amount: $2,580


Worldwide sellers statistics<br />

Add<br />

2<br />

Store<br />

11<br />

E ndless Selling<br />

9.5m 72% 38% 28%<br />

Sellers on eBay<br />

and Amazon<br />

Are looking<br />

for new ecommerce<br />

automation tools<br />

Plan to expand<br />

beyond<br />

eBay and Amazon<br />

Of Internet retailers have<br />

adopted drop shipping<br />

as their primary<br />

fulfillment method


Worldwide B2C eCommerce Sales<br />

will reach 2.365 Trillion in 2018<br />

Add<br />

2<br />

Store<br />

12<br />

E ndless Selling<br />

$1,233<br />

$1,471<br />

$1,700<br />

$1,922<br />

$2,143<br />

$2,356<br />

2013 2014 2015 2016 2017 2018<br />

emarketer.com/Article/Worldwide-Ecommerce-Sales-Increase-Nearly-20-2014/1011039


Market Size<br />

Add<br />

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E ndless Selling<br />

$450 Billion $27 Billion $540M<br />

Global<br />

Drop-Shipping<br />

(worldwide net income in 2014)<br />

Total Available Market<br />

Drop-Shipping in<br />

Amazon & eBay<br />

(net income in 2014)<br />

Serviceable Addressable Market<br />

Sales &<br />

Transaction/A2S<br />

Expected Market Share


Business Model<br />

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2<br />

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14<br />

E ndless Selling<br />

How do we make money?<br />

Sales &<br />

Transactions<br />

Premium tools for<br />

Sellers & Suppliers<br />

Arbitrage<br />

Machine Trading


Revenue Model<br />

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2<br />

Store<br />

15<br />

E ndless Selling<br />

We take 7% commission on each transaction<br />

$540M $84 $21M<br />

Sales<br />

Transaction/A2S<br />

Market Share<br />

AVG Seller Fee in A2S<br />

per month<br />

Revenue<br />

2016-2019


Revenue Share<br />

Add<br />

2<br />

Store<br />

16<br />

E ndless Selling<br />

Value of the network<br />

Revenue model<br />

Sellers<br />

Suppliers<br />

White Label<br />

Arbitrage<br />

Developers<br />

Shipments<br />

Increasing sales<br />

Selling more products and reach<br />

to more sellers using our network<br />

Allowing agents to use our system and<br />

Sales-Force to generate revenue<br />

Arbitrage Machine Trading<br />

Allowing developers to create easy<br />

and faster integration with leading<br />

e-commerce sites<br />

We <strong>add</strong> value to shipping companies<br />

and bring them more potential<br />

customers<br />

Monthly payment or 7%<br />

commission on each transaction<br />

Recurring revenue or extra<br />

discounts for promotion<br />

Royalties<br />

We operate as the supplier<br />

Payment by request<br />

Fee from the shipping<br />

companies and better<br />

prices for our customers


Competitors Landscape<br />

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17<br />

E ndless Selling<br />

Free<br />

Add 2 Store<br />

Endless Selling<br />

No Automatically<br />

Automatically<br />

charge


Unfair Advantage<br />

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E ndless Selling<br />

What advantages do we have?<br />

Fully Automatic<br />

One Button<br />

Technology<br />

Fee free &<br />

Risk free<br />

Integrations<br />

with Multiple<br />

Stores


Arbitrage Machine Trading*<br />

Add<br />

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Store<br />

19<br />

E ndless Selling<br />

Step 1<br />

Finding the best<br />

and the most<br />

attractive<br />

premium products<br />

in Competitive &<br />

Reliable e-commerce<br />

websites<br />

Step 2<br />

Pulling them<br />

into the sellers<br />

accounts while<br />

monitoring<br />

the price and<br />

inventory through<br />

the whole process<br />

Add<br />

2<br />

Store<br />

Endless Selling<br />

Step 3<br />

Selling<br />

through<br />

eBay<br />

*The whole process is fully automatically


White Label solution<br />

Add<br />

2<br />

Store<br />

20<br />

E ndless Selling<br />

Our White Label solution allows us to increase the volume of<br />

products available to listing agents, and allows the agents<br />

to use our system and sales-force to generate more revenue<br />

Add<br />

2<br />

Store<br />

Endless Selling


Growth Strategy<br />

Growth Includes Major Groups Providing Strong<br />

Brand Endorsement in Competitive Prices<br />

Add<br />

2<br />

Store<br />

21<br />

E ndless Selling<br />

Collaborations with<br />

Manufacturers and Brands<br />

Integrations with Sellers’<br />

management systems<br />

Growth hacking<br />

Social Media channels


Strong Results With $0 Spent<br />

Add<br />

2<br />

Store<br />

22<br />

E ndless Selling<br />

Strong Initial Results from Our<br />

Going Live Limited Testing<br />

$2 Million+ $100,000+ $15,000+<br />

Suppliers’ products in<br />

our platform<br />

Of products<br />

in online <strong>store</strong>s<br />

Total sales on eBay<br />

(with only 33 sellers)<br />

84%<br />

94%<br />

130<br />

Of sellers sold at least<br />

one product<br />

Of sellers had return<br />

customers<br />

Suppliers on the<br />

waiting list


Some of Our Collaborations Today<br />

23 Add 2 Store<br />

Endless Selling


18 Month Roadmap<br />

Add<br />

2<br />

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E ndless Selling<br />

7<br />

Breaking the bar<br />

of $3 Million<br />

in Revenue<br />

6<br />

Working with White<br />

Label agents<br />

White Label<br />

infrastructure<br />

6<br />

5<br />

Collaboration with<br />

giant Re-Sellers in<br />

Asia<br />

Integrations with<br />

Sellers’ management<br />

systems<br />

5<br />

4<br />

Collaboration<br />

with Brands and<br />

Manufacturers<br />

Integration with<br />

Shipping and<br />

storage systems<br />

4<br />

3<br />

Raising motivated<br />

sellers<br />

A rating system of<br />

sellers and suppliers<br />

3<br />

1<br />

Establishing a<br />

Integration with<br />

2 reliable network of<br />

multiple <strong>store</strong>s<br />

2<br />

suppliers<br />

Raise $500K<br />

in Seed<br />

Business<br />

Milestones<br />

IT<br />

Milestones<br />

Production and Q.A<br />

1


The Team<br />

Add<br />

2<br />

Store<br />

25<br />

E ndless Selling<br />

Barak Finkelshtein<br />

Entrepreneur, with an expertise in product management, and business<br />

development. A lecturer on innovation and product development.<br />

Mentoring Tel Aviv university. Cofounder, CEO & Biz Dev. of many<br />

successful ventures.<br />

Yaniv Finkelshtein<br />

Has lead numerous development, and programming teams at highteach<br />

companies, with his expertise in software engineering, IT,<br />

and architecture. A CTO, and programmer that has <strong>add</strong>ed project<br />

management to the mix, this has put Yaniv in the position of CO-<br />

Finding todays leading projects in the market.<br />

Oren Banda<br />

Has had years of dedication, in software development, an architect<br />

with expertise and integration, in the world of FinTech and business<br />

solutions. An equal and earned Co-Founder in this venture.<br />

Besides the fact that we<br />

are NICE people, we are<br />

• Reliable<br />

• Highly innovative<br />

• Intensely focused<br />

• Self Motivated<br />

And eager to<br />

make a difference<br />

in this huge<br />

market


Funding<br />

Add<br />

2<br />

Store<br />

26<br />

E ndless Selling<br />

$1M<br />

Production<br />

Integrations<br />

Customer Experience<br />

Server<br />

Testing<br />

Scale-up (office and hiring)<br />

Marketing<br />

Marketing expert<br />

P.R Expert<br />

Social media<br />

Product Video


Thank<br />

you<br />

Add<br />

2<br />

Store<br />

Endless Selling<br />

Barak Finkelshtein<br />

+972 (52) 5118085<br />

barak@<strong>add</strong>2<strong>store</strong>.com<br />

Skype: Barak_24<br />

Twitter: @Add2Store


One More Thing...


Testimonials Rock!<br />

Add<br />

2<br />

Store<br />

29<br />

E ndless Selling<br />

New Seller<br />

Dan Balter<br />

"I always thought it would be hard to be an eBay<br />

seller, with Add2Store I realized how simple it is"<br />

Old Seller<br />

Eli Huri<br />

"Amazing platform. In a short time I significantly<br />

increase my sales cycle"<br />

Supplier<br />

Shlomi Aviner<br />

"An easy-to-use solution that is answering all my<br />

needs as a supplier"<br />

Supplier<br />

Ohad Golub<br />

"Add2Store definitely delivers and more"


References<br />

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2<br />

Store<br />

30<br />

E ndless Selling<br />

https://www.sparkpay.com/the-numbers-behind-drop-shipping<br />

http://www.statista.com/statistics/266195/ebays-annual-net-revenue/<br />

http://www.statista.com/statistics/266282/annual-net-revenue-of-amazoncom/<br />

http://www.statista.com/topics/871/online-shopping/<br />

http://www.statista.com/statistics/183755/number-of-us-internet-shoppers-since-2009/<br />

http://www.cnbc.com/2013/11/18/us-online-shoppers-overtake-real-buyers-for-first-time.html<br />

https://selz.com/blog/40-online-shopping-ecommerce-statistics-know/<br />

http://knowledge.ckgsb.edu.cn/2014/09/19/ecommerce/smackdown-alibaba-vs-amazon-vs-ebay/<br />

http://www.businesswire.com/news/home/20150121006398/en/eBay-Reports-Fourth-Quarter-Full-<br />

Year-Results<br />

http://www.emarketer.com/Article/Worldwide-Ecommerce-Sales-Increase-Nearly-20-2014/1011039

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