Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

Cloudhosting<br />

Feb/March 2017 l www.cloudhostingmagazine.co.uk l £8.50 Where Sold<br />

Safe and sound:<br />

Fintech goes virtual<br />

What's on the<br />

cards?:<br />

Predicting the year<br />

ahead<br />

Data centre<br />

resiliency:<br />

Too much pressure?<br />

Scared to innovate:<br />

Security concerns hold IT back<br />

Cashing in:<br />

Metro Bank moves into the Cloud<br />

Protection<br />

mechanism:<br />

Collaboration in the pharma sector<br />



From the Editor<br />

This issue of Cloud Hosting will land on reader's desks and inboxes just a week or<br />

two after Cloud Expo, an event which has grown into the biggest and best<br />

attended trade show of its type in the whole of Europe. The multi-strand expo -<br />

now encompassing Smart IoT, Cloud Security, Data Centre World and Big Data World<br />

as well as Cloud Expo itself - was spread across almost the entire floor-space of the<br />

voluminous ExCel in London's docklands.<br />

The presentation theatres were hugely popular, with large queues outside in advance<br />

of talks from the likes of BT, Google and Microsoft alongside industry specialists such<br />

as Pulsant, Navisite and OVH. Cloud Hosting magazine had staff at the show<br />

throughout both days, and as well as visiting stand and attending seminars we also<br />

managed to sign up a healthy batch of new readers - so if this is your first time of<br />

reading, welcome aboard!<br />

Elsewhere in this issue Claranet unveil new research which suggests that UK IT<br />

departments are more likely than many European counterparts to have concerns about<br />

cloud security - which in turn may be making such organisations 'scared to innovate'.<br />

Ian Furness of Claranet says it's understandable that organisations may prefer to host<br />

applications internally, particularly those associated with high risk information: "But just<br />

because your servers are under your roof, this doesn't necessarily make them more<br />

secure. In fact, if managed and maintained correctly, alternative delivery models - such<br />

as public cloud - are suitable for even the most sensitive data and can bring massive<br />

transformational benefits to organisations."<br />

We also look at the issue of data centre resiliency, something increasingly impacted<br />

by the growth of cloud. Operators face a constant battle of balancing workloads<br />

against available budgets. Many data centre owners choose to over-provision<br />

resources and servers 'just in case' a disaster situation occurs, however this can be<br />

immensely costly. There are other strategies available, as RF Code's Adrian Barker<br />

comments: "It is all about understanding and managing your environment to ensure<br />

reliability. Operational management solutions can provide real-time insight, control and<br />

predictability so data centre managers can solve environmental and operational<br />

challenges with valuable insight, rather than guesswork. Data centre assets need to be<br />

monitored and tracked to maintain performance and guard against technical failure.<br />

Environmental conditions need to be dynamically adjusted with changes in demand."<br />

EDITOR: David Tyler<br />

(david.tyler@cloudhostingmag.co.uk)<br />

NEWS EDITOR: Mark Lyward<br />

(mark.lyward@cloudhostingmag.co.uk)<br />


(abby.penn@cloudhostingmag.co.uk)<br />

DESIGN: Ian Collis<br />

(ian.collis@cloudhostingmag.co.uk)<br />


(josh.boulton@cloudhostingmag.co.uk)<br />

MANAGING DIRECTOR: John Jageurs<br />

(john.jageurs@cloudhostingmag.co.uk)<br />


Christina Willis<br />

(christina.willis@cloudhostingmag.co.uk)<br />

PUBLISHED BY: JBJ Media Ltd (JBJ)<br />

35 Station Square, Petts Wood<br />

Kent BR5 1LZ, UK<br />

Tel: +44 (0)1689 616 000<br />

Fax: +44 (0)1689 82 66 22<br />


UK £35/year, £60/two years,<br />

£80/three years;<br />

Europe:<br />

£48/year, £85 two years,<br />

£127/three years;<br />

R.O.W. £62/year<br />

£115/two years, £168/three years.<br />

Single copies can be bought for £8.50<br />

(includes postage & packaging).<br />

Published 6 times a year.<br />

No part of this magazine may be<br />

reproduced without prior consent,<br />

in writing, from the publisher.<br />

©Copyright 2017<br />

JBJ Media Ltd (JBJ)<br />

Articles published reflect the opinions of the<br />

authors and are not necessarily those of the<br />

publisher or of JBJ employees. While every<br />

reasonable effort is made to ensure that the<br />

contents of articles, editorial and advertising<br />

are accurate no responsibility can be accepted<br />

by the publisher or JBJ for errors, misrepresentations<br />

or any resulting effects.<br />

With the likes of Cisco claiming that around 83% of data centre traffic in the next three<br />

years will be generated through cloud computing, these issues need addressing, and<br />

sooner rather than later.<br />

David Tyler<br />

david.tyler@cloudhostingmag.co.uk<br />

www.cloudhostingmagazine.co.uk Feb/March 2017<br />

@CHMagAndAwards<br />

Cloudhosting<br />



Contents<br />

Industry predictions...............................................................................................8<br />

A little later than usual - due to unforeseen circumstances! - we ask leading industry names<br />

to look ahead: what flavour of Cloud will we prefer, is file sync and share on its way out,<br />

and even the future of the data centre itself are all under discussion<br />

Case study: AstraZeneca..............................................................................14<br />

Pharmaceutical giant AstraZeneca is leveraging Cloud collaboration technologies while<br />

keeping users and data secure<br />

Automating the IT production line........................................................22<br />

David Grimes, CTO at Navisite, discusses the growing role of APIs in reducing costs<br />

and developing tomorrow's businesses<br />

The main event.......................................................................................................24<br />

Cloud Expo, Europe's biggest and best attended Cloud and digital transformation show<br />

took place recently in London's ExCel: Cloud Hosting magazine was there to report back<br />

Editor’s comment.........................................................3<br />

News.......................................................................................6<br />

<br />

<br />

88% adopting Cloud<br />

Red Hat & IBM in new deal<br />

Performance anxiety............................................12<br />

Jonathan Arnold, Managing Director at Volta Data<br />

Centres, explains how high performance computing can<br />

change your business for the better<br />

Scared to innovate?.............................................16<br />

New research from Claranet suggests that UK IT<br />

departments are among the most likely in Europe to<br />

identify security/compliance as their biggest challenge<br />

Technology: ECM....................................................17<br />

Advantages of the Cloud reach to the core of most<br />

businesses - but executives must choose their partners<br />

carefully, argues Tim Rushent, Account Manager for<br />

industry and commerce at Hyland<br />

Pressure sensitive...........................................19<br />

The growth in Cloud services is putting increased<br />

pressure on data centre resiliency, suggests Adrian<br />

Barker, General Manager EMEA at RF Code<br />

Case study: FISCAL Technologies........21<br />

Fintech specialist FISCAL Technologies is securing<br />

customer data and winning new business thanks to The<br />

Bunker's virtual hosting infrastructure<br />

4<br />

Cloudhosting<br />

Feb/March 2017<br />

@CHMagAndAwards<br />


26-27 April 2017, Manchester Central<br />

NETWORKS &<br />


26-27 April 2017,<br />

Manchester Central<br />


& IOT<br />

CLOUD<br />

CYBER<br />


OPEN<br />

SOURCE<br />

DEVOPS<br />





www.ipexpomanchester.com NETWORKS &<br />


NETWORKS &<br />



SOURCE<br />


OP<br />


NEWS<br />


Navisite has partnered with PMGC to<br />

provide its Infrastructure-as-a-<br />

Service (IaaS) and Desktop-as-a-Service<br />

(DaaS) solutions to multi-discipline, notfor-profit<br />

organisation, BCHA<br />

(Bournemouth Churches Housing<br />

Association). PMGC and Navisite were<br />

selected following a formal tender<br />

process for their strong value-for-money<br />

proposition, as well as the flexibility and<br />

scalability of their solution. Nearly 500<br />

users were migrated to the Cloud environments,<br />

including roles, access rights<br />

and over 1 Terabyte (TB) of data.<br />

BCHA develops services that help bring<br />

together housing, health and social care<br />

in order to deliver support to society's<br />

most in-need. Prior to reviewing its IT systems,<br />

the organisation was using legacy<br />

versions of software and carrying out their<br />

important work through on-premise<br />

servers. After a careful review process,<br />

BCHA selected PMGC and Navisite's<br />

Cloud hosting, IaaS and DaaS solutions<br />

to meet the key objectives of reducing<br />

system downtime and increasing the reliability<br />

and speed of access to IT services.<br />

With PMGC's help, BCHA's network<br />

infrastructure was moved to an environment<br />

that supports roaming use with centralised<br />

profiles and file redirection. Since<br />

moving to the Cloud, system downtime<br />

has been vastly reduced and BCHA<br />

employees are able to quickly connect to<br />

applications and data - achieving a<br />

reduction in access rate time of approximately<br />

80 per cent, compared to the previous<br />

system.<br />

This reduction in time, facilitated by having<br />

both their Cloud hosting and DaaS<br />

environments in the same high quality<br />

Navisite data centre facility, allows staff to<br />

spend more of their working day to help<br />

address real client needs. The migration<br />

also involved upgrading and re-implementing<br />

BCHA's full suite of both traditional<br />

and bespoke applications.<br />

www.navisite.co.uk<br />


The recent Amazon Web Services (AWS)<br />

outage, which impacted a number of<br />

high-profile websites and service providers,<br />

has highlighted the importance of specific<br />

skillsets to support public Cloud services.<br />

This is according to Radek Dymacz, head<br />

of R&D at disaster recovery and AWS consulting<br />

partner Databarracks, who states<br />

that organisations should adopt a 'design<br />

for failure' approach to prevent outages.<br />

Radek explains: "The growth of hyperscale<br />

Cloud services has led to an<br />

increase in managed services for these<br />

Clouds. We have seen telecoms providers,<br />

data centre owners and managed service<br />

providers launch their own Cloud services<br />

and, in many cases, pull out of the market.<br />

Many of these businesses are now focusing<br />

their efforts on providing managed<br />

services for the hyperscale public Clouds<br />

of AWS, Azure and Google. However, platforms<br />

like AWS need a different approach<br />

to traditional hosting.<br />

"The ability to design for failure is essential<br />

to the value proposition of public Cloud<br />


The latest research from the Cloud<br />

Industry Forum (CIF) reveals that the<br />

overall Cloud adoption rate in the UK now<br />

stands at 88 per cent, with 67 per cent of<br />

users expecting to increase their adoption of<br />

Cloud services over the coming year.<br />

However, while organisations are clearly taking<br />

a Cloud-first approach, the industry body<br />

predicts that the vast majority of companies<br />

will be maintaining hybrid IT estates for<br />

some time to come. Conducted in Feb<br />

2017, the research, polled 250 IT and business<br />

decision-makers in large enterprises,<br />

SMBs and public sector organisations.<br />

The results reveal that since the first<br />

research was conducted in 2010, the overall<br />

Cloud adoption rate has increased by 83<br />

per cent, with an increase of 5 per cent<br />

since last year. There has been a more significant<br />

increase in Cloud adoption amongst<br />

platforms, and yet organisations are still<br />

consuming AWS services as though<br />

they're building a traditional hosting environment.<br />

The great strength of platforms<br />

like AWS is that you can build in resiliency<br />

in a way that scales depending on your<br />

budget. At the larger end of the spectrum,<br />

this might involve using object storage<br />

across multiple Availability Zones and even<br />

Regions to provide an extra layer of<br />

resilience. This is expensive but, for large<br />

organisations, so is downtime.<br />

"We recommend that all organisations<br />

adopt a 'design for failure' approach. This<br />

means that if any single element fails then<br />

there is an easily-identifiable specific<br />

cause, with a known resolution.<br />

Radek concludes, "What we're seeing in<br />

customer demand agrees with this trend as<br />

businesses are now more mature in their<br />

use of Cloud services. They have gone<br />

beyond testing, so they are now seeking<br />

help to increase resilience, optimise cost<br />

and support it round-the-clock."<br />

www.databarracks.com<br />

small and public sector organisations, who<br />

have previously trailed behind overall adoption,<br />

with adoption rates now standing at 82<br />

per cent for both, up from 54 per cent and<br />

62 per cent, respectively, a year ago.<br />

Alex Hilton, CEO of CIF, commented: "This<br />

research highlights how far the IT landscape<br />

has come since we first conducted this<br />

research in 2010. We are entering an<br />

unprecedented time of change as digital<br />

technologies disrupt entire industries and<br />

customer expectations. Cloud is critical in<br />

enabling companies to cope with this<br />

change and this research highlights how<br />

organisations are increasingly and consistently<br />

warming to the Cloud delivery model,<br />

especially as they begin the realise the benefits<br />

to be had from migrating their apps and<br />

infrastructure to the Cloud."<br />

www.cloudindustryforum.org<br />

6<br />

Cloudhosting<br />

Feb/March 2017<br />

@CHMagAndAwards<br />


NEWS<br />


A3,500-room hotel group has chosen<br />

managed Cloud provider Novosco to<br />

upgrade and managed its entire IT infrastructure.<br />

The seven-figure deal will see<br />

Novosco work in partnership with Village<br />

Hotel Club, which has 28 hotels, to manage<br />

its migration to the Cloud.<br />

Founded in 1995, Village Hotel Group<br />

employs over 4,000 people and has a presence<br />

in London, Cardiff, Edinburgh, and<br />

other major cities across England, Scotland<br />

and Wales. It is one of the major hotel<br />

groups in the UK, and has been continuing<br />

to expand its presence, with plans in place<br />

for a new 153-bedroom hotel at Lakeside<br />

Business Park in Portsmouth.<br />

Novosco is a managed Cloud provider<br />

with clients in the public, private and voluntary<br />

sectors across the UK and Ireland,<br />

including Premiership football teams, some<br />

of the UK's largest health trusts and many<br />

top companies. Novosco employs almost<br />

150 people and has offices in Belfast,<br />

Manchester, Dublin and Cork. Last year it<br />

acquired English specialist IT security solutions<br />

and managed services expert NetDef.<br />

Novosco Managing Director, Patrick<br />

McAliskey, said: "Village Hotel Club is a<br />

highly dynamic and growing company, and<br />

we are delighted to work with them to add<br />

value to their business and help facilitate<br />

their on-going expansion. As a result of the<br />

investment being made, we will be able to<br />

scale the company's IT infrastructure as it<br />

continues to grow."<br />

www.novosco.com<br />


Retail giant DFS handled a 34 per cent<br />

increase in transactions per day during<br />

its most recent busy sales periods by utilising<br />

a Rackspace managed Cloud solution.<br />

By undertaking "peak planning", DFS has<br />

managed spikes in website traffic around<br />

Christmas, and has been able to grow the<br />

business through new digital services.<br />

DFS is the UK's leading upholsterer, with<br />

more than 110 stores nationwide as well<br />

as additional outlets in Ireland, Holland<br />

and Spain. The company has experienced<br />

a huge increase in mobile and online<br />

shoppers, with the platforms especially<br />

popular amongst customers researching<br />

new purchases.<br />

Undertaking a process of digital transformation,<br />

DFS has introduced in store functionality<br />

on staff tablets allowing them to<br />

show customers the products they are<br />

interested in on the video walls and<br />

screens, really bringing the product to life.<br />

The business experiences two peak<br />

shopping periods throughout the year, one<br />

being the 'Guaranteed by Christmas' ordering<br />

period in September, and the other<br />

around the Boxing Day sales that filters<br />

through to the New Year. Traffic to the website<br />

during these times spikes by 68 percent<br />

compared to average levels during<br />

the rest of the year.<br />

Employing a VMware Managed<br />

Virtualisation offering, Rackspace worked<br />

with DFS to carry out peak period planning<br />

to help ensure the retailer is prepared to<br />

deal with traffic surges and help ensure<br />

online channels work effectively for customers.<br />

In addition, through a working relationship<br />

with ecommerce specialists<br />

Salmon who rebuilt DFS's websites,<br />

Rackspace is able to provide DFS with the<br />

reassurance that it has some of the top<br />

technology minds supporting its business.<br />

www.rackspace.co.uk<br />


IBM and Red Hat have announced a<br />

strategic collaboration designed to help<br />

enterprises benefit from the OpenStack<br />

platform's speed and economics while<br />

more easily extending their existing Red<br />

Hat virtualised and cloud workloads to the<br />

IBM Private Cloud. As part of this new<br />

collaboration, IBM has become a Red Hat<br />

Certified Cloud and Service Provider, giving<br />

clients greater confidence that they<br />

can use Red Hat OpenStack Platform and<br />

Red Hat Ceph Storage on IBM Private<br />

Cloud when the offering launches for general<br />

availability at the end of March 2017.<br />

Additionally, Red Hat Cloud Access will<br />

be available for IBM Cloud by the end of<br />

Q2 2017, allowing Red Hat customers to<br />

move eligible, unused Red Hat Enterprise<br />

Linux subscriptions from their data centre<br />

to a public, virtualised cloud environment.<br />

www.ibm.com/cloud-computing<br />


Claranet is now part of the Google<br />

Cloud Partner Program and has<br />

achieved Premier status and the Partner<br />

Specialisation in Infrastructure The Google<br />

Cloud Partner Program is designed to<br />

help partners build their practices or products<br />

on the Google Cloud Platform in<br />

order to help them reach higher levels of<br />

success. The Partner Specialisation<br />

recognises strong customer success and<br />

technical proficiency.<br />

Charles Nasser, Founder & CEO, at<br />

Claranet, said: "Achieving Google Cloud<br />

Premier Partner and Infrastructure<br />

Specialisation status is an important step<br />

forward for Claranet. Google Cloud provides<br />

opportunities for significant business<br />

transformation by allowing customers to<br />

rapidly develop high-performance applications<br />

and leverage data assets. Helping<br />

customers improve through effective use<br />

of platforms such as Google Cloud is central<br />

to Claranet's proposition and reinforces<br />

our commitment to customers."<br />

www.claranet.co.uk<br />

www.cloudhostingmagazine.co.uk @CHMagAndAwards<br />

Feb/March 2017<br />

Cloudhosting<br />


2017 PREDICTIONS<br />

What's on the cards this year?<br />

A little later than usual - due to unforeseen circumstances! - we ask leading<br />

industry names to look ahead to what 2017 might bring: what flavour of<br />

Cloud will we prefer, is file sync and share on its way out, and even the<br />

future of the data centre itself are all under discussion<br />

Noone would argue that 2016 proved<br />

to be a year of extraordinary events<br />

and changes, politically and socially<br />

as well as in terms of the Cloud industry<br />

and the wider IT sector. Many of us are<br />

eagerly looking forward to a new start and<br />

hopefully some positive news. But as<br />

always happens when we invite vendors<br />

and analysts to submit their best guesses<br />

for the sector in the coming 12 months,<br />

there is a wide variety of opinion on offer.<br />


The debate around what form Cloud<br />

computing will most likely take in the future<br />

continues, and as you'd expect, different<br />

vendors have their own views on what<br />

approach is likely to win out.<br />

Jon Lucas, Director at Hyve Managed<br />

Hosting comments: "Cloud computing has<br />

been one of the biggest tech topics of last<br />

year. Given the levels of hype, people could<br />

be forgiven for thinking that it's already<br />

established a winning position in the<br />

technology industry. Yet, according to IDC,<br />

Cloud spending is some distance away from<br />

its peak, compared to investment in 'traditional'<br />

approaches to IT. Their estimates say it will be<br />

2020 before spending on Cloud services will<br />

come close to equalling what is spent on<br />

traditional IT. For IT users and purchasers, this<br />

will mean Cloud will continue to dominate<br />

strategic technology decision making next<br />

year. For most, the debate has already gone<br />

far beyond whether they will use cloud, to how<br />

they can use it more effectively in even more<br />

areas of their business. Businesses will also<br />

seek out greater expertise in order to optimise<br />

their use of cloud. The role of Cloud and<br />

managed service providers will grow as IT<br />

teams shift their emphasis from the traditional<br />

role of 'keeping the IT lights on' to focusing on<br />

how tech can deliver bottom-line benefits."<br />

Jacco van Achterberg, EMEA Sales Director<br />

at Cloudian sees security being a driver for<br />

hybrid Cloud growth: "Last year we predicted<br />

8 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />


2017 PREDICTIONS<br />

"For most, the debate has already gone far beyond<br />

whether they will use Cloud, to how they can use it more<br />

effectively in even more areas of their business. The role<br />

of cloud and managed service providers will grow as IT<br />

teams shift their emphasis from the traditional role of<br />

'keeping the IT lights on' to focusing on how tech can deliver bottom-line<br />

benefits." - Jon Lucas, Hyve Managed Hosting<br />

that Amazon S3 would become the de-facto<br />

standard for Cloud storage. The rise of S3<br />

has helped drive the adoption of cost-effective<br />

object storage. Now, object storage is not just<br />

a niche market; people are using it in everyday<br />

life without realising, be it through social<br />

media, Netflix and many other outlets that rely<br />

on the service. S3 has turned object storage<br />

into an industry movement. Looking ahead<br />

into 2017, we are predicting a bigger<br />

migration of data to cloud environments with a<br />

focus on the deployment of hybrid<br />

public/private Cloud solutions. With more<br />

companies looking to deploy a Cloud storage<br />

solution, the protection and control over<br />

sensitive data will be a further driving force<br />

toward hybrid solutions."<br />

Geoff Barrall, CTO at Nexsan agrees but<br />

goes further: "Towards the end of 2016 we<br />

heard that vSphere-based Cloud services will<br />

run on AWS in 2017, a move that shows the<br />

major players are preparing to accommodate<br />

customers in a hybrid Cloud environment. No<br />

matter how far we look into the future, there<br />

will always be data too sensitive to trust to<br />

public Cloud services. So whilst some<br />

companies will create a hybrid Cloud strategy,<br />

and some may go all private, most<br />

companies, especially larger ones, will not risk<br />

their data to a 100% public Cloud strategy. So<br />

what of file sync and share? Today's NAS<br />

storage solutions have not kept up with the<br />

times, creating a gap between the worlds of<br />

the data centre and the connected mobile<br />

user. 2017 will see forward thinking companies<br />

not just creating secure file sync and share<br />

capability, but intertwining them with the<br />

company's storage environment to avoid<br />

damaging or duplicating files. In essence, next<br />

year we will see the delivery of the data centre<br />

on the go."<br />


Paul Zeiter, President of Zerto is another<br />

proponent of the hybrid Cloud approach:<br />

"Over the last few years we've seen previous<br />

predictions around increased public Cloud<br />

adoption come to fruition, and we predict<br />

2017 will be the year hybrid Cloud asserts<br />

itself as the dominant Cloud environment.<br />

Cloud spending will continue to be on the<br />

incline, and we believe a majority of that<br />

spend will go toward hybrid Cloud<br />

infrastructures; this is proving to be the sweet<br />

spot for the enterprise. Organisations that<br />

have spent a lot of time and resources on their<br />

own data centre are not likely to do away with<br />

it all overnight. Adopting a hybrid Cloud<br />

environment allows for a transition to Cloud in<br />

a way in which feels most comfortable; a<br />

gradual approach that can provide both<br />

immense cost savings as well as recovery<br />

benefits. Hybrid Cloud allows for a variety of<br />

recovery options should the need arise, onpremises,<br />

public Cloud or a little of both,<br />

which help companies be better prepared for<br />

a variety of disaster scenarios. Additionally, the<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />


2017 PREDICTIONS<br />

"2017 will be the year that organisations are able to break<br />

free from the shackles of their storage hardware vendor and<br />

take advantage of innovations in hybrid Cloud deployments<br />

for storage. This is being driven by the long-awaited promise<br />

of Software Defined Storage and that public Cloud pricing<br />

can be realised for data protection."- Gary Quinn, FalconStor<br />

perceived complication and expense of<br />

transitioning to cloud, that has previously held<br />

many IT organisations back, is now starting to<br />

wither. More and more companies are<br />

realising that adopting a hybrid Cloud<br />

approach, with the right partners in place, can<br />

actually be quite simple and affordable."<br />

On the other hand, Campbell Williams,<br />

Group Strategy and Marketing Director at Six<br />

Degrees Group sees Cloud having to win<br />

friends in the boardroom: "Businesses have<br />

continued to rapidly adopt Cloud computing<br />

in 2016 and IT leaders have become more<br />

business focused. Now, IT is not just about<br />

'keeping the technology lights on', it is a way to<br />

transform organisations. Cloud technology<br />

may have high levels of automation, but it<br />

doesn't run itself. Businesses now realise that<br />

human expertise is central to the success of<br />

Cloud strategies. Moving into 2017 we are<br />

seeing the growth of a broader 'Cloud culture'<br />

where the influence of IT leaders is going far<br />

beyond just tech teams and instead going<br />

right into the boardroom. IT leaders in 2017 will<br />

have to be more business savvy than ever<br />

before and those in the boardroom will need<br />

to be receptive to this change."<br />


Software-defined is one of the buzzwords of<br />

the last year, and there is no question that this<br />

will continue to be the case in 2017. Gary<br />

Quinn, CEO FalconStor, says: "2017 will be the<br />

year that organisations are able to break free<br />

from the shackles of their storage hardware<br />

vendor and take advantage of innovations in<br />

hybrid Cloud deployments for storage. This is<br />

being driven by the long-awaited promise of<br />

Software Defined Storage and that public<br />

Cloud pricing can be realised for data<br />

protection. While SDS has in the past been<br />

more about utilising legacy equipment, it can<br />

now be used to leverage multi-vendor<br />

hardware implementations that also leverage<br />

multi-vendor public Cloud offerings."<br />


The growth of Cloud will of course continue to<br />

impact on how data centres evolve, as Patrick<br />

Brennan of Atlantis Computing suggests: "In<br />

2017, Cloud will continue to drive radical<br />

change across enterprise IT. Businesses will<br />

make even greater investments outside of their<br />

own data centres, particularly in 'as-a-service'<br />

computing. 2017 will be the last year we<br />

spend money in our own data centre as we<br />

move applications to the public Cloud. The<br />

Cloud will also bring about significant change<br />

in the role of IT professionals - IT leaders with<br />

more general experience will create teams of<br />

people with specialised knowledge of key<br />

elements of IT infrastructure, such as storage<br />

and security."<br />

Jonathan Arnold, MD of Volta Data Centres<br />

also sees radical changes in the future of the<br />

data centre: "The modern data centre is set to<br />

undergo big changes in 2017. Companies are<br />

now accepting the need and practicalities of<br />

outsourcing the care of their IT equipment to<br />

third parties, but it is more imperative than ever<br />

that those partners have the right<br />

infrastructure, service levels and set-up.<br />

Location, performance and technical<br />

excellence all underpin the choices a business<br />

will make when outsourcing to a data centre.<br />

These can't be underestimated and in 2017<br />

we will see the rise of the 'super data centre' -<br />

delivering a service like no other. Those legacy<br />

data centres that don't invest and update to<br />

keep up will be left standing in the wake of<br />

facilities that can offer exactly what this new<br />

breed of customer needs."<br />

Arnold goes on: "Legacy equipment is<br />

finding its way out of enterprise data centres,<br />

giving way to new equipment capable of more<br />

computing in a smaller footprint. With<br />

customers being more aware of the amount of<br />

data they use and how they are using it, they<br />

are looking to data centres to use<br />

supercomputing technologies, such as High<br />

Performance Computing clusters which exploit<br />

parallel processing to enable advanced,<br />

resource intensive applications to be run<br />

efficiently, quickly and sustainably."<br />

Chuck Dubuque of Tintri sounds a similar<br />

warning: "Companies don't want to actively<br />

manage their data centres-in fact they can't. It's<br />

impossible to meet the agility and scale<br />

demands of the digital market. 2017 will be the<br />

year companies turn away from legacy<br />

architectures that are crudely automated (or<br />

Cloudhosting<br />

10 Feb/March 2017<br />

@CHMagAndAwards<br />


2017 PREDICTIONS<br />

"The rise of S3 has helped drive the adoption of costeffective<br />

object storage. Now, object storage is not just a<br />

niche market; people are using it in everyday life without<br />

realising, be it through social media, Netflix and many other<br />

outlets that rely on the service. S3 has turned object storage<br />

into an industry movement." - Jacco van Achterberg, Cloudian<br />

automatable) and look for intelligent<br />

infrastructures built for virtualisation and<br />

Cloud workloads that are highly autonomic,<br />

providing guaranteed levels of service, high<br />

performance, and policy based<br />

management for workloads that run for 3<br />

years or 3 seconds."<br />


A relatively new term that we are certain to see<br />

more of in 2017 is 'digital transformation'.<br />

Matthew Finnie, CTO of Interoute, touches on<br />

the theme: "While some commentators expect<br />

2017 to be flat on IT spending overall, we<br />

expect to see IT increase spend on Cloud and<br />

digital transformation. In particular, we'll see<br />

investment in emerging integrated digital<br />

platforms that enable a business to move<br />

faster, deploy resources quicker and exploit<br />

new market opportunities. The majority of<br />

business-critical information for many<br />

organisations is still in systems that are not<br />

currently in the cloud, but as part of their<br />

development, many companies will seek to<br />

exploit Cloud-based models of consumption.<br />

Exploiting corporate information whilst<br />

continually innovating will drive a need for a<br />

bimodal digital platform approach, or else<br />

companies will risk ending up losing ground."<br />

Dimension Data's CTO Ettienne Reinecke<br />

says digital is about building truly customercentric<br />

business models on IT including the<br />

network, data centre, applications, and other<br />

infrastructure - which may be on-premise, or<br />

Cloud-based. "Today, there's no such thing as<br />

a digital strategy - just strategy in a digital<br />

world. And while the digital age is creating a<br />

degree of uncertainty for some organisations,<br />

it's also opening the doors to exciting<br />

possibilities and ushering in an era of infinite<br />

potential. In the year ahead, control and<br />

ownership of data and metadata will emerge<br />

as a point of discussion - and indeed<br />

contention. That's because data and metadata<br />

are the 'gold dust' that allow organisations to<br />

glean rich insights about customer behaviour.<br />

In addition, metadata allows organisations to<br />

identify specific behavioural patterns, derive<br />

business intelligence, and make informed<br />

business decisions."<br />


The impact of the 2016 referendum on EU<br />

membership is yet to be felt, of course, but<br />

there is little question that data sovereignty<br />

and information management issues will arise.<br />

As Dimension Data's Reinecke argues,<br />

organisations are increasingly protective of<br />

their metadata, and wary of who has access<br />

to it. "Organisations don't just want ownership<br />

and control of their data for compliance<br />

reasons: they want it to perform analytics. We<br />

expect that this will trigger some interesting<br />

discussions between businesses and their<br />

Cloud providers. For example, where are the<br />

boundaries with respect to ownership,<br />

especially around metadata. We foresee this<br />

issue resulting in a bit of 'push and pull' among<br />

the various parties."<br />

Volta's Jonathan Arnold suggests: "Brexit<br />

has brought about a greater need for data<br />

sovereignty and for consumers to<br />

understand that their data is held in a country<br />

with data privacy laws they have confidence<br />

in. London continues to be the number one<br />

city location for colocation, with 72% of UK<br />

consumers highlighting that they would feel<br />

more confident if they knew their data was<br />

being stored in London rather than other<br />

European cities."<br />

Matthew Finnie of Interoute reminds us that<br />

the GDPR legislation will still affect practically<br />

every business in the UK in 2017, whatever<br />

Brexit may bring: "We will see 2017 beset<br />

with GDPR readiness and testing, as the<br />

bounds and impact of the regulation start to<br />

become apparent. The onus will be on<br />

enterprises and providers to seek out<br />

solutions that have definitive compliance,<br />

rather than waiting for challenges and legal<br />

disputes to unravel in the courts.<br />

Investments in compliant platforms that<br />

support a simple approach to geographic<br />

location of data will avoid this confusion."<br />

Ultimately, there is only one absolutely<br />

certain statement that we can make with<br />

regard to the coming year: that in about 12<br />

months time, Cloud Hosting magazine will be<br />

running another 'predictions' feature not unlike<br />

this one, containing just as many diverse<br />

views. Anything more than that - well, your<br />

guess is as good as ours! Ch<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Performance anxiety<br />

Jonathan Arnold, Managing Director at Volta Data Centres, explains how<br />

high performance computing can change your business for the better<br />

Big data has changed the way<br />

companies view information; they<br />

now recognise its value almost as<br />

an asset on the balance sheet. How it is<br />

managed, analysed and used to deliver<br />

new services determines everything, from<br />

operational performance to customer<br />

satisfaction - not least through the<br />

effective use of that essential single view<br />

of the customer.<br />

As a result, more and more companies<br />

are looking to data centres that have<br />

embraced high performance computing<br />

(HPC). With its foundations in<br />

supercomputing technologies, HPC<br />

clusters exploit parallel processing to<br />

enable advanced, resource intensive<br />

applications to be run efficiently, quickly<br />

and sustainably. This is done by using<br />

huge amounts of power while dividing<br />

activities between multiple processors,<br />

dramatically reducing processing times<br />

from hours to minutes.<br />

HPC enables companies to scale<br />

processes significantly, for example in the<br />

cases of collecting, storing, analysing and<br />

processing more data. In turn this will reduce<br />

costs and increase profits through optimised<br />

production and delivery of a service.<br />

Companies with access to HPC solutions will<br />

be able to develop and analyse increasingly<br />

large databases of information.<br />

Previously the need for HPC was limited<br />

to markets such as engineering or<br />

science and academia, focused on dataintensive<br />

calculations.<br />

One of Volta's customers, Academia,<br />

specialises in providing software, IT<br />

hardware, training and service solutions to<br />

a vast number of clients within the<br />

Education (and other) sectors. It required<br />

a partner able to cope and scale with the<br />

ever-increasing data needs of its own<br />

customers and chose to work with Volta.<br />

This enabled it to provide excellent<br />

service, uptime and data speeds to its<br />

customers in line with their expectations<br />

and demands.<br />

However, the business world is now<br />

recognising the advantages of HPC and<br />

looking to data centres to provide these<br />

same capabilities.<br />

One industry that has embraced high<br />

performance computing is media postproduction,<br />

where high quantities of data<br />

need to be processed and moved as<br />

quickly as possible. In this market,<br />

reliable, accessible and secure IT<br />

infrastructure is imperative to ensure<br />

companies can deliver their world-class<br />

movies on schedule. Downtime, latency<br />

and poor security cannot be accepted in<br />

the fast-paced and commercially sensitive<br />

movie marketplace.<br />

Without a partner able to perform at the<br />

same speed, post-production studios will<br />

struggle to meet the pressing demands<br />

required by real-time editing and online<br />

collaboration.<br />

While these two sectors are just<br />

examples of early adopters of high<br />

performance computing, it's clear that<br />

other businesses will benefit from faster<br />

and more efficient processing.<br />

For anyone looking to get more out of a<br />

lot of data, HPC could be the answer, or<br />

at least part of the solution. While the<br />

growth of data acquisition and processing<br />

demands is far outstripping the ability of a<br />

standard CPU, a data centre with HPC<br />

infrastructures will be able to help<br />

customers get more out of their big data<br />

by developing patterns and analysis.<br />

HPC heralds a new opportunity to<br />

innovate in order to meet the demands of<br />

our new, data-devoted world. It is costeffective<br />

and powerful, putting more<br />

information back more quickly into the<br />

hands of the people who need it. With<br />

speed and analysis at your fingertips, your<br />

business processes could be what<br />

propels you to the head of the pack. And<br />

when data is fully recognised as a<br />

financial asset on your balance sheet,<br />

how you treat it and how you make it work<br />

effectively for you will help determine how<br />

successful your company becomes.<br />

More info: www.voltadatacentres.com<br />

12 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />


2017<br />




Focused on protection<br />

Pharmaceutical giant AstraZeneca is leveraging Cloud collaboration<br />

technologies while keeping users and data secure<br />

As a global pharmaceutical<br />

company whose footprint includes<br />

operations in over 100 countries,<br />

AstraZeneca has an immense amount of<br />

data to protect, thousands of users to<br />

connect, and a highly regulated<br />

environment to operate in.<br />

To help tackle these challenges,<br />

AstraZeneca Chief Information Officer,<br />

Dave Smoley, developed an IT strategy<br />

that put collaboration at the forefront,<br />

breaking the traditional mould of<br />

conservative pharmaceutical companies;<br />

allowing users, patients and medical<br />

professionals to share data and make the<br />

most of new science, creating a lean,<br />

fast-paced and creative environment.<br />


In addition to collaborating with leading<br />

universities and other pharmaceutical<br />

companies, AstraZeneca has tens of<br />

thousands of salespeople globally who<br />

need immediate access to their data from<br />

anywhere in the world. With the old ways<br />

of connecting through VPNs proving to<br />

be cumbersome, the team at<br />

AstraZeneca started looking to the Cloud<br />

for answers, specifically, how to drive<br />

secure and effective collaboration<br />

through widely used Cloud-based tools<br />

like Box.<br />

"People couldn't understand why they<br />

need to VPN-in to access Box," says Jeff<br />

Haskill, AstraZeneca's Chief Information<br />

Security Officer. "With the help of Skyhigh,<br />

we've removed that friction and offer a<br />

more streamlined solution which is still<br />

secure and compliant, but a night and<br />

day difference from what our employees<br />

are used to." With Skyhigh, AstraZeneca<br />

now enforces security and compliance<br />

policies across Cloud services like Box<br />

without adding any friction in the form of<br />

VPN or new agents on devices, making<br />

the secure path the easy path for users.<br />

With the consumerisation of IT on the<br />

rise, the use of shadow, or unsanctioned<br />

Cloud services, has grown within the<br />

enterprise as any employee with a credit<br />

card or email address can sign-up for<br />

14 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



new Cloud services without the<br />

knowledge or approval of IT. As<br />

employees start sharing data outside the<br />

enterprise, they increase an<br />

organisation's overall risk of data loss and<br />

exfiltration.<br />

"What we needed was visibility," says<br />

Haskill. "As we pushed more data into the<br />

Cloud, we really had to answer the tough<br />

questions - what are we using the Cloud<br />

for, what's our data doing, where's it<br />

moving to, and who has access to it?"<br />

To gain the granular visibility and control<br />

AstraZeneca was looking for, they<br />

decided to leverage CASB (Cloud Access<br />

Security Broker) technology and brought<br />

in Skyhigh Networks. Haskill and his team<br />

deployed Skyhigh for Shadow IT to help<br />

answer questions about who had access<br />

to their data and where it was going.<br />

AstraZeneca uses Zscaler as their inline<br />

proxy to monitor web traffic across users,<br />

devices and locations and protect<br />

employees from malicious or<br />

compromised sites. Skyhigh seamlessly<br />

integrates with existing technologies like<br />

Zscaler to process proxy logs to provide<br />

the visibility into AstraZeneca's Cloud<br />

usage as well as the individual risk ratings<br />

of each service.<br />

Using the integration, AstraZeneca can<br />

also analyse a particular Cloud IP address<br />

to see if the site is malicious or serving<br />

malicious content and block it if so.<br />

With increased visibility, Haskill and his<br />

team were able to leverage Skyhigh's<br />

Global CloudTrust Registry which includes<br />

the risk ratings of over 19,000 Cloud<br />

services to allow or block Cloud services<br />

based on their individual risk scores, and<br />

further drive adoption to Box through justin-<br />

time coaching and user education.<br />

"I've been in this field a long time and<br />

not much surprises me," says Haskill. "We<br />

thought we would have a lot of shadow IT,<br />

we found it was true and now we can act<br />

upon it."<br />

In addition to driving adoption and<br />

consolidating services, AstraZeneca also<br />

uses Skyhigh to further secure their Box<br />

usage. By using Skyhigh, Haskill and his<br />

team are able to drill down and see who<br />

has access to sensitive data, who it has<br />

been shared with, and also have the<br />

ability to extend their existing on-premises<br />

Data Loss Prevention (DLP) to the cloud.<br />

As such, they can limit and control<br />

access based on user role, device type<br />

(managed and unmanaged) and user's<br />

geographic location; all while notifying the<br />

security operations centre if compromised<br />

accounts or insider threats are detected.<br />

"Skyhigh lets us use Box to its full<br />

capability," says Haskill. "We can see how<br />

our data is being used and if it is being<br />

shared with third parties."<br />


In utilising Skyhigh as a central control<br />

point to enforce policies across all Cloud<br />

services, Haskill and his team are armed<br />

with the actionable information they need<br />

to continue to lower risk across the<br />

organisation and gain executive support.<br />

"We have the proof, down to the<br />

smallest kilobyte of data, which allows us<br />

to have intelligent discussions with the<br />

executive leadership teams and with the<br />

business, because we have actionable<br />

data to share," says Haskill. As a result,<br />

Haskill knows that the overall risk posture<br />

at AstraZeneca has decreased by the way<br />

the business approaches Cloud usage:<br />

"When IT can bring the audit committee<br />

and the executive members together and<br />

they are confident and comfortable using<br />

the Cloud, it is huge. You know you've<br />

made an impact on risk. It is no longer IT<br />

security saying, 'we believe this, or we<br />

think that'. We have the data we need to<br />

answer their questions and provide the<br />

metrics showing how Skyhigh is<br />

mitigating and lowering risk. It's the facts."<br />


As Haskill and his team continue to<br />

enable their workforce's needs for global<br />

collaboration, all new services are<br />

screened and "wrapped in Skyhigh,"<br />

allowing for the required controls to be in<br />

place. "Skyhigh has allowed us to<br />

leverage new Cloud technologies that<br />

wouldn't have been possible before,"<br />

says Haskill. "Our users never see<br />

Skyhigh even though it is a key part of<br />

our whole IT security strategy, allowing us<br />

to keep our users and data safe so they<br />

can have the global access they need on<br />

any device."<br />

With a target of having a substantial<br />

proportion of their apps in the Cloud by<br />

2018, it is imperative for AstraZeneca to<br />

have solutions that integrate into existing<br />

solutions, as the old, traditional model is<br />

heavy on paperwork and requires onpremises<br />

devices.<br />

"Skyhigh integrated seamlessly with our<br />

existing providers like Zscaler, and feeds<br />

into our SIEM, so we get the information<br />

that is important for us and we can<br />

continue to be fast, lean and agile," says<br />

Haskill. Leveraging the integration<br />

between Zscaler and Skyhigh,<br />

AstraZeneca can secure and govern<br />

Cloud usage, by pushing governance<br />

policies based on Skyhigh's Cloud<br />

insights directly to Zscaler to block highrisk<br />

services, and enforcing granular DLP<br />

policies on Cloud usage.<br />

"Skyhigh has streamlined application<br />

management from weeks to hours and<br />

that's key to our overall strategy to be<br />

fast," concludes Haskill. "The reduction in<br />

man hours allows us to focus on more<br />

important things, like enable our users<br />

and deliver on the key science that makes<br />

AstraZeneca a great place to work."<br />

More info: www.skyhighnetworks.com<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Scared to innovate?<br />

New research from Claranet suggests that UK IT departments are among<br />

the most likely in Europe to identify security/compliance as their biggest<br />

challenge - and as a result, they are also more likely to host their<br />

applications internally<br />

stumbling block to the prosperity of<br />

businesses in the UK."<br />

Vanson Bourne surveyed 900 end user<br />

IT leaders from mid-market businesses<br />

in the six markets in which Claranet<br />

operates (Germany, Benelux, France, Spain,<br />

Portugal, and the UK) and found that 57 per<br />

cent of UK organisations rank security and<br />

compliance as the biggest IT challenge, joint<br />

highest with security conscious Germany.<br />

This concern is reflected by the fact that 50<br />

per cent of applications managed by UK<br />

businesses are hosted on internal<br />

infrastructure, which can be attributed to<br />

prevailing attitudes towards cloud security<br />

and data ownership. Additionally,<br />

authentication and security are the<br />

applications that are most likely to be<br />

hosted internally, with 63 per cent of UK<br />

organisations doing so, due to the fact that<br />

these are often associated with highly<br />

secure data.<br />

For Ian Furness, Hosting Services Director at<br />

Claranet, it's critical that British businesses<br />

address these security concerns and maintain<br />

the integrity of their data so they can facilitate<br />

innovation and respond to changing market<br />

pressures. He explains: "Security concerns<br />

amongst UK organisations are justified as<br />

businesses come under increasing pressure<br />

to keep up with the constantly evolving threat<br />

landscape, especially as more data is<br />

analysed and stored online. However, these<br />

security concerns make organisations a lot<br />

more risk adverse, which ultimately stifles<br />

innovation.<br />

"Considering that today's businesses are<br />

becoming much more software driven and the<br />

gate to competitiveness comes down to<br />

adapting applications that respond to<br />

increasing market pressures, security<br />

concerns, if left unaddressed, present a major<br />

According to Furness, organisations often<br />

equate security with having perceived control,<br />

which indicates why British businesses are<br />

more likely to host their applications internally.<br />

It's understandable, he argues, that<br />

organisations may want to take this approach<br />

for their applications, particularly those that are<br />

associated with high risk information: "But just<br />

because your servers are under your roof, this<br />

doesn't necessarily make them more secure.<br />

In fact, if managed and maintained correctly,<br />

alternative delivery models - such as public<br />

cloud - are suitable for even the most sensitive<br />

data and can bring massive transformational<br />

benefits to organisations."<br />

Claranet's conclusions from the research<br />

are clear: though security is not likely to<br />

change as the number one IT priority any<br />

time soon, the specific threats, and the ways<br />

businesses manage and respond to them,<br />

most certainly will. Ian Furness comments:<br />

"Businesses will need to stay alert to changes<br />

to legislation and the nature of prevailing<br />

threats as more and more data is stored and<br />

analysed. IT services providers (ITSPs) have a<br />

critical role to play here. A well-staffed ITSP<br />

with years of security expertise is likely to be in<br />

a better position to maintain the integrity of<br />

data, compared to an under-resourced inhouse<br />

IT team. By working with a trusted<br />

service provider businesses can benefit from<br />

transformational benefits and highly compliant<br />

security protocols in tandem."<br />

More info: www.claranet.co.uk<br />

16 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



Choose your<br />

partners<br />

The advantages of the Cloud reach to the core of<br />

most businesses - but executives must choose their<br />

partners carefully, argues Tim Rushent, Account<br />

Manager for industry and commerce at Hyland<br />

Nearly four-fifths of all data centre traffic<br />

will be Cloud-based by 2019<br />

according to some predictions, fuelled<br />

by a growing awareness of the opportunity to<br />

scale an organisation's digital capacity, not just<br />

in terms of storage, but also functionality.<br />

As early concerns over security have been<br />

assuaged, executives have been persuaded to<br />

embrace the Cloud for its flexibility and<br />

reduced costs: however, most remain unaware<br />

of further opportunities that the move presents<br />

- and its hidden risks. For example, a move to<br />

the Cloud can be an ideal time to adopt an<br />

enterprise information platform that unites data<br />

from different systems and formats, from<br />

where it can be accessed, analysed and<br />

managed. From increased efficiency at a user<br />

level, to automated workflow management<br />

and vastly improved executive overview, a<br />

fundamental technology overhaul may not be<br />

necessary, as enterprise content management<br />

(ECM) software can provide the seamless link<br />

needed to bring together existing platforms.<br />

The move to Cloud makes the adoption of<br />

such systems even easier, as they will not be<br />

restrained by capacity. But it is not enough to<br />

simply trust that a Cloud provider will keep a<br />

company's data secure: it is important to<br />

thoroughly evaluate key aspects, such as the<br />

provider's infrastructure and security<br />

provisions, alongside their track record and<br />

industry reputation.<br />

Common pitfalls include failure to ensure a<br />

system offers the scope to cater for longerterm<br />

needs; becoming locked into contracts<br />

that can hold a firm's data hostage; and failure<br />

to make adequate provision for disruptive<br />

events, such as outages or the Cloud provider<br />

going bust. All of these scenarios can be<br />

avoided or suitably mitigated, but they must<br />

be considered at an early stage - not when<br />

they happen out of the blue and leave a<br />

company unable to use its essential IT<br />

infrastructure.<br />

Other key issues to consider include:<br />

Security - What technologies are in place<br />

to manage risks and what are the<br />

processes for dealing with a data breach?<br />

How is encryption used and what data<br />

backup regime do they have in place?<br />

Audits - Will the provider carry out regular<br />

infrastructure reviews, to ensure regulatory<br />

and legal compliance? Who is responsible<br />

for carrying out such audits and are they<br />

prepared to share earlier reviews with you?<br />

Integration - Are there any technical or<br />

other hurdles to overcome, to ensure the<br />

Cloud resources can readily be integrated<br />

with your own on-premise and existing<br />

Cloud systems? Does the hosting<br />

provider have sufficient networking<br />

bandwidth in place to deal with increased<br />

data volumes?<br />

When evaluating vendors, remember not all<br />

Cloud providers are the same. For example,<br />

if you are looking for a provider to deliver<br />

ECM services, that provider's infrastructure<br />

must be specifically designed for the task.<br />

Servers, data stores and networking links<br />

must be optimised to ensure they can<br />

provide the level of availability and<br />

performance that is required.<br />

Once a Cloud provider has been selected,<br />

putting an effective contract in place is the<br />

next important step. Don't get locked into a<br />

long-term agreement from which it is very<br />

costly to withdraw. Also, pay particular<br />

attention to how data will be transferred at the<br />

end of the contract and what would happen to<br />

it in the event that the provider ceases trading.<br />

The contract should be clear about what<br />

would happen if there were difficulties with any<br />

third party involved, where responsibilities lie<br />

and what compensation would be payable in<br />

the event of outages.<br />

The flexibility and scalability offered by the<br />

Cloud provides a golden opportunity for firms<br />

looking to develop their digital infrastructure<br />

and build further competitive advantage<br />

through a single enterprise information<br />

platform. However it is important to carefully<br />

review the prospective hosting provider before<br />

entering what should be a very productive<br />

long-term relationship.<br />

More info: www.onbase.com<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Take that to the bank<br />

Metro Bank, the first new UK high street bank in over 100 years, has<br />

reduced close-of-business processing time by 50 percent and report<br />

production time by two-thirds by moving its IT infrastructure to a managed<br />

Cloud solution<br />

focused culture and ethos of delivering<br />

exceptional customer service. Kane explains:<br />

"Rackspace just gets us - they understand<br />

our culture and share our values. You can't<br />

underestimate the power of people. They<br />

have exceeded our expectations, and<br />

provide us with superior levels of support<br />

and guidance day in, day out."<br />

Metro Bank was founded in 2010 and<br />

has already launched more than 45<br />

branches, providing banking<br />

services for both personal and business<br />

customers. With ambitions to reach 100<br />

branches by 2020, Metro Bank stands out<br />

from traditional financial organisations, with its<br />

highly customer-driven approach that<br />

includes services such as being open seven<br />

days a week and the capability to open an<br />

account in under 20 minutes - without having<br />

to book an appointment.<br />

Unlike its high street competitors, Metro Bank<br />

is not tied to legacy IT systems, which means it<br />

has the freedom to incorporate the latest<br />

technologies that offer unparalleled scalability<br />

and agility. This has enabled the business to<br />

genuinely disrupt the banking sector and break<br />

away from industry norms with services that<br />

are focused entirely on providing high levels of<br />

customer service and convenience. These<br />

capabilities became a reality when seamlessly<br />

migrating Metro Bank's entire infrastructure -<br />

including its core banking operations, digital<br />

offerings and even ATMs - to a managed<br />

Cloud solution architected by Rackspace.<br />

Metro Bank chose Rackspace to help<br />

support its rapid growth, roll-out new services<br />

and streamline existing processes, starting<br />

with an initial 12-month migration project. This<br />

was delivered on time, on budget and without<br />

any costly downtime, with applications starting<br />

to go online within six weeks. The day after the<br />

first migration, close of business processing<br />

on core banking systems were 50 percent<br />

quicker and vital reports that were taking an<br />

hour to produce could now be completed in<br />

just 20 minutes.<br />

Aisling Kane, Chief Operating Officer at Metro<br />

Bank says: "We're growing exponentially so it's<br />

essential that we partner with organisations<br />

that can scale alongside us, which Rackspace<br />

has clearly shown it can."<br />



Both businesses share the same customer<br />

Metro Bank is using a Rackspace<br />

Dedicated Server Solution for its high<br />

performance and enhanced security. The<br />

company is also using DevOps to roll out<br />

new services quickly in a controlled<br />

environment as it moves towards automated<br />

management. The infrastructure includes<br />

Disaster Recovery capabilities.<br />

Darren Norfolk, MD of Rackspace UK<br />

added: "We're proud to be supporting Metro<br />

Bank's impressive growth, and as an<br />

organisation with a customer service<br />

orientated culture ourselves, its mission to<br />

deliver truly outstanding experiences for<br />

customers. Metro Bank has used this<br />

approach to pose a serious challenge to the<br />

industry status quo during a period that has<br />

seen technology change the face of<br />

banking. These days, finance companies<br />

have to focus on connecting people to their<br />

money quickly, processing transactions<br />

accurately and presenting customers with<br />

access to their information at all times. We<br />

have enjoyed helping the bank achieve this,<br />

by providing the leading technology<br />

platforms that power these compelling<br />

customer offerings."<br />

More info: www.rackspace.co.uk<br />

18 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



Pressure sensitive?<br />

The growth in cloud services is putting increased pressure on data centre<br />

resiliency, suggests Adrian Barker, General Manager EMEA at RF Code<br />

to damage or failure. A lack of capacity is<br />

equally damaging - a spike in traffic could be<br />

enough to cause downtime if equipment<br />

becomes overheated and overworked.<br />

The flood of digital content, internet<br />

traffic, Big Data and eCommerce has<br />

had a dramatic effect on data centres<br />

in recent years. One of the most significant<br />

trends to date is the meteoric rise of cloud<br />

computing.<br />

Cisco is forecasting 83% of data centre<br />

traffic in the next three years will be generated<br />

through cloud computing. Is that really<br />

surprising? Businesses of every size are<br />

utilising Infrastructure as a Service (IaaS),<br />

PaaS (Platform as a Service) or SaaS<br />

(Software as a Service) offerings. Data<br />

centres have had to physically transform in<br />

order to meet availability demands.<br />

With fundamental business tasks now<br />

dependent on an uninterrupted service from<br />

the data centre, the spotlight is on the issue<br />

of downtime. This is more than just a financial<br />

consideration. If a business cannot access its<br />

cloud and hosted services it seriously risks a<br />

loss in productivity and the potential for a<br />

major impact on its commercial reputation.<br />


Software company SSP Worldwide came<br />

under fire in September 2016 when its SaaS<br />

solution suffered an outage. The system is<br />

used by 40% of the UK's brokers to track<br />

insurance renewals amongst other services.<br />

The downtime, which was said to be caused<br />

by a data centre power outage, lasted almost<br />

two weeks, by which time brokers had made<br />

their frustrations known online. Their concerns<br />

included loss of business and risk of action<br />

from the Financial Conduct Authority.<br />

Another incident saw Salesforce suffer an<br />

outage attributed to a failure in the power<br />

distribution in its primary data centre, causing<br />

twelve expensive hours of disruption. In this<br />

case, the CEO was forced to apologise via<br />

social media; the kind of experience that all<br />

business leaders dread.<br />


There are many different ways in which data<br />

centre and service availability can be affected.<br />

Around a quarter of outages are due to power<br />

failures, but software and hardware problems,<br />

human error, natural disasters and cyberattacks<br />

also play a big part.<br />

Another problem is overheating due to<br />

inefficient cooling. A rapid increase in<br />

temperature can cause immediate equipment<br />

failure but inadequate cooling of equipment<br />

over a prolonged period of time will also lead<br />

Operators face a constant battle of<br />

balancing workloads against available<br />

budgets. Many data centre owners choose to<br />

over-provision resources and servers 'just in<br />

case' a disaster situation occurs, however this<br />

can be immensely costly. There are other<br />

strategies available.<br />


One of the methods to maintaining resiliency,<br />

even in the face of an extreme weather event<br />

or a catastrophic power failure, is through a<br />

clear understanding of the data centre<br />

environment. Operational management<br />

solutions can provide real-time insight,<br />

control and predictability so data centre<br />

managers can solve environmental and<br />

operational challenges with valuable insight,<br />

rather than guesswork.<br />

Data centre assets need to be monitored<br />

and tracked to maintain performance and<br />

guard against technical failure. Environmental<br />

conditions need to be dynamically adjusted<br />

with changes in demand. It is all about<br />

understanding and managing your<br />

environment to ensure reliability.<br />

As data gets bigger and cloud computing<br />

expands further, data centre dependency is<br />

only set to increase, although the use of realtime<br />

insight and other tools will ensure data<br />

centres remain secure, resilient and reliable in<br />

the face of businesses' unrelenting appetite<br />

for more data.<br />

More info: www.rfcode.com<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Safe and sound<br />

Fintech specialist FISCAL Technologies is securing customer data and<br />

winning new business thanks to The Bunker's virtual hosting infrastructure<br />

Founded in 2002, innovative fintech<br />

company FISCAL Technologies<br />

provides forensic solutions that<br />

empower purchase-to-pay (P2P) teams to<br />

protect organisational spend. Ultimately, the<br />

company creates software that prevents<br />

money from mistakenly or fraudulently leaving<br />

an organisation. It offers a variety of forensic<br />

solutions that analyse financial transactions<br />

across the entire P2P process, finding<br />

anomalies, errors, duplicates and identifying<br />

potential fraud. With offices in the UK and the<br />

US, FISCAL has experienced seven years of<br />

profitable growth, with ambitious plans for the<br />

future.<br />


FISCAL Technologies' customers place a<br />

premium on their security. Some of their<br />

customers require contractual certainty that<br />

their data does not come into contact with<br />

any organisation that has any kind of<br />

relationship with the US or American<br />

organisations due to data sovereignty<br />

requirements. FISCAL had kept US and UK<br />

customers' data stored in the same data<br />

centre in the UK, but subsequently needed to<br />

split the data because of this segregation<br />

requirement. Whilst FISCAL partnered with a<br />

company in the US for their American<br />

customers, they found that their previous UK<br />

provider, who had been in place for three<br />

years, did not have adequate measures in<br />

place to guarantee adherence to their client's<br />

data sovereignty requirements.<br />

In order to guarantee its customers<br />

complete certainty that they fulfilled the above<br />

requirements, FISCAL needed a hosting and<br />

infrastructure provider that not only met all the<br />

most recent security accreditations, but also<br />

had security embedded in everything it did. In<br />

particular, adherence to the ISO 27001<br />

security standard - a comprehensive,<br />

technology-neutral specification that deploys<br />

a risk-based approach going across all<br />

sections of an organisation - was key.<br />

Moreover, as an ambitious organisation<br />

looking to accelerate its growth, FISCAL<br />

needed a partner who could not only keep up<br />

with them, but would have both the capacity<br />

and the drive to grow with FISCAL and be<br />

adaptable to its requirements. Another critical<br />

20 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



"It's hugely important to our clients to have certain security guarantees in<br />

place. The Bunker is distinct for a security culture that is deeply embedded<br />

in its DNA, and for having a more comprehensive security provision than<br />

anyone else we spoke to."<br />

consideration was experience, and FISCAL<br />

sought a partner that had a heritage of<br />

working with other fintech and financial<br />

services firms.<br />


FISCAL embarked on a wide-ranging<br />

procurement process - and quickly found that<br />

The Bunker stood out for its security provision,<br />

which was more comprehensive than any<br />

other they had encountered before and<br />

covered all the necessary accreditations,<br />

including ISO 27001. With a significant<br />

amount of experience working in the fintech<br />

sector, The Bunker fitted the bill perfectly.<br />

The Bunker's solution was a virtual<br />

environment, with powerful SQL Server<br />

databases, load balanced firewalls, and<br />

active directory domain controllers. This<br />

system delivers not only a robust approach to<br />

data and system security, but also the speedy<br />

performance and seamless management that<br />

FISCAL requires in order to deal with the<br />

sheer volume of data and amount of<br />

processing that it manages for its customers.<br />


Demonstrating a high-level of security<br />

compliance has provided a powerful new<br />

business impetus for FISCAL.<br />

Howard Durdle, CTO at FISCAL,<br />

commented: "Being in financial services,<br />

security is absolutely paramount, and for<br />

many of our customers, having the level of<br />

security provided by The Bunker was a<br />

prerequisite to making deals. For example, for<br />

a large defence contractor who placed huge<br />

value on security and on their data not<br />

touching the US, The Bunker were a vital<br />

element in passing a lengthy procurement<br />

process and securing a deal. Hosting our<br />

customers' data in a former Ministry of<br />

Defence bunker, deep underground and fully<br />

insulated from the outside world, gives us a<br />

powerful story to tell potential and current<br />

customers about the importance we place on<br />

security."<br />

Moreover, the benefits of running a fully<br />

virtualised estate are clear to Howard: "In the<br />

case of any kind of system failures, we can<br />

migrate virtually across to other parts of the<br />

infrastructure, massively reducing any<br />

potential for downtime - not that it's been an<br />

issue as of yet."<br />


Howard said: "It's hugely important to our<br />

clients to have certain security guarantees in<br />

place. The Bunker is distinct for a security<br />

culture that is deeply embedded in its DNA,<br />

and for having a more comprehensive<br />

security provision than anyone else we spoke<br />

to."<br />

Looking to the future, while FISCAL is still in<br />

the process of moving their customers off the<br />

old platform, the company is looking to<br />

expand the virtual infrastructure and to double<br />

its customer load over the next year - all whilst<br />

maintaining current performance levels.<br />

"We have mutually complementary<br />

narratives," concludes Howard. "FISCAL is<br />

absolutely focused on protecting<br />

organisations' money, whilst The Bunker has<br />

the same obsession with protecting<br />

organisations' data. This cultural overlap has<br />

made for a productive partnership."<br />

More info: www.thebunker.net<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Automating the IT<br />

production line<br />

David Grimes, CTO at Navisite, discusses the growing role of APIs in reducing<br />

costs and developing tomorrow's businesses<br />

Finding ways to reduce costs while<br />

continuing to offer excellent<br />

products and services is the eternal<br />

business challenge. To help businesses<br />

do this, IT teams and service providers<br />

are increasingly looking to APIs<br />

(Application Programming Interfaces).<br />

APIs are sets of routines, protocols and<br />

tools for building software applications<br />

that enable automation, which supports<br />

increased efficiency, consistency and cost<br />

savings for businesses. How exactly are<br />

organisations using APIs to do this, and<br />

how is this likely to develop in the future?<br />



One important outcome of the automation<br />

enabled by APIs is consistency. Through<br />

automation, businesses remove human<br />

error (and human expense) from<br />

operational processes. Even when a<br />

repeatable task is well-documented with a<br />

clear procedure, when human workers<br />

perform the task it is likely that you will<br />

end up with varied outcomes.<br />

On the other hand, if that repeatable task<br />

is automated, it will be performed in the<br />

same way every time, improving<br />

operational reliability and in turn<br />

operational efficiency. API enabled<br />

platforms are driving a true re-think in how<br />

we manage IT; we are moving quickly<br />

from a process-driven, reactive world to<br />

an automation-driven, proactive world.<br />


APIs allow for more dynamic systems that<br />

can scale up and down to deliver just the<br />

right amount of infrastructure to the<br />

application at all times. For example,<br />

instrumentation in your application that<br />

provides visibility to an orchestration layer<br />

can tell when more capacity is required in<br />

the web or app tier. The orchestration<br />

layer can then come back to the APIs<br />

provided by the infrastructure and begin<br />

22 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



spinning up new web servers and adding<br />

them to the load balancer pool to<br />

increase capacity.<br />

Likewise, systems built on APIs will then<br />

have the instrumentation to tell when they<br />

are overbuilt, for example at night and can<br />

then use the APIs to wind down<br />

unnecessary servers in order to reduce<br />

costs.<br />

Indeed, through the ability to script the<br />

powering-on of development and testing<br />

environments at the start of the business<br />

day and automatically powering-off at the<br />

end of the business day, businesses can<br />

realise huge cost savings on their hosting<br />

- up to 50-60 per cent in some cases.<br />

Overall, leveraging APIs in support of a<br />

DevOps strategy is always a blend of<br />

optimising for cost, for performance and<br />

the ability to have deep app-level visibility.<br />


APIs are also highly useful in reporting<br />

procedures, as many applications are<br />

now producing vast amounts of data that<br />

are often an untapped asset. IT teams<br />

therefore need to think about how to<br />

make those datasets available efficiently<br />

in order to build a dynamic reporting<br />

engine that can potentially be configured<br />

by the end user, who will be the person<br />

that understands the nature of the<br />

information that he or she needs to<br />

extract from the data.<br />

This is frequently accomplished through<br />

APIs. IT teams and application services<br />

providers can use APIs to build systems<br />

that process data and make it accessible<br />

to end users immediately, so that they do<br />

not have to go through a reporting team<br />

and do not lose any of the real-time value<br />

of their data.<br />


The benefits of automation through APIs<br />

make them a crucial part of modern<br />

disaster recovery approaches. The<br />

assumption that you'll be able to access<br />

all of the tools that you would need during<br />

a disaster through the typical user<br />

interfaces is not always true. In the<br />

modern world of highly virtualised<br />

infrastructure, APIs are the enabler for the<br />

core building blocks of disaster recovery,<br />

in particular replication, which is driven<br />

from the APIs exposed by the<br />

virtualisation platforms. The final act of<br />

orchestrating DR, failover, is also often<br />

highly API dependent, for these reasons.<br />

In essence, disaster recovery is one<br />

specific use case of the way that APIs<br />

enable efficiency and operations<br />

automation. Humans make mistakes and<br />

processes become very difficult to<br />

maintain and update. Therefore a DR plan<br />

based on processes and humans<br />

executing processes is not an ideal option<br />

to ensure the safety of your business in<br />

the event of a disaster. Kicking off DR can<br />

be likened to "pressing the big red button".<br />

However if you can make it one button<br />

that kick starts a set of automated<br />

processes, this will be much more<br />

manageable and reliable than thirteen<br />

different buttons, each of which has a<br />

thirty-page policy and procedure<br />

document that must be executed during<br />

a disaster.<br />


While there are some obvious benefits to<br />

API-enabled technology and automation,<br />

much of the IT industry is yet to get up to<br />

speed to understand this technology's<br />

potential. This is particularly true in<br />

industries that have been using<br />

information technology for a long time. In<br />

these industries, we're still seeing a large<br />

number of legacy applications, legacy<br />

staff skill-sets and legacy approaches to<br />

managing infrastructure.<br />

As we watch the younger generation<br />

coming into the IT industry, who have<br />

grown up with and are being taught about<br />

APIs, there is likely to be a shift towards<br />

more comprehensive API use and<br />

understanding of the value APIs can offer.<br />

As we see disruptors displace incumbent<br />

packaged software players and new<br />

entrants to the enterprise IT community,<br />

we are likely to see more realisation of the<br />

benefits of API use - particularly as skillsets<br />

build and the potential to utilise<br />

capabilities inherent in new generation<br />

Cloud infrastructures grow.<br />

It will, however, take time to produce and<br />

develop enough entry level IT<br />

professionals who possess the training<br />

and education required to take full<br />

advantage of the opportunities APIs offer.<br />

APIs are also contributing to reducing<br />

the cost of developing new ideas.<br />

Entrepreneurs can now quickly start a<br />

new business on Cloud Infrastructure-asa-Service<br />

platforms, without having to<br />

make large upfront investments on IT<br />

equipment to get an idea off the ground.<br />

Start-ups can use APIs to control and<br />

power systems down to reduce costs as<br />

required and can then efficiently scale up<br />

on the same Cloud infrastructure as their<br />

new product or service grows.<br />

To fully take advantage of the reduced<br />

costs, APIs should be an integrated part<br />

of Cloud solutions, rather than an<br />

expensive addition to the service.<br />

As the number of innovative startups in the<br />

tech space grows and as enterprises<br />

increasingly search for new, effective<br />

solutions and ways of working, we are likely<br />

to see more creative uses of APIs, driving<br />

consistency, efficiency and automation.<br />

Businesses are going to have to work hard<br />

to stay ahead of the market and making full<br />

use of API-enabled technologies and<br />

software to increase efficiency and reduce<br />

costs is a key enabler to support these<br />

competitive drives.<br />

More info: www.navisite.co.uk<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



The main event<br />

Cloud Expo, Europe's biggest and best attended cloud and digital transformation<br />

show took place recently in London's ExCel: Cloud Hosting<br />

magazine was there to report back<br />

This year's Cloud Expo Europe -<br />

alongside Smart IoT, Cloud<br />

Security, Data Centre World and<br />

Big Data World - played host to over 500<br />

leading international technology<br />

exhibitors and 600 speakers. Delegates<br />

took advantage of the free entry to learn<br />

from global business experts as well as<br />

leaders of innovative UK and<br />

international start-ups.<br />

The comprehensive conference<br />

programme included:<br />

Over 600 top experts, including<br />

number 1 rated CIOs, Acclaimed<br />

Global Cloud Leaders, Cloud Gurus<br />

from Box, BT, Google, McLaren<br />

Technology Group, Microsoft, Paypal,<br />

Spotify, Twitter and Vodafone,<br />

covering all the major technology<br />

and business issues<br />

24 Cloudhosting Feb/March 2017 @CHMagAndAwards<br />



The opportunity to learn from dozens<br />

of real practitioners from blue chip<br />

companies, service providers and<br />

leading organisations including<br />

organisations including Financial<br />

Times, ITV, LEGO, Lloyds, LV and the<br />

Ministry of Defence.<br />

Suppliers at the show included AWS,<br />

Commvault, LeGrand, IBM, Intel, OVH,<br />

Navisite, NTT Communications, Pure<br />

Storage, Samsung, Trend Micro,<br />

VMware, Veeam, Volta and Western<br />

Digital.<br />

Delegates were able to network with<br />

thousands of peers, industry<br />

visionaries, leaders and people who<br />

are facing similar challenges.<br />

The industry-leading sister events<br />

were all well attended: Data Centre<br />

World, Cloud Security Expo, and<br />

Smart IoT all took place at the same<br />

time in the same place, as well as<br />

brand new launch event Big Data<br />

World.<br />


Pulsant CTO Matt Lovell presented at the<br />

Infrastructure, Storage & Virtualisation<br />

Theatre, talking about 'converting hybrid<br />

services to value', and also told us about<br />

Pulsant's newest collaboration with<br />

Microsoft on AMP, a hybrid cloud<br />

solution set. As one of only a handful of<br />

strategic hosting partners to Microsoft,<br />

AMP will strengthen Pulsant's delivery,<br />

management and support of Azure and<br />

Azure Stack.<br />

We also spoke with Hiren Parekh, UK<br />

Director at OVH, one of Europe's largest<br />

cloud hosting providers and a relatively<br />

new name in the UK market. The<br />

company recently announced a new<br />

data centre in the UK, and has ambitious<br />

growth plans. OVH also presented at<br />

Cloud Expo on 'Understanding different<br />

types of cloud services' as well as 'My<br />

CTO loves Software Defined Data<br />

Centres' - we were sorry to have missed<br />

that one!<br />

On the IBM stand the focus was on a<br />

demonstration of the 'Cognitive<br />

Command Centre', showing social<br />

sentiment around blood and organ<br />

donation using URLs and hash tags.<br />

The company was involved in a number<br />

of speaker sessions including the 'Cloud<br />

Super Providers' panel discussion which<br />

was one of the best attended of the two<br />

days.<br />


Navisite had a very noticeable presence<br />

at the event, and Sean McAvan, Navisite<br />

Europe MD presented on the topic of<br />

'Multi-Cloud - Practical Use Cases,'<br />

exploring one of the hottest trends in the<br />

cloud and IT industry. Sean's talk<br />

covered why businesses across multiple<br />

industries are adopting a multi-cloud<br />

approach, and how this is impacting IT<br />

across a range of industries. He also<br />

discussed how IT teams and providers<br />

could manage multi-clouds and<br />

overcome the barriers to adoption.<br />

A major Navisite customer, the National<br />

Theatre was also at the show talking<br />

about the importance of technology to<br />

the Theatre's success, and how moving<br />

to the cloud has enabled this, including<br />

the enablement of better remote<br />

working. Cloud solutions are supporting<br />

digital transformation across the arts<br />

sector, explained John Cheyne, IT<br />

Director at the NT, and this is likely to<br />

develop in the future.<br />

HyperGrid attended Cloud Expo to<br />

showcase their HyperCloud offering but<br />

also to talk in more detail about how<br />

consumption-based models are set to<br />

define the way businesses embrace<br />

cloud in the coming years. HyperGrid<br />

were the first provider to move from a<br />

traditional, hardware-based hyperconverged<br />

infrastructure solution to a<br />

SaaS solution. HyperGrid now offer a<br />

fully consumption-based, on-premise<br />

cloud service for the enterprise, with no<br />

Capex costs - an approach also adopted<br />

by the likes of Nutanix and Simplivity.<br />

HyperGrid CEO Nariman Teymourian<br />

was on hand at the show to discuss how<br />

HyperCloud is 'shaking up the cloud<br />

landscape', as well as share his thoughts<br />

on the latest developments and future of<br />

cloud, including how consumptionbased<br />

models can bring added depth to<br />

a space currently dominated by key<br />

players such as AWS and Azure.<br />

www.cloudhostingmagazine.co.uk<br />

@CHMagAndAwards<br />

Feb/March 2017 Cloudhosting<br />



Datapipe - who acquired Adapt late last<br />

year - were named a leader in the 2017<br />

Gartner Magic Quadrant for Public Cloud<br />

and Infrastructure Managed Service<br />

Providers (the tenth time it has been<br />

placed in a Magic Quadrant) and Stewart<br />

Smythe, Managing Director at Datapipe<br />

Europe was at Cloud Expo Europe to<br />

discuss the strategies which have helped<br />

to enable this achievement. This included<br />

Datapipe's ability to support cloud<br />

deployments in China, as a global<br />

managed service provider of Alibaba<br />

Cloud, as well as the recent launch of<br />

Datapipe's end-to-end platform,<br />

Trebuchet.<br />


Elsewhere, Talend was promoting how it<br />

is using data to develop the connected<br />

car and also talking about the<br />

government's journey from being 'data<br />

rich and insight poor' to truly data driven.<br />

Vice President Ciaran Dynes discussed<br />

the issues surrounding data collection for<br />

the 23% of UK cars that are predicted to<br />

be connected by 2020.<br />

Interoute unveiled its VDC Container<br />

Orchestration platform with Rancher - to<br />

help companies develop the tools needed<br />

to improve customer experience and<br />

service levels, as well as speed up<br />

DevOps projects. Matthew Finnie, CTO at<br />

Interoute hosted a keynote presentation<br />

on 'Why digital transformation is no longer<br />

a choice'.<br />

Finnie was also keen to explain how<br />

Interoute is enabling enterprises (such as<br />

client AO.com) to digitally transform, as<br />

well as explaining how organisations can<br />

integrate legacy, third party and digital IT<br />

environments.<br />

Druva used the timing of the event to<br />

announce news around Office 365 and<br />

data protection for cloud applications,<br />

based on a partnership with Phoenix<br />

Software here in the UK. According to<br />

Rick Powles, Druva VP for EMEA, many<br />

companies don't consider how easy it is<br />

for data to live outside the data centre,<br />

but at least 40 per cent of all company<br />

data is already there according to analyst<br />

reports.<br />

Rubrik, one of the fastest growing cloud<br />

companies to come out of Silicon Valley,<br />

is the start-up responsible for developing<br />

the world's first Cloud Data Management<br />

platform for data protection, storage and<br />

archival - and has recently opened a<br />

London office. In the three years since its<br />

conception, Rubrik has grown<br />

exponentially, announcing earlier this year<br />

a booked revenue approaching $100m<br />

run rate and a 700% annual customer<br />

growth. As a company, explained Yvonne<br />

Prest, Rubrik's recently appointed UK<br />

Channel Manager, its fundamental aim<br />

has always stayed the same; to reimagine<br />

and radically simplify how data storage,<br />

back up and cloud recovery works.<br />


As usual, storage companies were well<br />

represented at Cloud Expo Europe. Tom<br />

O'Neill, Kaminario's CTO International,<br />

talked about the urgent requirement for a<br />

scalable storage platform to enable cloud<br />

businesses to grow rapidly without<br />

adding complexity. To that end, Kaminario<br />

set itself a challenge: how to create a<br />

cloud storage platform which can scale<br />

without adding complexity. The answer,<br />

O'Neill explained, is to make storage<br />

application-aware.<br />

At the event Kaminario was<br />

demonstrating its sixth generation of its<br />

K2 all-flash array delivering multi-petabyte<br />

scale storage. The newer generation AFA<br />

delivers up to five times more capacity<br />

than the previous generation and twice as<br />

much performance. The array can linearly<br />

grow the number of CPU cores and<br />

independently grow solid-state capacity.<br />

Samsung Semiconductor showcased its<br />

industry-leading memory and storage<br />

systems at the show - including its Z-SSD<br />

products, 10nm class DRAM with 3D TSV<br />

and AutoCache. The company was also<br />

promoting its selection of all-flash array<br />

and NVMe over fabric solutions.<br />

Overall there can be no question that no<br />

other UK business IT event is bigger,<br />

better attended and packs more leading<br />

educational content into 2 unmissable<br />

days than Cloud Expo Europe - all at no<br />

cost.<br />

More info: www.cloudexpoeurope.com<br />

Cloudhosting<br />

26 Feb/March 2017<br />

@CHMagAndAwards<br />


What if you could store, synchronise and share your<br />

Vectorworks files in the cloud to make decisions from any location?<br />

Now you can.<br />

www.vectorworks.net/service-select/cloud-services<br />

Authorised Distributor<br />

For more information visit<br />

www.vectorworks.co.uk<br />

or call 020 8358 6668<br />

In partnership with:

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!