2016 BRAND BOOK
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STATEMENT<br />
TABLE OF CONTENTS<br />
INTRODUCTION TO<br />
SYMPHOPAY DESIGN<br />
STANDARDS<br />
THE TOOLKIT<br />
THE LOGO<br />
THE COLOR PALETTE<br />
EXCLUSION ZONE<br />
LOGO MISUSE<br />
LOGO ALIGNMENT<br />
LOGO COLOR WAYS<br />
TYPEFACE<br />
THE IMAGERY<br />
SUB-<strong>BRAND</strong>S<br />
04<br />
06<br />
09<br />
12<br />
14<br />
16<br />
18<br />
20<br />
22<br />
33<br />
44<br />
55<br />
66<br />
Page 07
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