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NEWS<br />

Message from the Chief Executive<br />

Ivan Chu<br />

In recent months we have talked a lot<br />

about the operating environment being<br />

“difficult” – and just how difficult it has<br />

been was brought into sharp focus in<br />

our interim results.<br />

We declared a modest profit,<br />

thanks largely to the contribution from<br />

subsidiary and associate companies,<br />

but the sharp fall in income resulted in<br />

an operating loss of HK$783 million – a<br />

big drop compared to the previous year.<br />

To see our passenger revenue decline<br />

by 8% and our cargo revenue plunge<br />

by 17% is of great concern, especially<br />

when volumes have been holding up<br />

quite well.<br />

While the second half of the year is<br />

usually better than the first, we believe<br />

that this year it will not be as strong as<br />

the second six months in 2015. We<br />

expect to see our business affected<br />

by the same adverse factors, including<br />

ever-stronger competition, pressure<br />

on yield, currency movements working<br />

against us, general economic weakness,<br />

and the impact of security concerns.<br />

So what we can do in the face of<br />

such challenges? We have shown we<br />

can react quickly to market changes,<br />

introducing the successful Vantage<br />

Pass promotion this summer to<br />

make up for the shortfall in corporate<br />

premium traffic. We will need to<br />

continue to be smart and nimble as our<br />

sales teams face up to the challenge<br />

of getting the right balance between<br />

market share and yield.<br />

On the cost side we should still<br />

benefit from low fuel prices, while our<br />

unit cost per ATK excluding fuel has<br />

been trending downwards thanks<br />

to a great effort from the team. The<br />

measures that we announced earlier<br />

in the year to curtail costs and improve<br />

productivity will remain in place, and I<br />

ask all of you to keep this as a key focus<br />

through into 2017.<br />

Whatever challenges we face in the<br />

short- to medium-term, our robust<br />

financial position will enable us to keep<br />

making the investments needed to<br />

retain our competitive edge and deliver<br />

on our promise of a Life Well Travelled.<br />

With the help of our superb team, I feel<br />

confident that we can weather this<br />

storm and come out stronger on the<br />

other side!<br />

Farewell to the <strong>Queen</strong><br />

Emotions run high as we get set to say goodbye to our passenger 747s<br />

• Three 747-400s left in our passenger fleet<br />

• Fleet to retire in October; last revenue flight on 1 October from Tokyo Haneda<br />

• Staff can participate in special farewell flight on 8 October over HK airspace<br />

It’s going to be a sad moment for many colleagues when the final Boeing 747-400<br />

passenger aircraft leave the fleet in early October.<br />

Among the three remaining “<strong>Queen</strong> of the Skies” in operation, B-HUJ, B-HUI and<br />

B-HKT, one will end revenue service on 30 September.<br />

On the same day, the other two 744s will operate as overnight flights to Haneda<br />

and Taipei, getting ready for their last commercial flights back to Hong Kong.<br />

On 1 October, the last 747-400 departing Taipei Taoyuan Airport will operate as<br />

CX469, scheduled to arrive in Hong Kong at 12:10pm.<br />

The last 747-400 out of Tokyo Haneda will operate as CX543, arriving at 2:10pm.<br />

“If all goes according to plan, that CX543 service will be our last-ever 747<br />

commercial flight for passengers,” says Tony Britton, Aircraft Project Manager -<br />

Lease, Return & Dispense.<br />

The intention is to operate that service with B-HUJ, which has a significant place<br />

in Cathay history.<br />

“It is was the last of our 747 passenger aircraft delivered to Cathay in May 1995.<br />

It also operated Polar 1, the very first transpolar non-stop flight from New York to<br />

Hong Kong, which was also the first commercial flight to arrive at Chek Lap Kok on<br />

the morning of 7 July 1998,” Tony explains.<br />

“It seems fitting that this aircraft should be used for the last 747 revenue flight and<br />

also the special flight on 8 October (see right).”<br />

All three aircraft will undergo pre-retirement maintenance, including engine swaps<br />

and work to retain certain components, before being ferried to a yet-to-be-decided<br />

final retirement destination.<br />

“Sadly, once we have completed our parts salvage, the aircraft will be deregistered<br />

and ultimately broken down,” Tony says.<br />

A flight to remember<br />

The last ever flight for B-HUJ will be Special Farewell Flight CX8747, which will cruise over the skies of<br />

Hong Kong on 8 August carrying upwards of 300 of our people, together with some special guests.<br />

There was a great response to a competition run on IntraCX, which asked people to recall their special<br />

memories of the 747 to win one of 20 guaranteed places on CX8747.<br />

More than 250 of the seats on the flight will be opened up to other colleagues, who will be asked to pay<br />

a minimum of HK$747 to enjoy a very memorable day out.<br />

Look out on Daily News on 26 August for the chance to get your place on the flight!<br />

Performance index<br />

60<br />

50<br />

40<br />

30<br />

Mar16<br />

Fuel price<br />

Rolling 6 months<br />

Sing Jet Kerosene<br />

ICE Brent<br />

Aug16<br />

80<br />

70<br />

60<br />

50<br />

40<br />

30<br />

20<br />

Feb 16<br />

On-time<br />

performance<br />

Within 15 mins<br />

On-the-dot<br />

71.9%<br />

41.5%<br />

Jul16<br />

Traffic vs capacity<br />

(CX + KA)*<br />

Passengers carried 3,070,815 2.9%<br />

Passenger load factor 87.0% 0pt<br />

ASKs (000) 12,723,458 2.6%<br />

Freight carried 158,022 7.1%<br />

Cargo load factor 64.7% 2.9pt<br />

ATKs (000) 2,644,617 1.8%<br />

* Figures for Jul16<br />

Publisher Tom Owen<br />

Managing Editor Mark Tindall<br />

Editor Kawai Wong<br />

Produced by the People Department<br />

8/F North Tower, Cathay City, HK<br />

PNL#COM@cathaypacific.com

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