Essential Internet Marketing Strategies for Online Success

Essential Internet Marketing 

Strategies for Online Success 

by Cody Boychuk, MIBA 

“This program will provide you with absolutely everything you need to become profitable. The 

following introduction and “tutorial” will answer most, if not all of your questions regarding 

how internet marketing works and how you can utilize it to your benefit. So learn as much as 

you can, get out there and start making money!” 

“All internet marketers want to see their business succeed.” 

However, not all marketing scenarios are the same. In order to know what contributes to your success, 

you need to learn as much as you can and try different methods. The following article will give you some 

advice on improving your internet business. 

Essential Internet Marketing Strategies for Online Success http://www.hulalime.com © Page 1

Join internet marketing forums. These forums will help you connect with other internet marketers, and 

they can be a source of support and information for you. Some of them may be able to do work for you 

that you don't want to do yourself. Some of them might even be partners of yours down the line. 

Try solo ads. Solo ads are ones that you provide to owners of e-mail newsletters. How does this help 

you? You are able to reach a targeted group that might be interested in what you have to offer. More 

than that, your appearance in the newsletter means the owner approves of you. So, the readers are 

more likely to respond favorably to your ads. 

You should be using some sort of analytic tracking. If you are not sure where your customers are coming 

from, you won't be targeting the right audience in future marketing pushes. Use of this kind of tracking 

will give you much needed geographical information and usage patterns while customers are on your 

site. 

Do not use all capital letters and double exclamation points in your Internet marketing. These make your 

brand seem childish and abrasive, yelling at the consumer rather than communicating a message that 

they will find interesting. You want to offer the consumer something they want in a way that they will 

want to interact with, not simply making a few words of your marketing message overpower the 

content they are trying to read on a particular site where your message appears. 

Try to make your website memorable. The web is inundated with business, so you need to become 

innovative in order to set yourself apart from the pack. You can do this very simply by boasting a unique 

service or product you offer, and explaining how it will benefit your customer base. 

Getting your business name in as many publications as you can, is important to bringing in new business. 

It does not have to cost you money to be listed in local business directories. Go online and search your 

local area, to find which directories are free to post your business and website address. 

Make sure it's easy for customers to unsubscribe from your emails. While it may lose you a few readers, 

if it's easy to unsubscribe you may not lose them as customers. If it's a hassle, customers will get 

annoyed and stop using your website all together. Not only that, but they may mark the emails as 

"spam" getting your emails caught up in spam filters across the provider. 

In conclusion, you now have been provided with many helpful tips regarding internet marketing. While 

you may have already known some of this information, we hope that you have either reinforced your 

current knowledge or learned something new. Use this information and be the controller of your own 

success. 


CHAPTER 1 

BUSINESS PHILOSOPHY 

The purpose of affiliate marketing is that through the promotion of outside companies' products, an 

affiliate gets paid. In a Pay-Per-Sale setting like ours, every time a surfer comes from your site to ours 

and buys a product, we give you a monetary kickback. In a way, you're an internet broker. 2 major 

features go into affiliate marketing and they can be broken down into a simple equation: Internet Traffic 

+ Product Promotion = A Paycheck for You 

INTERNET TRAFFIC 

The first part of the equation, internet traffic, is possibly the most fought over and hardest part of 

affiliate marketing. It is best summarized as the quest to get those elusive surfers to your site. Traffic is 

the foundation of e-commerce and no website is successful without it. There are two fundamental ways 

people can find you online. The first and most popular is through a search engine. 

SEARCH ENGINES 

When most consumers go online to find a product or service, they use a search engine. Popular search 

engines include Google, Yahoo, and Msn to name a few. Generally, the consumer will go one, maybe 

two pages deep in their search for a website they'd like to visit. Logically, the better your rank in a 

search engine, the more consumers that will come to your site. Because surfers won't go 10 pages deep 

in a search engine's results, site ranking is VERY competitive. 

SEO 

There are two ways to get ranked with a search engine. The first is referred to as SEO (search engine 

optimization). This is by far the most competitive (and profitable) route. Google, for instance, places a 

great amount of emphasis on your website's links. The more links you have going out and coming into 

your website from other “like” websites, the more “relative” your site becomes. Consequently, the more 

relative your site is, the higher your page rank. There are numerous other ways to optimize your site for 

SEs. Our team will be happy to give you with this and point you to more resources. 

PPC 

The second method by which a website can get ranked with a search engine is using a pay-perclick (PPC) 

campaign. Above, you can see the PPCs on the right side of the google page. Instead of competing for 

page rank, these listings pay to get listed here. PPCs are beneficial, because the owner of the ad ONLY 

pays when someone clicks on their listing. So you're only paying for surfers to come to your site who's 

interests were sparked by your ad. 

Most PPCs allow you to write your ad and bid on different keywords of your choice. For example, if you 

are running a penis enlargement review site, you might choose keywords like “longer penis” or “penis 

extension”. You could then bid on the keywords, specifying that you'd be willing to pay $0.20 per click. 


Submit your ad and away you go. Again, a word of caution. Read up on PPC campaigns and learn as 

much as you can. Done well, they can be cash cows, done poorly; they'll take you to the cleaners. 

ALTERNATIVE TRAFFIC MARKETING 

There are virtually no limits to where you can get traffic for your website. You can set up reciprocal links 

with other like websites and trade traffic (this also helps your SEO). Email campaigns, as long as they are 

targeted and are not spam, can work well. Snail mail mailers, flyers, and traditional advertisements can 

also work. Just like building your site, be creative in its promotion. This helps you stand apart from the 

crowd and will lead to more traffic to your site. 

PRODUCT PROMOTION 

So once you have the surfer in your site, what do you do with them? Your task is to get them to want to 

click on the links to our sites. Different affiliate programs have different ideas on how to do this. A lot of 

it depends on the products or services that they offer. With our sites and products, there we've found a 

few ways to be very successful. 

PRODUCT MATCHING 

A big part of affiliate marketing is matching the products you promote to the site you run. If you can do 

this well, you'll convert. 

THE INFORMATIVE SITE 

The second and more successful way to market a product is to build your website around it. An example 

of this is a review site. This kind website is devoted to giving the surfer as much information as it can. It 

gives information about the different types of products available and then reviews the different 

products that are out there. It will usually pick one of the products (the product with the best website – 

OURS!) to be its number one pick. Surfers will come to your site, become educated on the subject and 

move on through your link to buy a product. This type of site is successful for a few different reasons: 

1) People like to shop around. This site gives them the opportunity to shop around without ever having 

to leave. 

2) Information builds trust. The more information you have in your site, the more the surfer will 

perceive your site as an authority. Trust = conversions 

3) Penis Enlargement, for example, is possible. However a lot of people don't believe it. Yet, they are still 

perusing your site in the hopes that it is. The more informative your site is, the more likely you'll 

convince them that they CAN enlarge their penis. This will lead to more sales. 

4) If you slap an enlargement banner ad on a website that has no relation to penis enlargement at all, 

the majority of your click-throughs will come from surfers satisfying their curiosity, not because they are 

genuinely interested. The informative site mitigates this and ensures only quality surfers get through. 


An informative site can be built for ANY product out there. It may take a little more time than throwing a 

banner up on your site, but your effort will be amply rewarded. 

THE PSYCHOLOGICAL SELL 

The following tips are meant to help you sell your surfers on the products you are reviewing. The more 

you pre-sell them before they get to a product site, the higher your conversions will be. 

1) Identify your audience 

Ask yourself who are they? Most importantly, why are they at your site? What are their fears and what 

are they hoping to accomplish? 

The answers to these questions will enable you to write your site's text with your specific audience in 

mind. The more your text speaks to them, the more likely they are to buy. 

2) Identify your audience's problem and exploit it 

It may sound bad, but you want to foster a feeling of insecurity in your surfers. You must include a 

section on the problem your surfer's are there to fix and it's hazards. Highlight what happens if the 

problem goes untreated and its detrimental affects. Convince you surfer that it is imperative that they 

fix this problem. 

3) Assure them that their problem is treatable. 

Fairly self-explanatory, but let them know there is help on the way. 

4) Include as much info as you can get your hands on. 

The more in depth you go, the more the surfer will trust you as an authority and get lost in your site's 

information. 

5) Include specific information about each product you review 

Again, gains trust. 

6) Build their confidence 

Once you have selected a product as your #1 pick, include information about it's guarantee, the 

company's reputation, etc. Shout from the rooftops why this is the best product out there. A word of 

caution - do not bad-mouth any product. It's negative, amateur and unprofessional. Read “Website 

Development” for more website tips… 

HOW TO TURN TRAFFIC AND TRUST INTO SALES 


WEBSITE DEVELOPMENT 

There's no arguing it, there's a lot that goes into developing a quality website. Hundreds if not 

thousands of books have been written on the topic. Here, in a “do's and don'ts” format, we'll give you a 

few of the most important features your website should incorporate. 

Do's 

1) What is your mission? Every company has one and so should you. It doesn't have to be complex, just 

figure out what you want to accomplish through your site. If you want to promote Clear Pores with an 

information site, your mission could be something like this – 

“Create a website that will inform consumers in a clear and concise format about how sleep works, 

causes of insomnia, the detrimental effects of losing sleep and include reviews and suggestions of 

products that are available that can help cure sleep disorders.” 

2) Just like writing a paper in college, map out what you want to do first. Get a good idea of the layout of 

the site, where buttons and images will be located, and how you're going to organize your information. 

Once you have an idea of this on paper, move onto doing the html. 

3) Make information easy to get to and organized logically for your surfer. One word – usability. Nothing 

is more frustrating than being on a website and not knowing where to go. 

4) Check out other product websites, including your competition, and see what they are doing well. The 

best places for website ideas are other websites. 

5) Spend time on your text. Anyone who is interested in your website and wants to use it as a source of 

information will read your text. Make sure you spell check, grammar check, and use your words to your 

advantage. The text is what will sell your surfers on trusting you and using the products you 

recommend. 

Don'ts 

1) Do not use too many colors. The more colors you use, the more amateur your website looks. Amateur 

= no trust = no conversions. 

2) Do not use too many fonts, same reason as above. 

3) Do not make a website that is one looooooooong page. Again, amateur. 

4) Do not have HUGE blocks of text. Break up your text with key points. Use headers, bulleted points, 

etc. for the major statements you don't want your readers to miss. Surfers will skim through looking for 

your main points and will be more likely to read your text if you spice it up and make it look interesting. 

Besides that, breaking up your text makes your site look better. 


You’re Ready to GO GO GO! 

Alright, now you've got the basics. There's a lot to know about this business and always something new 

to learn. It's a dynamic marketplace and those who survive, learn to roll with the punches. Learning, 

changing and adapting are the keys to making it. If you're trying something and it's not working for you, 

stop, get some advice and try something else. If you have an idea you're not sure will work or have a 

question, post it in the forum. The exchange of ideas is what leads to great advances and innovations. 

Now, go my children and use your knowledge to better your life and those around you! 

CHAPTER 2 

Discover how to write copy that sells. It doesn’t matter how fancy and high tech your site is, good 

looking graphics will not make you sales. Many online marketers make the mistake of putting too much 

time and energy into the design of their site, and not enough into writing effective sales copy. Producing 

a site that is both professional looking and credible is a major factor in selling online, but if your sales 

copy is not working, you will not make money. 

Writing effective sales copy is an art. Good copy writers have learned how to produce persuasive text 

targeted towards their particular audience. You really need to understand your customers’ needs and 

produce copy that projects emotion, passion, excitement and benefit. 

Selling is also about enthusiasm, and projecting that on to your target audience. Being excited about the 

product will shine through, so avoid dry, over formal copy and let your passion for the subject show. 

AIDA 

The following is a tried and tested formula for writing effective sales copy, keep this in mind while 

planning your copy’s beginning, middle and end. 

A - Attention - Use a powerful headline that demands attention 

I - Interest - Intrigue interest and create curiosity 

D - Detail - Provide details about your product or service 

A - Action - Call for action 

Begin writing your copy in black easily readable font with a light background. Complicated fonts and 

dark backgrounds will make your copy difficult to read and will put off your visitor. Avoid using fancy 

fonts or backgrounds that will make your text difficult to read. Write in small blocks of text with a space 

between each block. There is nothing that will make your visitor click away faster than a sea of text - so 

make sure you use plenty of white space. 


SELLING AND EMOTION 

The importance of emotion needs to be fully understood before embarking on a successful copy writing 

project. It is a sales cliché that customers buy benefits and not features. This is only partly true. To take 

the theory a little deeper, people buy because of how those benefits will make them feel. So it is 

emotion that is key to writing effective copy that sells. 

Consider the following quote from Hal Alpiar President/CEO of Business works: 

“You may think (and have actually convinced yourself) that the SUV you purchased was a great 

investment because it allows you to sit high enough to see above traffic, it can provide more traction in 

bad weather, it can go off the road, it can tow trailers, it will take less of a hit in an accident than a 

sedan, it allows you to haul more firewood and home improvement stuff, Consumer Reports ranks it at 

the top of their Best Buy list, there's tons of room for the kids and the dogs, it can pull out tree 

stumps, you got zero down and zero percent, and the service warranty is spectacular. BUT if 

you think for one minute that you bought that gas guzzler for any of those reasons (or ones like 

them), you're BS'ing yourself! You bought the SUV because you think you look good driving it!” 

So in effect, sell what the surfer really wants, and establish this through knowledge of basic 

human needs, which you are about to learn in the following section. 

HUMAN MOTIVATORS 

Let’s now examine basic human motivators. Psychologist Abraham Maslow, bases human 

behaviour around at least one basic need. His theory is that without you addressing a less 

important need, there won't be any desire to pursue a more important need. His idea is based 

around "the hierarchy of human needs." Here are the five human motivators, as he sees them, 


eginning with the basic, and ending with the most important needs. Physiological - Basics 

needs include hunger, thirst, shelter, clothing and sex. 

Safety (Security) – The need for physical, emotional and financial security. 

Social (Affiliation) – The human need for love, affection, companionship and acceptance by 

their peers. 

Self Esteem - Human need for achievement, recognition, attention and respect. 

Self-actualization - The need for people to reach their full potential. You should incorporate 

these needs into your writing. Get inside the head of your audience, feel their needs, wants and 

desires and include passion and emotion in your headlines and copy. 

So sell security (social and relationship), independence, self-confidence, achievement and not 

what the product does: 

- Extra strong Lock 

- Reduces fat 

- Improves appearance 

- Contains Xeterma B1z. 

These are all features. However, how will purchasing the product make the customer feel? 

Concentrate on this on not features and technical specifications. Features and technical data 

can be used to back up your site’s claims – but should not be used as the key selling tool. 

So what? 

An excellent technique for improving your sales copy is to ask yourself “So what?” after each 

benefit claim. For example: 

“Guaranteed to help you lose weight” 

So What? 

“…so you can invest in confidence” or “….so you can have peace of mind while achieving your 

goals of a better body” 


HEADLINE 

The headline is the first and most important factor in your sales copy. This is the A part of the 

AIDA model – you must grab the readers attention and compel them to read on. Around 5 

times as many people will read the headline than the copy body. 

So unless your headline sells your product immediately, the rest of your copy will be useless. 

Use the headline to immediately capture your audience’s attention, and to stimulate a specific 

emotion, as emotion sells. 

“Feel embarrassed about your weight?” 

“What would a slimmer body mean for you?” 

Asking a question is a good way of provoking thought and drawing the reader in. 

Try using imperatives: 

“Lose weight quickly and easily with product X” 

“Imagine the relief of reducing your debt today” 

Some tips for writing powerful headlines: 

 

 

 

Write 20-30 different headlines. 

Take days break to give yourself a fresh perspective and review again, and choose the best 

Ask yourself how they can be improved, are they addressing your objectives. 

WRITE AN INTRODUCTION 

Ok, now you have captured your visitors attention, you will need to draw them I not your introduction. 

Keep it brief and to the point. Create a value propos ition, and let them know exactly what you are 

offering. This will create the I – interest part of AIDA, and give the reader more reasons to read on. Give 

the visitor reasons as to they should read on, mention what useful info others have got out of the site. 

WRITING THE BULK OF YOUR COPY 

You will now need to start writing the main body of your copy. Avoid using jargon or technical terms 

your visitor may not understand, this will only alienate them. Avoid negativity, hype and buzzwords, and 

write in as style that everyone can understand. Try using prep positional phrases such as “As you know.., 

Naturally…., Everybody knows….” Whatever follows these are more likely to be accepted by the reader. 

The power of words Here are some tips on using alternative words with for better association. These are 

not set in stone and open to debate, but provide an interesting insight into the power of words. Every 

word counts, so ensure you incorporate potency: Buy— This implies people have to pay money — 


experiment with alternative try using claim e.g. “click here to claim your membership to … ) or invest 

(Visit mywebsite.com to invest in a better future … ). This is contrary to the marketing must having a 

clear call to action ie “buy now” so only use alternatives where applicable, within the body of your text 

for example. Learn — This implies there is work involved – try using discover “discover the secrets 

behind…. … “ Tell — Nobody likes to be told what to do – use reveal “This site will reveal the 

effectiveness of…..” we will show you…” 

Avoid lazy words like the following: 

Things — EG “Show you things” — Instead use tips, tricks & techniques (.. discover tips, tricks & 

techniques that will … “ 

Stuff— EG “…show you stuff, tell you stuff” — Use something juicier, like - insider secrets (We will reveal 

insider secrets that only the …) 

Creating effective web copy will not win you any creative writing prizes or journalism awards but it will 

make you money. These tips are open to debate but highlight the power of words in turning your visitor 

on or off. 

USE PLENTY OF SUBHEADINGS 

Your next step will be to add subheadings. Subheadings are basically just smaller headlines used to 

break up your text blocks. They also provide your readers with important highlights of your paragraphs. 

Use plenty of subheadings throughout your copy, as not all your visitors will read your copy word for 

word. They'll simply scan it and only read what catches their attention. So give each section a juicy 

subheading and a reason for the visitor to read on. 

CREATE USP’s (Unique Selling Propositions) 

You need to set the product you are promoting apart from every other competitor in a positive way. 

Using a Unique Selling Proposition will make your offering more valuable than competitors and negate 

the need for the surfer to shop around. This will make up part of the D details of AIDA 

A strong USP is an absolute must in giving your audience a compelling reason to buy from your site. A 

great way to develop a USP is by commencing: “Unlike the majority of its competitors…. 

“Unlike the majority of weight loss products “product Z” will help Lose up to 6 pounds of body 

fat per week - without the use of harmful synthetic appetite suppressants” 

“Unlike other extenders, SizeGenetics is a combination of 2 systems that are proven to give 

you the most noticeable size gains” 

The main purpose of a USP is to address a hole in the market place that the product can really fill. Don’t 

forget that a USP can be incorporated into a headline or sub header in your copy writing. 


LIMIT THE RISK 

You must hammer home that there is a guarantee as it makes for a soft easy sell. Display the guarantee 

in bold text and highlight with a graphic - 6 months is longer than most products in the online industry, 

point this out and make a unique selling point. The more you remove the risk, the more chance of the 

sale. 

You may also want to highlight the secure ordering processes, data protection and privacy, and discreet 

packaging. Pre-empt their objections to buy and address them, build your potential customers' 

confidence and put them at ease. 

USE A POST SCRIPT 

Visitors scan your copy on websites; they will read your headline, sub-headlines and the PostScript 

message more than anything else. Place your most important benefits within your P.S. message. 

Summarize the main points, the benefits & the emotions that these will - it will be read. 

CALL FOR ACTION (CTA) 

Ask for the business! The crucial A part of AIDA. A common mistake with online marketers is not asking 

for the business at the end of a pitch. Don’t just hope they decide to buy - prompt your visitor to buy 

with a clear CTA – if you don’t ask you won’t get! At the end of each review page, article, or product 

feature always, always include a clear link to order here are some examples: 

“Take control of your size, order your SizeGenetics today” 

“Discover how to lose weight easily, visit the X Product site today” 

SOME GENERAL TIPS FOR A SUCCESSFUL SITE 

Speed of Loading 

Ok this may be stating the obvious - You literally have seconds to grab your surfers’ attention. So, it is 

very important to ensure you site loads as quickly as possible. 

1. Optimise your image files for faster down load 

2. Don’t over complicate the site 

3. Choose a reliable host 

4. Avoid heavy use of Flash 

TARGET YOUR MARKET 

A successful web site will cater specifically to the needs of your potential customer. When designing 

your site, keep this in mind. Know your audience and get inside their head, try and think like your 

potential customer - examine their hopes fears and desires. 


Next, ask others, test and survey. What you think is the right approach won’t necessarily be the same for 

everybody. For example of you are targeting women and weight loss, talk to women, what’s important 

to them, what emotion drives them to lose weight? 

FOCUS 

The focus of your websites is to inform and more importantly to sell. Don’t try to sell lots of unrelated 

products on your site, keep it targeted. If you want to feature different products then build separate 

pages and areas for each one. 

 

 

Avoid adding AdSense adverts to your site. 

Do not stick banners everywhere in random places. 

CREDIBILITY 

More money is being spent on the internet than ever. Potential customers can still be apprehensive 

about parting with their credit card details online. You can build credibility by providing detailed 

information on: 

 

 

 

 

 

 

Policies - Such as privacy, Spam 

Privacy Statement 

Procedures 

Real contact information and physical address. 

Where possible include testimonials from customers 

Research the products yourself with free samples from our selves. You can then say that 

your organisation has tested the products. 

Some of these factors will also assist in your google quality score and drive your AdWords PPC cost 

down. 

EASE OF NAVIGATION 

Ok, again, it may seem obvious but the quickest way to kill a sale is to present a confusing web site. 

Surfers are impatient and easily frustrated. If they cannot find what they are looking for quickly they will 

go elsewhere. So keep your navigation: 

 

 

 

Simple 

Clean and easily readable 

Accessible from every page of the site. 

They ask for apples give them apples. 

Don’t try and con your surfer. If you offer a link to “top reviewed weight loss pills” then don’t just link to 

a product site. Your surfer will be looking for a comparison, so send to a review page or feeder site that 


will give them the “top reviewed weight loss pills”. Not giving the surfer what they are asking for is a 

sure shot way to get them to hit the red X. 

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CHAPTER 3 

DUPLICATE CONTENT 

In a perfect world there would be only one version of every document but in real life this is not true. A 

great example is online versions of newspaper sites. In one form or another they all publish exactly or 

close to the same information about events and facts. 

This also applies to many other areas, say, recipes, fitness programs, diet programs, definitions, 

explanations and many others. Search engines can penalize a sites ranking if it looks as though content 

has been taken from another site. However, these sites do sit in index and even rank very well. How can 

this be? Does it mean there are no filters? 

Filters exist, but they are in a primitive form Search Engine’s need lots of resources to check the entire 

internet. Therefore, engines use simple forms to uncover duplicate content. 

HOW? 

The most common pattern is links. In general engines check between two linked sites for duplicate 

pages/content. If they exist, then engines try to get rid of the duplicate - usually the one who links to the 

source site. 

HOW DOES THIS WORK? 

If website B (healthy news) republished an article from site A (health research institute) and puts a link 

from B to A for reference, search engines understands that site A is the original source and the site B has 

copied it. Site B is seen as dupe content website. 


HOW DO SEARCH ENGINES PENALIZE? 

One or two articles like this won’t harm your site much for example, if website B has lots of original 

content. However, if duplicate content fills a significant number of pages, websites can be penalized by 

being moved down in the search result pages, moved to supplemental index or even unlisted from 

search index. 

TEST CONDUCTED 

Website X has 5 pages of original content and ranked #1 for very uncommon search term. This website 

has 100+ links pointing to it and Google PageRank of PR4. After a few weeks 30 pages of content from 

another site that required a link back to it were added. In results, after Google indexed the website, it 

went from #1 position down to about #67 - #100. 

The test was continued by adding even more links – but even an extra 100 links (now site has over 200 

links) didn’t help to move it back of even above these #67 - #100 low positions. 

After 3 months – duplicate pages were removed. After search engines updated the website - it slowly 

moved back to position #2. 

WHAT DOES IT MEAN TO YOU? 

The idea is simple - don’t link to websites that have the same content as yours – especially if it is in huge 

amounts compared to total number of pages. 

WHAT YOU SHOULD DO 

You may not link to websites with duplicate content but your website may have lots of popular articles, 

it is useful to follow few rules of thumb which are based on the fact that engines evaluates the whole 

page’s code not just the article itself. 

To put it simply – engines see all page as code, that probably includes site specific menu, HTML tags, 

layouts, title, descriptions etc. so it mix it up and articles aren’t considered as duplicate since it is part of 

some bigger code. 

That’s the secret. 

SOME USEFUL TIPS FOR CONTENT USERS 

To ensure even more security from search engines it is recommended to use one or more of these tips: 

1) use articles on pages that have a solid size menu 

2) try to have a unique intro and closing for used articles, change titles 

3) use synonyms to replace words 

4) insert comments in the middle of an article or links to detailed info 


5) insert contextual short product reviews (1 picture plus one paragraph and link to full review will be 

just fine) 

6) split longer articles into 2 pages or more as long there stays 150 – 200 words on each page 

7) rewrite articles into your own words 

8) combine two or more articles into one 

9) if there are bullet points – mix their order if possible 

10) think outside the box… 

LAST TIP 

Don’t try to host a DMOZ directory or part of it for making more pages on your website. Google can 

easily ban you for that and remove your entire site as happened to a website about coffee that hosted 

10000 pages from DMOZ to drive extra 500 visitors a day. Sad but a fact. Duplicate content is evil. Be 

aware. 

Now you are ready to out there and get successful results for your online business. I wish you much 

success! 

NOTE: If you enjoyed reading this, be sure to check out HULALIME.COM for the latest Reviews of 

Products that will enhance your online success. 

END. 

Credits: 

G. Chaffin 

M.M.H.

Essential Internet Marketing Strategies for Online Success

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