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MODEL BUILDING<br />

We wanted the model to catch attention<br />

and communicate our concept. The first<br />

goal required a level of detail and realism<br />

above what we could achieve with grey<br />

unpainted cardboard, it could not be too<br />

abstract. The last goal required that we<br />

pushed the most important modules into<br />

the most dominant visual positions and<br />

avoided unimportant distractions.<br />

We have a fantastic workshop with many<br />

opportunities at IPD, and with this this<br />

model, we have really taken full advantage<br />

of it. Sea floor modeled in SolidWorks,<br />

digitally sliced and laser cut. Cages hand<br />

stitched from lace fabric. A meticulously<br />

lathed windmill, and the boats, pods and<br />

pod docking facilities were 3D-printed in<br />

a powder bed printer.<br />

Logics<br />

Control<br />

Logical<br />

Analytical<br />

Fact-Based<br />

Quantitative<br />

Sequential<br />

Organized<br />

Detailed<br />

Planned<br />

Holistic<br />

Intuitive<br />

Integrating<br />

Synthesizing<br />

Feeling-based<br />

Interpersonal<br />

Kinesthetic<br />

Emotional<br />

Vision<br />

People<br />

In the beginning we were maybe a bit too<br />

unfocused. Some say we were chaotic.<br />

We would say that we experimented with<br />

creativity and the double diamond model<br />

of design thinking. How much divergence<br />

could we get - how could we tear open<br />

the current paradigms of fish farming -<br />

and still converge on a final product we<br />

were proud of and could defend?<br />

We were a group with strong personalities,<br />

and a good span of the scale from<br />

introvert to extrovert. If you look at a<br />

typical personality test with four personality<br />

types (see illustration), our group did<br />

perhaps lack a clearly green personality,<br />

but we have group members who are<br />

certainly capable of taking more control<br />

when needed. In the end, we were very<br />

happy with our result although some<br />

activities were started too late or not kept<br />

under enough control.<br />

020<br />

COLLABORATION<br />

There was, of course, a lot of “killing<br />

your darlings”. Some members of the<br />

group felt this happened too often for<br />

their babies, but it was often necessary<br />

to clean up the concept, make it easier to<br />

understand and communicate in the final<br />

presentation.<br />

021

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