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Hotels Innovate Live Tweeting Event Report

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LIVE TWEET AGREEMENT:<br />

No less than 15 plus photos between the hours of<br />

1pm and 6pm for Twitter and Facebook<br />

LIVE TWEET EXECUTION/REPORT:<br />

I included an additional 3 pre-live tweet teasers/notifications for Twitter and 1 for<br />

Facebook.<br />

-First official tweet went out at 1:06pm and last tweet at 6:06pm. (Please note that<br />

the timestamp on <strong>Hotels</strong> <strong>Innovate</strong> Twitter is 3 hours early)<br />

.<br />

-A total of 61 unique real-time tweets were posted. A combination of speaker<br />

points, event happenings, innovation branding, and sponsor highlights.<br />

-Of the 61 tweets 23 had real-time photos attached<br />

-Also, retweeted 8 real-time tweets<br />

-On 9.19.14 during event there were 65 event related FAVS, 35 event related<br />

FOLLOWER RETWEETS and 10 FOLLOWER MENTIONS.<br />

-1 Post-event post on Facebook 9.19.14

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