Hotels Innovate Live Tweeting Event Report
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HOTELS INNOVATE NYC<br />
LIVE TWEET REPORT<br />
A brief quantitative synopsis of NYC<br />
conference held on 9.19.14<br />
By Denae Patterson: Marketing and Communications Consultant<br />
Acting Social Media Manager for NYC Conference<br />
9/21/2014
LIVE TWEET AGREEMENT:<br />
No less than 15 plus photos between the hours of<br />
1pm and 6pm for Twitter and Facebook<br />
LIVE TWEET EXECUTION/REPORT:<br />
I included an additional 3 pre-live tweet teasers/notifications for Twitter and 1 for<br />
Facebook.<br />
-First official tweet went out at 1:06pm and last tweet at 6:06pm. (Please note that<br />
the timestamp on <strong>Hotels</strong> <strong>Innovate</strong> Twitter is 3 hours early)<br />
.<br />
-A total of 61 unique real-time tweets were posted. A combination of speaker<br />
points, event happenings, innovation branding, and sponsor highlights.<br />
-Of the 61 tweets 23 had real-time photos attached<br />
-Also, retweeted 8 real-time tweets<br />
-On 9.19.14 during event there were 65 event related FAVS, 35 event related<br />
FOLLOWER RETWEETS and 10 FOLLOWER MENTIONS.<br />
-1 Post-event post on Facebook 9.19.14
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