SeptemberMonthlyUpdate
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MONTHLY UPDATE: SEPTEMBER 2016<br />
Sales Update Schon Duke, v.p. sales<br />
Garden Party was a huge success!<br />
Summer Classics had its 15th annual<br />
Garden Party this year in our new<br />
Corporate headquarters. We had the<br />
largest dealer turn out in attendance<br />
ever. Many were visiting us for the very<br />
first time. We had new and existing<br />
key dealers from all over the country in<br />
“round table” discussions where they<br />
got to share best practices. We had our<br />
showroom set up with all of the 2017<br />
collections displayed beautifully. The<br />
dealers in attendance responded with<br />
orders and incredible interest.<br />
Many dealers are just now stepping<br />
into the outdoor category and seeing<br />
the SC products on display got their<br />
wheels turning. Summer Classics,<br />
being a one stop shop for the category,<br />
makes us the perfect go-to leader in<br />
the industry. I have received numerous<br />
compliments on our company, people<br />
and products from these new dealers<br />
in attendance. It is apparent we have<br />
made and influenced some of the best<br />
retailers in America!<br />
Garden Party is just one way we are<br />
able to set ourselves apart from the<br />
competition. We could not have<br />
gotten that separation without all of<br />
our amazing help behind the scenes.<br />
From our display team, logistic team<br />
and countless other Summer Classics<br />
employees this Garden Party could<br />
not have been as successful as it was.<br />
Thank you to everyone who made this<br />
Garden Party an amazing success.<br />
The sales team is building off of this<br />
successful Garden Party and booking<br />
Early Buy orders as you read this article.<br />
We have many dealers to work with<br />
and are looking forward to another<br />
successful Early Buy season. The<br />
products are amazing. The discount<br />
programs are set and Summer Classics<br />
is poised to grow again this year!<br />
SC Private Label<br />
Harold Hudson, president<br />
Summer Classics Private just finished another successful Garden Party. We showed our entire line in the Museum area of the<br />
building and customers were receptive to our new offerings.<br />
We have added several past Summer Classics products to our 2017 line and they were on display during the Garden Party. The<br />
new offerings are Palm, Milano, Ocean Grand Teak, Aire, Aqua, Dolphin, Kipling, Detron, Equestrian, St Croix and Tetra.<br />
Customers now have the ability to change the resin colors and finishes since these items are now in the Private Label offerings.<br />
We will be showing these collections at the September Casual Show and adding them to our catalogue.<br />
We had several new customers of Private Label commit to containers during the Garden Party. Two of these customers will be<br />
using their own logo branding plates on the furniture making the product their own product.<br />
If you have questions or would like additional information on how to make your own Private Label product contact Harold<br />
Hudson at 205.807.0295<br />
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