MODERN MASTERPIECES
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MUSIC<br />
TO YOUR<br />
EARS<br />
Thanks to SMARTPHONES, WI-FI and STREAMING, audio has<br />
become UBIQUITOUS, yet HIGH-QUALITY SOUND has remained stubbornly<br />
inaccessible to all but a sub-culture of TECHNOPHILES. Until now...<br />
WORDS by KEN KESSLER<br />
THIS PAGE AND OPPOSITE<br />
Linn Series 5 530 system<br />
in Timorous Beasties<br />
Grand Blotch damask print,<br />
£12,350; YAR Audio,<br />
from £172,000<br />
From a knowledge of wines to what shoes<br />
to buy, from the finest fountain pen or<br />
wristwatch to the most exclusive resorts, the<br />
average consumer’s understanding of luxury<br />
has increased to the point where it is arcane<br />
only in its pricing.<br />
Only one sector bucks the trend: audio.<br />
The lowest common denominator always<br />
grabs the biggest market share – just as<br />
tabloid newspapers outsell the big-words<br />
broadsheets, so inferior headphones, speakers<br />
and wireless components trump complexity.<br />
However, the higher end of the industry<br />
is gradually changing.<br />
Encouraged by the custom-installation<br />
market and the ease of set-up and operation<br />
thanks to apps, wi-fi and Bluetooth, serious<br />
component-makers have addressed all the<br />
concerns that keep their superlative wares out<br />
of elegant homes. The days of ugly, box-type<br />
speakers or laboratory-look electronics are<br />
over, these items having been replaced by<br />
hardware an owner would happily show off.<br />
Domestic acceptance of luxury audio has<br />
been aided by a generation of sophisticated<br />
installers such as Ideaworks and Cornflake,<br />
which are creating listening rooms and home<br />
cinemas in which everything is integrated<br />
and the usage has been simplified and<br />
personalised. In 2016, the music lover is<br />
more likely to operate his or her hi-fi system<br />
with a tablet or smartphone than with a<br />
conventional hand-held remote control.<br />
While the dominant brands are still the<br />
plastic merchants who sell mediocre gear<br />
based on price, their success guaranteed by<br />
huge advertising budgets, they can no longer<br />
claim the sole ease of use that plug-and-play<br />
technology offers. The most sophisticated<br />
amplifiers in the world – previously the<br />
province of hard-core audiophiles prone to<br />
technobabble – have been made streamingfriendly.<br />
Even the enthusiast with a wall<br />
full of vinyl is now likely to have a MacBook<br />
Air or Samsung tablet hooked up to the<br />
system for listening to Deezer, KKbox,<br />
Rhapsody, Songza, Tidal, Spotify, Amazon<br />
music, Pandora or internet radio.<br />
Combining all this are home-automation<br />
systems from the likes of Crestron, which<br />
makes products that deal with the controls<br />
actually used by the client. Behind that<br />
attractive, intuitive app screen, and of no<br />
concern to the user, are the on/off and timer<br />
26 Private View<br />
2016 27