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2011 Annual Report - Girl Scouts of Oregon and Southwest ...

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Board giving reached 100%.<br />

Fundraising events had significant sponsorship increases. Attendance increased by<br />

16% <strong>and</strong> revenue increased by 63% over the previous year.<br />

The GSOSW Alumnae Association coordinated a community service project to allow<br />

homeowners with chained pets the opportunity to have a fenced yard. Outreach to<br />

communicate with alumnae through events <strong>and</strong> online eNews have continued.<br />

Membership<br />

Council-wide we increased the Migrant Education Program from 7 sites serving 622<br />

new girls in 2009-2010 to 17 sites serving 1,332 new girls in 2010-<strong>2011</strong>. We increased<br />

our Hispanic girl membership by 28% in 2010-<strong>2011</strong>.<br />

Defying national trends for the third year in a row, our membership has grown.<br />

GSOSW has seen a 3.6% increase in girl members <strong>and</strong> a 3% increase in adults for an<br />

overall 3.4% increase in total membership.<br />

Purchased GSUSA br<strong>and</strong>ing kits as presentation materials for school district,<br />

community partners <strong>and</strong> volunteer outreach to the business community.<br />

Br<strong>and</strong>ing kits have been used in presentations resulting in partnerships with new<br />

school districts.<br />

Completed translation <strong>of</strong> Volunteer Essentials <strong>and</strong> Council Volunteer Policies <strong>and</strong><br />

Procedures. CPR/First Aid classes were <strong>of</strong>fered in Spanish.<br />

Tools were shared through service team trainings, newsletters <strong>and</strong> webinars to help<br />

service teams recognize volunteers throughout the year. Three new council level<br />

adult recognitions were developed for implementation in <strong>2011</strong>-2012<br />

Program<br />

Information about all <strong>of</strong> the pathways is being delivered through multiple messages in<br />

the Program Guide, training materials <strong>and</strong> webinars.<br />

A new service team position was created this year, the GSLE Coach. The goal <strong>of</strong> this<br />

position is to coach leaders on implementing the <strong>Girl</strong> Scout Leadership Experience<br />

<strong>and</strong> underst<strong>and</strong>ing the pathways.<br />

Webinars were developed <strong>and</strong> delivered to volunteers this summer giving them a<br />

sneak peek at The <strong>Girl</strong>’s Guide to <strong>Girl</strong> Scouting <strong>and</strong> how it works with the rest <strong>of</strong> the<br />

National Program Portfolio.<br />

Staff have continued to evaluate <strong>and</strong> update programs to include more GSLE<br />

outcomes <strong>and</strong> to facilitate progression. An example <strong>of</strong> a program following this model<br />

is the new Digital Media Studio program. This program has multiple curricula that<br />

build upon each other into a great digital experience for girls.<br />

We have a unified way <strong>of</strong> managing program partners through our program partner<br />

application.<br />

<strong>Girl</strong> <strong>Scouts</strong> <strong>of</strong> <strong>Oregon</strong> <strong>and</strong> SW Washington | <strong>2011</strong> <strong>Annual</strong> <strong>Report</strong> 5<br />

GSOSW Facts<br />

13%<br />

<strong>Girl</strong>s Hispanic or Latina<br />

56%<br />

<strong>Girl</strong>s Non-Hispanic<br />

or Latina<br />

31%<br />

<strong>Girl</strong>s Unreported<br />

4%<br />

Adults Hispanic or Latino<br />

44%<br />

Adults Non-Hispanic<br />

or Latino<br />

52%<br />

Adults Unreported

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