Tourism Market

Future Market Insights
Global
Tourism Market
Share, Global Trends,
Analysis, Research,
Report, Opportunities,
Segmentation and
Forecast,
2014-2020
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Report Description
Increasing per capita income is driving the growth of global tourism market leading to
continuous growth in international tourism. Over the last five years, tourism market in
emerging economies, especially countries in South America and Asia have driven the
global tourism market. Compared to a decade ago, global tourism market has
undergone a lot of changes. Emerging economies now account for more market share
as compared to developed economies. As per International Travel Association (ITA), the
number of international tourists arrivals in the U.S.is expected to grow from 69.8 million
in 2013 to 83.8 million by 2018.
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Government bodies and organizations such as World Tourism Organization UNWTO are
promoting tourism in order to attract diverse tourists across the globe. These initiatives
are leading to the growth of global tourism market. Adventure tourism is new concept in
tourism market driving the overall tourism market. Further, medical tourism is also a new
trend observed in global tourism market. Significant price difference of medical
procedures between different countries is driving the trend of medical tourism across the
world. Global sports and game events is another driving factor for the global tourism
market. People travel to enjoy sports events such as FIFA World Cup 2014, London
Olympics 2012 and ICC World Cup 2011. However, disease outbreaks such as Ebola in

Report Description
specific countries affect the global tourism up to large extent. Ebola outbreak in West
Africa affected the tourism market in African region.
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The global tourism market is segmented on the basis of type, industry products,
activities involved and geography. On the basis of type, international tourism and
domestic/local tourism are the two major types of tourism market. Along with it, on the
basis of purpose of travel or tourism the market for global tourism is segmented into
adventure tourism, leisure business travel, conference or seminar travel, business
tourism, visiting relatives and friends. The companies providing tourism services offer
various products and services to their customer. Thus, the industry products included in
the global tourism industry are traveler accommodations, travel arrangement and
reservations, air transportation, other local transport such as car rental, food and
beverage establishments, recreation and entertainment, gasoline and other retail
activities. Further, the industry activities considered within the global tourism market
include traveler accommodation services, providing hospitality services to international
tourists, airline operation, automotive rental, travel agent and tour arrangement services.
Countries such as U.S., Germany and France are popular destinations for global
tourism; but in recent years other less well known countries from Asia and Africa have
emerged as destinations of interest for international travelers. Thus, tourism service

Report Description
providers are realigning their services in order to reap the economic benefits from this
trend
The global tourism market has a low level of concentration as there are large numbers of
international and local players in tourism market. The market for global tourism is highly
fragmented in nature. Aban Offshore Ltd., Accor Group, Crown Ltd., Balkan Holidays
Ltd., Fred Harvey Company and G Adventures are some of the players in global tourism
market.
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