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Five Practices to Improve the Value of Data Science

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Improving <strong>the</strong> <strong>Value</strong> <strong>of</strong> <strong>Data</strong> <strong>Science</strong> | 4<br />

<strong>Five</strong> Ways <strong>to</strong> <strong>Improve</strong> <strong>the</strong> Success <strong>of</strong> <strong>Data</strong> <strong>Science</strong> Projects<br />

Given that <strong>the</strong>re are different types <strong>of</strong> data scientists with unique skills sets, how can<br />

companies leverage data scientists <strong>to</strong> extract insights from <strong>the</strong>ir data? Following <strong>the</strong>se<br />

five practices is a good start.<br />

1. Adopt a team approach for your data science projects<br />

We found that data pr<strong>of</strong>essionals who worked with o<strong>the</strong>r data pr<strong>of</strong>essionals who had<br />

complementary skills were more satisfied with <strong>the</strong>ir work than when <strong>the</strong>y did not work<br />

with ano<strong>the</strong>r data pr<strong>of</strong>essional. For example, Business Management pr<strong>of</strong>essionals were<br />

more satisfied with <strong>the</strong> outcome <strong>of</strong> <strong>the</strong>ir work when <strong>the</strong>y had quantitative-minded<br />

experts on <strong>the</strong>ir team (e.g., Math & Modeling and Statistics) compared <strong>to</strong> when <strong>the</strong>y did<br />

not have <strong>the</strong>m on <strong>the</strong>ir team. Also, Researchers were more satisfied with <strong>the</strong>ir work<br />

outcome when <strong>the</strong>y were paired with experts in Business and Math & Modeling.<br />

Developers were more satisfied with <strong>the</strong>ir work outcomes when paired with an expert in<br />

Business. Creatives’ satisfaction with <strong>the</strong>ir work product is not impacted by <strong>the</strong> presence<br />

<strong>of</strong> o<strong>the</strong>r experts; this finding is likely due <strong>to</strong> <strong>the</strong> fact that Creatives are not able <strong>to</strong><br />

contribute sufficiently <strong>to</strong> teamwork success because <strong>the</strong>y are not highly pr<strong>of</strong>icient in any<br />

<strong>of</strong> <strong>the</strong> data skills.<br />

2. Employ <strong>the</strong> scientific<br />

method for data-intensive<br />

projects<br />

Scientists have been getting insight<br />

from data for centuries using <strong>the</strong><br />

scientific method. Formally defined,<br />

<strong>the</strong> scientific method is a body <strong>of</strong><br />

techniques for objectively<br />

investigating phenomena, acquiring<br />

new knowledge, or correcting and<br />

integrating previous knowledge. The<br />

scientific method includes <strong>the</strong><br />

collection <strong>of</strong> empirical evidence,<br />

subject <strong>to</strong> specific principles <strong>of</strong><br />

reasoning. The application <strong>of</strong> <strong>the</strong><br />

scientific method helps us be honest<br />

with ourselves and minimizes <strong>the</strong><br />

chances <strong>of</strong> us arriving at <strong>the</strong> wrong<br />

Figure 3. The scientific method is a good approach <strong>to</strong> extracting<br />

value from data.<br />

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