Five Practices to Improve the Value of Data Science
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Improving <strong>the</strong> <strong>Value</strong> <strong>of</strong> <strong>Data</strong> <strong>Science</strong> | 5<br />
conclusion. The scientific method plays a critical role in understanding any data,<br />
irrespective <strong>of</strong> <strong>the</strong>ir size or speed or variety.<br />
The scientific method follows <strong>the</strong>se general steps (see Figure 3):<br />
1. Formulate a question or problem statement<br />
2. Generate a hypo<strong>the</strong>sis that is testable<br />
3. Ga<strong>the</strong>r/Generate data <strong>to</strong> understand <strong>the</strong> phenomenon in question. <strong>Data</strong> can<br />
be generated through experimentation; when we can’t conduct true experiments,<br />
data are obtained through observations and measurements.<br />
4. Analyze data <strong>to</strong> test <strong>the</strong> hypo<strong>the</strong>ses / Draw conclusions<br />
5. Communicate results <strong>to</strong> interested parties or take action (e.g., change<br />
processes) based on <strong>the</strong> conclusions. Additionally, <strong>the</strong> outcome <strong>of</strong> <strong>the</strong> scientific<br />
method can help us refine our hypo<strong>the</strong>ses for fur<strong>the</strong>r testing.<br />
When I map <strong>the</strong> three data science skills against <strong>the</strong> five steps <strong>of</strong> <strong>the</strong> scientific method,<br />
it's clear why data science skills are so important in extracting insight from data (see<br />
Figure 4). Pr<strong>of</strong>iciency in each <strong>of</strong> <strong>the</strong> three data science skills is required <strong>to</strong> successfully<br />
implement <strong>the</strong> scientific method as a way <strong>to</strong> get insights from data. Business knowledge<br />
is necessary <strong>to</strong> help formulate <strong>the</strong> right questions, generate hypo<strong>the</strong>ses, ga<strong>the</strong>r data and<br />
communicate results. Technology/Programming skills are needed <strong>to</strong> ga<strong>the</strong>r/generate<br />
data and analyze data/test hypo<strong>the</strong>ses. Finally, Statistics/Math skills are necessary <strong>to</strong><br />
ga<strong>the</strong>r data, analyze data/test hypo<strong>the</strong>ses and communicate results.<br />
Figure 4. You need all three data science skills when you adopt <strong>the</strong> scientific method<br />
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