GFSA Advertising Brochure

W H E R E E V E R Y O N E
I S W E L C O M E
W W W . G A Y F R I E N D L Y S A . C O . Z A

WELCOME TO GAY FRIENDLY SOUTH AFRICA,
THE ULTIMATE ONLINE DESTINATION FOR
PEOPLE WORLDWIDE TO DISCOVER
EXPERIENCES IN EVERY CORNER OF THIS
GORGEOUS COUNTRY AND FOR THEM TO KNOW
THEY WILL FEEL RIGHT AT HOME.
THIS ONLINE PLATFORM HAS BEEN CREATED BY
OUR GROUP OF INTERNATIONAL FRIENDS,
WHICH IS MADE UP OF STRAIGHT AND GAY
PEOPLE OF DIFFERENT RACES, RELIGIONS AND
BACKGROUNDS. WE ARE ALL VERY CLOSE AND
LOVE EACH OTHER BECAUSE OF WHO WE ARE
AS PEOPLE. WE ARE ALL VERY WELL-
TRAVELLED AND THOUGHT IT WOULD BE GREAT
TO LET PEOPLE KNOW THAT OUR HOME, SOUTH
AFRICA, IS ONE OF THE MOST FRIENDLY,
ACCEPTING AND OPEN-MINDED DESTINATIONS
IN THE WORLD.

I T H G F S A
ADVERTISING
W
PROMOTE, SELL & MARKET
YOUR BUSINESS
WITH GFSA TODAY AND
EXTEND YOUR REACH TO AN
EXTREMELY VALUABLE &
WORTHWHILE MARKET WHICH
IS
CONSIDERABLY UNTAPPED
& UN-CATERED FOR
IN SOUTH AFRICA.

Website Listings
Annual Rates
Standard
R300
*1 x listing
*1 x featured image
*2 x photo uploads
*Geolocation
*Contact Details
*Twitter click thru
*Website click thru
*Business Details
Silver
R1,000
*1 x listing
*Twitter, Facebook,
LinkedIn & Instagram
click thrus
*1 x Published &
Syndicated Q & A
article
*Geolocation
*Up to 8 photos
*1 x featured image
*Contact Details
*Full Business Details
*Website click thru
Gold
R3,000
*1 x FEATURED listing
*Twitter, Facebook,
LinkedIn & Instagram
click thrus
*1 x Published &
Syndicated Q & A
article
*Geolocation
*1 x published &
syndicated full
feature article
*Up to 14 photos
*Sidebar ad for 1
month
*Featured image
*Social media intro
*Business Details
*Contact Details
*Website click thru
Platinum
R5,000
*1 x FEATURED listing
*Twitter, Facebook,
LinkedIn & Instagram
click thrus
*1 x Published &
Syndicated Q & A
article
*Geolocation
*1 x published &
syndicated full
feature article
*Up to 20 photos
*Front Page Banner Ad
for 2 months
* 1 x video embedded
into your listing &
syndicated
*Featured image
*Social media intro
*Business Details
*Contact Details
*Website click thru

1. A banner ad on the bottom of our email
correspondence for a period of time, usually
provided as a weekly or monthly placement.
2. Coupons for discounts / giveaways /
promotions at your premises or for your business
services displayed on our email correspondence.
Correspodence
Advertising
3. Coupons for discounts / giveaways /
promotions at your premises or for your business
services displayed in our newsletter.
4. Email campaigns sent to our customer
database specifically for one of your promotions.
5. Click-thru advertising on our emails. This is
where we place a bold message at the bottom of
each email encouraging our customers to click
though to your promotion or website to receive
an offer or to view your information.

Front Page Dynamic Banner Single Ad
This is a great option for a single ad on the rotating banner, placed on
the front page of our website.
W E B S I T E
D I S P L A Y
A D V E R T I S I N G
Front Page Dynamic Banner Ad with Multiple Ads
This option is if you would like to promote different products /
divisions of your Company in one prominent position. This means you
can utilize every face of the rotation with a different ad, therefore
maximising the exposure of your Company as a whole. This will be
located on the front page of our website
Front Page Static Banner
This is a non-rotational single ad for your business, placed on the front
page of our website.
Category Sidebar Square Dynamic Ad
You can choose a category, e.g. Accommodation, where you can place
a square ad on the right hand sidebar which is part of a dynamic
rotation wither other advertisers. This ad will appear on every listing
which appears in that category.
Category Sidebar Square Static Ad
You can choose a category, e.g. Accommodation, where you can place
a square ad on the right hand sidebar which is static (non-rotational).
This ad will appear on every listing which appears in that category.
High Traffic Page Dynamic Banner Ad
You can choose to place an ad on our dynamic banner ads on our high
traffic pages including our FAQs, About Us and News pages.

soCIAL MEDIA
CAMPAIGN
promote, sell
& market
VIDEO CAMPAIGN
visit your business,
We
you and/or your
interview
syndicate a social
We
campaign about
media
and video various
staff,
of your business &
aspects
business,
your
discounts,
We then we
services.
a video, publish it
create
or the like,
offers
one or all of
through
with a feature
along
on our website,
article
social media
our
platforms.
it through our
syndicate
media platforms
social
are able to choose
You
you would like
what
add the video to your
and
on our website.
listing
we create the
and
for you.
campaign
also have the option
You
retain a copy of the
to
PRESS RELEASES
for your own use.
video
COMPETITIONS
your press
Create
and publish it
releases
your Extend
or sell
competitions
our website to our
on
subscribers &
readers,
to your events to
tickets
subscribers,
our
Syndication
affiliates.
include our
options
advertisers and affiliates.
OR
media platforms,
social
to our
emailed
& in our
subscribers
newsletter.
monthly
your events &
Promote
through our online
deals
& offline network.

Gay Friendly SA is here to encourage South
Africans to open your doors to the Gay
Community, and conversely we ask the Gay
Community to walk through those open doors.
Give each other a chance, learn about each
other and learn to find ways to respect each
other’s choices. We truly are all just people at
the end of the day.
We do hope that you will join us in our effort
to bring the people of this world a little closer
and enjoy the benefits of extending your arms
to welcome people to your business.
Sincerely,
Theo Tomassi
Partner
Gay Friendly SA
+27 (0)73 7020 651
theo@gayfriendlysa.co.za
www.gayfriendlysa.co.za