Portfolio

Emma King 

Creative Specialist & Graphic Designer 

emmaking87@gmail com | 0645 061 497 

Design skills 

Software 

Portfolio 

Over 7 years 

expertise 

as a graphic designer 

in the tourism 

and hospitality industry 

Fluent english speaker 

Attention to detail and proof reading 

Mac & PC platforms 

Adobe Indesign 

Adobe Illustrator 

Adobe Photoshop 

Microsoft Office & 

Macintosh iWorks 

HTML and CSS 

Busabout, Shamrocker and 

HAGGiS Adventures 

»» 

Travel Expo Promotion Flyers, 

Show Stand and Merchandise 

»» 

Travel Expo Promotional Email 

Exodus Travels 

»» 

Food Adventures Mini Brochure 

»» 

'Taste of Adventure' Cook Book 

References 

»» 

Infographic Set 

»» 

’Your words not ours’ 

Worked OVER 7 and YEARS lived in 

Sydney EXPERTISE and London 

Excellent communication 

and presentation 


Laura Frost 

Acquisition Marketing Manager 

+44 20 8772 3827 

Advertising Campaign 

Toga Hospitality 

»» 

Crewnews – Newsletter template 

laura.frost@exodus.co.uk 

Project and time management 

The Travel Corporation 

Insight Vacations, Contiki 

and Trafalgar 

currently relocating to 

the Netherlands, Amsterdam 

Creative and strategic thinking 

Sangrok Lee 

Senior Digital Designer 

+61 02 9512 0724 

sangrok.lee@ttc.com 

»» 

Mega Famil A5 Hand Booklet 

Uniworld Cruises 

»» 

Uniworld Email

PLUS SCOTLAND & IRELAND 



HOP-ON HOP-OFF ADVENTURES FESTIVALS SAILING TRIPS 



Europe 

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BOOK TODAY 

and have the 

chance to 

win * 

win * 

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your BUCKETLIST 

trip back! 


trip back! 


trip back! 

TAG YOUR PHOTO WITH #BusaboutBucketlist 

ON /BusaboutEurope 





HOP ON HOP OFF 

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12% OFF 

5, 7 & 10 DAY TRIPS 

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Promocode: 

EXPO2 

Book & pay in full 

within 7 days after 

date of expo 

ADVENTURES & EASTERN TREKS 

10% OFF TURKEY ADVENTURES 6&7 DAYS All departures 

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10% OFF SPAIN & PORTUGAL 7 DAYS May, Jun & Sep departures 

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10% OFF CLASSIC RHAPSODY 9 DAYS May & Sep departures 

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SAILING 

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SCOTLAND & IRELAND 

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Promocode: 

EXPO2 



date of expo 















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Travel Expo 

Promotion Flyers, 

Show Stand and 

Merchandise 



Marketing Campaign and design 

assets for 2014 travel expo. 

Key Roles: 

»» 

Produce inspiring marketing material 

»» 

Create illustrations and 

bespoke typography 

»» 

Deadline management 

/BUSABOUTeurope @BUSABOUTeurope /BUSABOUTtv @BUSABOUT 



Conditions Apply: Travel for people 18 years and over for travel in 2014. Prices are quoted per person. Fu l payment must be made a time of booking for a l trips under $400 dollars in value. For a l trips over $400, a deposit of $200 per person, per trip must be paid. Fu l payment 

is due 7 days after the date of this EXPO2. Discount only valid on new bookings made by applicable FLIGHT CENTRE GROUP agents (Flight Centre, Escape Travel, Cruiseabout, Travel Associates, Student Flights or Intrepid Adventure Store) on Busabout Hop on, Hop off 

passes, Busabout Adventures (listed departures), Busabout Eastern Europe (listed departures) and HAGGiS Adventures & Shamrocker Adventures 5, 7 & 10 day & festivals (listed departures) and all trips must be added a time of booking to qualify for discount.. Discount is valid 

to be booked until 1 week past expo date. Student Discounts are only available with a valid – ISIC/ISE/ITIC card and must be presented on the first day of travel. Failure to show a valid ISIC/ISE/ITIC card wi l incur an administration fee, and difference in price must be paid prior 

to departure. Multi-trip Deals & Mates Rates do not apply on top of already discounted products, however, Multi-Trip deals are applicable on non-discounted qualifying product. Not available with any other offer. A l prices quoted are in Australian do lars (AUD) & currency rate is 

correct a time of print. Promo code EXPO2 must be entered a the time of booking to redeem discount. See Busabout, Haggis & Shamrocker 2014 Summer/Winter brochure for fu l booking terms and conditions. 14323RAEK 

Conditions Apply: Travel for people 18 years and over for travel in 2014. Prices are quoted per person. Fu l payment must be made a time of booking for a l trips under $400 do lars in value. For a l trips over $400, a deposit of $200 per person, per trip must be paid. Fu l payment 


passes, Busabout Adventures (listed departures), Busabout Eastern Europe (listed departures) and HAGGiS Adventures & Shamrocker Adventures 5, 7 & 10 day & festivals (listed departures) and a l trips must be added a time of booking to qualify for discount . Discount is valid 


to departure. Multi-trip Deals & Mates Rates do not apply on top of already discounted products, however, Multi-Trip deals are applicable on non-discounted qualifying product. Not available with any other offer. A l prices quoted are in Australian dollars (AUD) & currency rate is 

correct a time of print. Promo code EXPO2 must be entered at the time of booking to redeem discount. See Busabout, Haggis & Shamrocker 2014 Summer/Winter brochure for fu l booking terms and conditions. 14323RAEK 

Conditions Apply: Travel for people 18 years and over for travel in 2014. Prices are quoted per person. Fu l payment must be made at time of booking for a l trips under $400 do lars in value. For a l trips over $400, a deposit of $200 per person, per trip must be paid. Fu l payment 


passes, Busabout Adventures (listed departures), Busabout Eastern Europe (listed departures) and HAGGiS Adventures & Shamrocker Adventures 5, 7 & 10 day & festivals (listed departures) and a l trips must be added a time of booking to qualify for discount . Discount is valid 


to departure. Multi-trip Deals & Mates Rates do not apply on top of already discounted products, however, Multi-Trip deals are applicable on non-discounted qualifying product. Not available with any other offer. A l prices quoted are in Australian do lars (AUD) & currency rate is 

correct a time of print. Promo code EXPO2 must be entered a the time of booking to redeem discount. See Busabout, Haggis & Shamrocker 2014 Summer/Winter brochure for full booking terms and conditions. 14323RAEK 

»» 

Creation of trade show stand visuals 

and merchandise (ie Buttons) 

Software: 

»» 

Adobe Acrobat Pro 

»» 

Adobe Illustrator 

»» 

Adobe Indesign

Travel Expo 

Promotional Email 



Follow up email for Busabout, 

Shamrocker and HAGGiS Adventures. 

Using previous designed A4 flyers. 

Key Roles: 

»» 


»» 

Test and manage HTML code for 

various browsers in Mail Chimp 

»» 


Software: 

»» 

Adobe Photoshop 

»» 

Adobe Dreamweaver 

»» 

Mail Chimp

e 

e 

ime 

on. 

on. 

tion. 

To order a brochure visit 

o order a brochure visit 

o order a brochure visit 

exodus.co.uk/brochures 



Join us @exodustravels 



9640 • www.exodus.co.uk 



Food 

Food 

Food 

ADVENTURES 

ADVENTURES 

ADVENTURES 

2016-17 EXODUS.CO.UK 



Food adventures 



with a difference 



>> Cookery classes with local chefs 

>> Quick & delicious city street food 

>> Cook your own curries 







AN EPIC 

AN EPIC 

AN EPIC 

VIETNAMESE 

VIETNAMESE 

VIETNAMESE 

ADVENTURE 

ADVENTURE 

ADVENTURE 

PLUS 

PLUS 

PLUS 

>> Traditional Vietnamese recipe inside 

>> £100 OFF your next adventure 





09/10/2015 11:31 

09/10/2015 11:31 

09/10/2015 11:31 

A Taste For 

Adventure 

Food is is not simply fuel. It’s an excuse for friends and family to gather 

together, a celebration of regional idiosyncrasies and specialities; it 

is is part of our cultural identity. For real food-lovers, what better way 

to discover the best delicacies and dishes the world has to offer than 

to break bread with the locals, see where the best ingredients are 

sourced, and even try learning the recipes? 

Exodus Travels is is proud to introduce a new range of food 

adventures for 2016. We’ve started with some fresh ideas, added 

a handful of cookery classes, several large dollops of traditional 

culture, squeezed in some trips to local markets, and finished it 

all all off with an experienced guide with a passion not only for their 

country, but for their cuisine as well. It’s a recipe that will give you a 

real taste for adventure. 

Exodus has has been creating unforgettable 

adventures for for over 40 40 years. Now with 

more more than than 500 500 trips 

to to to over 90 90 countries, 

97% 97% 

of of of our our clients would recommend us us to to 

a friend. friend. Something we we are are very very proud of. of. 

Sicily Food Adventure 

ENJOY WORLD FAMOUS SICILIAN FOOD WHILE 

DISCOVERING THE REGION’S BEST HERITAGE SITES 

Gooey arancini (fried balls of of rice stuffed with cheesy yumminess), 

chunky slabs of panelle (Sicilian fritters made from gram flour) and 

and 

heaped sfincione (the original deep-pan pizza): the streets of of Palermo’s 

markets are heaving with snackable, munchable finger food. But But forget 

simply eating, roll up your sleeves for hands-on cookery classes with 

local chefs in Trapani, see the process at at a deservedly-famous chocolate 

factory, and wash it all down with wine tastings. 

>> Find out more at exodus.co.uk/trip/ady 

Northern India 

Food Adventure 

SET YOUR TASTEBUDS ALIGHT WITH INDIA’S 

CULINARY AND CULTURAL DELIGHTS 

Who Who can can think think of of India India without without a a hunger hunger pang, pang, with with aromatic 

aromatic 

spices spices in in fragrant fragrant curries, curries, slow slow cooked cooked marinades marinades and and speedy 

speedy 

samosas samosas served served on on street street corners? corners? We We dive dive right right in, in, in, from 

from 

delectable delectable lunches lunches representative representative of of of India’s India’s many many regional 

regional 

variations, variations, 

to to cookery cookery 

demonstrations demonstrations 

and and classes. classes. 

All All All 

against 

against 

the the 

backdrop backdrop 

of of of 

Rajasthan’s Rajasthan’s 

exceptional exceptional 

architectural architectural 

and and natural 

natural 

beauty. beauty. 

Try Try 

thali thali 

– – 

a a 

taste taste 

sensation sensation 

of of of 

many many 

little little dishes dishes 

designed 

designed 

to to hit hit all all six six flavours of 

flavours of sweet, 

of salty, 

sweet, bitter, 

salty, sour, 

bitter, sour, astringent (light) 

astringent (light) 

and pungent 

and (spicy) 

pungent – 

(spicy) served 

– with 

served with a heap 

a heap of of fluffy 

of fluffy rice. 

rice. 

>> >> Take me 

Take me there... exodus.co.uk/trip/akc 

there... exodus.co.uk/trip/akc 

0140-Mini 0140-Mini 

0140-Mini 

Magazine Magazine 

Magazine 

-- - 

Food- Food- 

Food- 

11.indd 11.indd 

11.indd 

3-4 3-4 

3-4 09/10/2015 

09/10/2015 

11:31 

09/10/2015 11:31 11:31 

Food Adventures 

Mini Brochure 


6 page A5 mini brochure to 

introduce the concept of food 

adventures to Exodus clientele. 

Key Roles 

»» 

Initial concept development through 

to final design layout and pagination 

»» 

Source images and colour correction 

»» 

Proof reading, including pre-press 

and time management 

Pho Recipe 

Exodus Exodus 

Leader Leader 

Phuong Phuong 

Tran Tran 

shares shares 

a a 

recipe 

recipe 

from from 

a restaurant restaurant 

in in 

Hoi Hoi 

An An 

for for 

Pho, Pho, 

a a 

classic 

classic 

Vietnamese Vietnamese noodle noodle soup soup dish… 

dish… 

Software: 

»» 


»» 


»» 

Adobe Indesign 

Good Morning Vietnam 

Located in in the South China Sea, this is a country of dramatic seascapes, verdant countryside 

and buzzing, neon-hued cities all mixed with vibrant flavours that will reawaken your taste 

buds. Experience it it it all on our Vietnam Food Adventure! 

Red hot hot chillies and oodles of of noodles lure culinary 

enthusiasts in, in, in, whilst colonial history lingers in in the scent 

of of of freshly baked baguettes being sold from bicycles. Most 

street food can can be be be tailored to to to your taste buds: add your own 

salty fish fish sauce; turn up up up the the heat with red hot chillies; or or lift 

the the the flavours with a a dash 

of of of citrus and piles 

of of of fresh herbs. We 

celebrate Vietnam’s famous freshness from plant to to plate 

with with a a cycle cycle ride ride round the the herb village 

of of of Tra Tra Que, get get a taste 

for for for home cooking 

on on on the the Mekong Delta, and and enjoy a candlelit 

seafood dinner floating 

on on on the the calm calm waters 

of of of Halong Bay. 

>> >> >> Take Take 

me me me there... there... exodus.co.uk/trip/alc 

You’ll need: 

How to: 

to: 

Serves Serves 4 as as a main 

main 

to 1. Bring 2.5 litres of of stock to to the boil, 

∙ 2.5 litres of good beef stock 

(shop bought or you can make your own!) 

add star anise, cardamon, cloves, fish 

∙ ¼ piece of of a star anise 

sauce, grilled grilled onion onion and and ginger. 

ginger. 

∙ 1 black cardamon pod 

15 2. Simmer for 15 minutes. Strain well through a fine 

∙ 1 cinnamon stick, 4cm 

to ∙ 2 cloves 

muslin cloth and return stock to the heat. 

∙ 1 tblsp fish sauce 

3. 3. In In a a small basket heat heat bean sprouts in in in hot hot water water for for 30 30 

∙ 50g ginger piece, skin on, grilled 

seconds, place even amounts on on 4 4 small small side side plates with 

with 

∙ 1 white onion, peeled and grilled 

coriander leaves, some basil leaves, shallot and papaya 

∙ 2 cups bean sprouts 

∙ 500g flat thin rice noodles 

pickle and a a lime wedge as as accompaniments. 

∙ 350g of cooked beef fillet cut thinly 

in 4. Heat rice noodles in hot water for 30 seconds, strain well and 

into slices 

∙ ½ cup spring onion curls 

place into 4 bowls. 

∙ 1 tblsp peanuts, ground finely 

5. 5. Heat beef fillet slices for for 3-5 seconds in in in the the same water and 

and 

∙ 1 tblsp Chinese coriander, shredded 

divide slices among the bowls, ladle over hot hot broth and and garnish 

∙ 16 spring onions, white part only 

with spring onion curls, shredded coriander and and peanuts. 

∙ ½ cup Thai basil leaves 

∙ 2 tblsp shallot pickle 

6. 6. Serve each bowl with side plate of of accompaniments. 

∙ 2 tblsp sliced papaya pickle 

∙ 1 lime quartered 

7. 7. Enjoy! 

Still not sated? 

Here are a few more of our favourite foodie destinations, good for for a a little little indulgence: 

Loire Gastronomic 

Classic Classic Thailand 

Thailand 

Self-Guided Cycling 

Expect Expect deliciously deliciously fresh fresh Thai 

Thai 

Sample outstanding local local cuisine 

cuisine 

ingredients ingredients & & enjoy enjoy a a cooking 

cooking 

& visit visit the the finest finest Chateaux Chateaux in in France. 

France. 

course course in in in Chiang Chiang Mai. 

Mai. 

>> exodus.co.uk/trip/lhg 

>> exodus.co.uk/trip/lhg 

>> >> exodus.co.uk/trip/aoe 

exodus.co.uk/trip/aoe 

Discover Discover 

South South 

Korea 

Korea 

Chianti: Chianti: 

Walking Walking 

& & 

Wine 

Wine 

Taste some 

Taste of 

some the 

of world’s 

the most 

world’s Learn 

most 

about 

Learn and 

about and wine-taste 

wine-taste 

underrated cuisine 

underrated & 

cuisine enjoy a 

enjoy local 

a 

local Tuscan & 

Tuscan Italian 

& wines 

Italian at 

wines at at 

cooking class. 

cooking the 

class. 

the Wine Wine School. 

School. 

>> exodus.co.uk/trip/aod 

>> exodus.co.uk/trip/aod 

>> >> exodus.co.uk/trip/tdc 

>> exodus.co.uk/trip/tdc 

0140-Mini 0140-Mini 

0140-Mini 

Magazine Magazine 

Magazine 

-- - 

Food- Food- 

Food- 

11.indd 11.indd 

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5-6 5-6 

5-6 09/10/2015 

09/10/2015 

11:31 

09/10/2015 11:31 11:31

EUROPE • BOSNIA AND HERZEGOVINA 

EVAPI WITH AJVAR 

flatbreads filled with grilled meat & red pepper sauce 

SERVES 4 

PREPARE 45 minutes (plus chilling and cooling) COOKING about 40 minutes 

evapi 

250g lean minced beef 

250g minced pork 

2 cloves of garlic, 

peeled and crushed 

1tsp smoked paprika 

1 egg, beaten 

1 slice of bread, 

made into crumbs 

ajvar 

4 red peppers 

1 aubergine 

3 cloves of garlic, 

peeled and chopped 

Juice of 1 lemon 

2tbsp olive oil 

Salt and freshly 

ground black pepper 

to serve 

1 onion, peeled and 

very finely chopped 

1tbsp finely chopped 

flat leaf parsley 

Juice of 1 lemon 

4 flatbreads, warmed 

Soured cream 

Paprika, to dust 

Pickled guindilla peppers 

Lemon wedges 

14 Europe • Dishes 

Considered a national dish in Bosnia & Herzegovina, the cevapi are 

made from minced meat, which can be beef, lamb, pork or a mix 

of two, and flavoured with paprika and garlic. The meat mixture is 

then shaped into fat sausages, which are cooked on a griddle until 

brown. They are served on flatbreads with ajvar, a flame-coloured 

roasted red pepper sauce, and topped with pickled peppers and 

soured cream. Prepare the cevapi ahead and chill them in the fridge 

for several hours or overnight before cooking, so they have time to 

firm up. 

method 

To make the ćevapi, mix the minced beef, pork, garlic and paprika 

together in a bowl. Stir in the egg and breadcrumbs until the mixture 

sticks together. 

With damp hands, shape into 8 thick sausages. Put them on a plate in a 

single layer, cover with cling film and chill in the fridge for several hours 

or overnight. 

To make the ajvar, line a grill rack with foil and lay the peppers and 

aubergine on it. Grill until the vegetables are scorched all over. Remove 

from the grill, wrap the foil around the vegetables, folding over the edges 

to make a tightly sealed parcel, and leave to cool. Once cold, open the 

foil, strip off the skin from the peppers and remove the stalk and seeds. 

Peel the aubergine and discard the stalk. 

Put the peppers, aubergine, garlic, lemon juice and olive oil in a food 

processor and blend to a coarse purée. Season with salt and pepper. 

Mix together the chopped onion, parsley and lemon juice and spoon into 

a small bowl. Cover with cling film and chill in the fridge until needed. 

When ready to serve, heat a ridged grill pan until very hot and cook the 

ćevapi for 10-15 minutes until cooked through, turning them so they brown 

all over. Warm the flatbreads in the oven. 

Heat the ajvar or leave it cold, as you prefer, and spread some over the 

warm flatbreads. Top each with two ćevapi, a spoonful of soured cream 

dusted with paprika and some of the chopped onion mix. Accompany with 

guindilla peppers and extra lemon wedges to squeeze over. 


'Taste of Adventure' 

Cook Book 


32 page hard copy cook book. 

Encourage and inspire consumers to 

explore food and travel adventures. 

Key Roles: 

»» 

Initial mood board and design 

concepts through to final design 

including pagination, page 

templates and style sheet 

»» 

Photo brief to photographer 

»» 

Layout, proof-reading, type setting 

and visual Problem solving 

»» 

Pre-Press, proof reading and 

colour correction of images 

A TASTE OF ADVENTURE 

It all began in 1974 with two men and one dream: 

The desire to travel to far-flung parts of the world, 

interact with local people and learn more about the 

amazing planet we all share. 

Back then it was 21 week overland 

So, how do we do things now? Well a great 

expeditions on huge, rugged 12 ton trucks holiday is like a great meal, it starts with 

headed on the hippie trail to Kathmandu, and good quality ingredients – and certainly no 

powdered desserts! 

beyond. Veteran overland leaders will happily 

spend hours swapping stories of on the road 

We seek out new and interesting destinations, 

disasters, of trips that overran in length by 

or find an innovative way to rediscover 

five weeks, of being ambushed in Sudan on somewhere we know well. We start by 

Christmas day and various versions of getting combing the different highlights of a region – 

mired in mud. All whilst being fueled by 

architectural masterpieces, scenic viewpoints, 

butterscotch Angel Delight. 

historic hotspots. To this we add a generous 

dollop of local knowledge from our awardwinning 

guides, carefully crafting our precise 

The world has changed a lot since those 

days. Nobody back then had smart phones, timings to avoid the crowds and get the place 

DSLR cameras or worried about the WiFi 

to ourselves. Throw in a dash of activity, from 

gentle walking to iconic treks, easy riverside 

password – even the fax machine was yet 

cycling to hardcore ascents, kayaking or 

to be invented. It’s fair to say in that time 

canyoning, or meandering round the local 

Exodus has grown up a bit too, and our 

market or souk. Finally we season liberally 

definition of adventure has evolved with us. 

with little, off the beaten track touches – the 

But the one thing that remains, and has never best back alley gelateria, the secret garden 

We don’t spectate, we participate – whilst 

always being mindful of the impact we have 

on the places we visit. When you travel with 

us, you get a taste of authentic travel. It could 

be staying the night in a historic Japanese 

ryokan, a Mekong Delta homestay or a 16th 

century castle in rural Catalonia. It could be 

meeting a local artisan cheesemaker in the 

Bosnian mountains, visiting a woman’s argan 

oil cooperative in Morocco or dancing the 

night away in a tiny Cuban taverna; it’s about 

real insight into a culture, away from the main 

tourist drag, and giving you opportunities and 

memories you wouldn’t find elsewhere. 

These are carefully crafted adventures that 

take you away from the ordinary and into the 

extraordinary, whether it’s a long weekend 

escape to satisfy your cravings or a longer, 

Your Adventure, 

your way... 

For one person it’s seeing a jaguar in the wild 

for the first time, or walking to a tiny mozzarella 

factory on an Italian hillside. For another it’s 

summiting Kilimanjaro at dawn, or cycling 

through a Nepalese pine forest to find a 

panoramic view of the Himalaya. 

Exodus has been creating unforgettable 

adventures for over 40 years. Now with 

more than 500 trips to over 90 countries. 

Met et et aliam faceat eum dolores diossimpore 

nis et remporibus, nos atas il int diossimpore 

nis et, nos atas il int et estio dolorepres dolo 

beatemque aut laut voles alibus accus, est, qui 

cus etur arci 

97% of our clients 

would recommend us 

to a friend. Something 

we are very proud of. 

EUROPE 

drinks 

NORDIC GLÖGG 

mulled wine 

APEROL SPRITZ 

classic Italian aperitif 

FRAPPÉ 

Greek iced coffee 

SIMA 

Finnish lemon soda 

NORDIC GLÖGG 

mulled wine 

SERVES 

8-10 

PREPARE 10 minutes (plus infusing time) 

After a day spent on the ski slopes or on a cold winter’s 

night, Scandinavians like nothing better to keep out 

the chills than a steaming cup of glögg. This mulled red 

wine is infused whole spices and orange zest and served 

warm, with maybe a slug of vodka or aquavit added 

at the end. This would be a perfect drink to serve at a 

festive party or gathering. 

ingredients 

1 bottle of red wine 

2 sticks of cinnamon 

Small knob of root 

ginger, fresh or dried 

2tsp green cardamom pods 

12 whole cloves 

1 star anise 

EUROPE • SWEDEN 

Strips of fresh or 

dried orange peel 

75g caster sugar 

2tbsp raisins 

Vodka or aquavit, 

optional 

method 

Pour the wine into a large saucepan and add all the spices and 

the orange peel. 

Add the sugar and heat until bubbles appear on the surface of 

the wine but don’t let it boil. Remove the pan from the heat and 

leave the wine to infuse for 1 hour or longer. 

When ready to serve, reheat the wine slowly until just below 

boiling. Divide the raisins between serving mugs and pour over 

the hot wine, adding a splash of vodka or aquavit first for an 

extra kick, if you wish. Strain out the spices and orange peel or 

leave a few pieces in each mug, as preferred. 

Software: 

»» 


»» 


»» 


changed, is our vision and passion for travel. 

Put simply, it’s in our DNA. 

most people miss, the quirky little shrine that 

doesn’t get mentioned in the guidebooks. 

in-depth immersion in an entirely new culture, 

and, of course, cuisine. 

Our Tip! 

Don’t let the wine boil hard or you’ll 

drive off the alcohol! 

10 About Exodus About Exodus 11 

Drinks • Europe 33

OR 

THE GREAT MIGRATION 

THE HERD 

TRAVEL ABOUT 2800KM 

through TANZANIA’S SERENGETI and 

KENYA’S MASAI MARA! 

THEY ALWAYS MIGRATE IN A 

> CLOCKWISE > 

DIRECTION 

THE SERENGETI IS ABOUT 

WILDEBEEST 

ALSO KNOWN AS 

GNU 

are named after 

the sound of the 

grunts they make 

80% OF 

THE 

GNU GIVE BIRTH 

within 2-3 weeks 

of each other 

2-5 CALVES 

MINS 

CAN RUN 

alongside their 

mothers minutes 

after birth 

A WILDLIFE PHENOMENON THAT BEGAN IN THE 1960s 

AFTER THE WILDEBEEST WERE VACCINATED AGAINST RINDERPEST 

WHICH CAUSED A POPULATION EXPLOSION OF 500% 

SERENGETI 

NATIONAL PARK 

MASAI MARA 

AUG - OCT 

MASAI MARA 

JUN 

TIMES LARGER THAN 

THE ISLE OF WIGHT 

Zebra stripes are as 

unique as fingerprints 

MASAI MARA 

has one of the 

LARGEST 

DENSITIES of LION 

JUL 

WANT TO BE THERE? 

Classic Kenya Safari 

A classic journey on safari 

in Kenya 

Gorillas & Masai Mara 

Fantastic wildlife viewing in 

Kenya, Uganda & Rwanda 

NOV 

DEC - MAY 

1.8MILLION 

animals join the herd 

to make the perfect team 

17% 

GAZELLE 

75% 

10% 

ZEBRA 

WILDEBEEST 

or GNU 

1% 

ELAND 

THE ROUTE & DATES 

are dictated by 

WEATHER PATTERNS 

THE 

DISTANCE 

MIRGRATED 

is the same as 

LONDON 

to 

MOROCCO 

198 RIDERS 

> 9 PER TEAM 

> 22 TEAMS 

& LARGEST 

FREE-STANDING 

£12 – 14K 

MOUNTAIN IN 

AVERAGE PRICE 

FLAT 

TIME TRIAL 

INDIVIDUAL 

3.5 BILLION 

people watch 

the event on TV 

HILLY 

TIME TRIAL 

TEAM 

LONGEST ROUTE 

WAS IN 1926 

3,570miles 

SHORTEST ROUTE 

WAS IN 1904 

1,509miles 

OVER THE COURSE OF THE RACE EACH CYCLIST WILL... 

Burn an average of 

123,900calories 

which is the equivalent of... 

x252 

McDonalds double cheeseburgers 

x619 

Krispy Kreme doughnuts 

MAKE 486K 

PEDAL STROKES 

AS WELL AS 

SWEAT 

ENOUGH TO 

FLUSH A TOILET 

DON’T JUST WATCH IT... 

MWU 

OF ABIKE 

THE WORLD Tanzania 

MWW 

39 

times 

12 MILLION 

spectators line the 

route each year 

EXODUS OFFERS TRIPS 

Alpine Cols of the Tour de France 

Spectacular cycling route through the Italian 

and French Alps. 

exodus.co.uk/trip/mwu 

PELOTON 

THE 

WEAR OUT 

792 

TYRES 

Tour de France riders have a gentlemen’s agreement 

that allows riders to take what’s called 

“pauses pipi” OR quick potty breaks 

without trying to make up time on each other… 

Looks harder 

to climb than a 

buttered 

giraffe! 

Comedian 

Rhod Gilbert 

Tanzania 

One of the few places on the planet… 

…where you can see 

the curvature of the Earth! 

MT KILIMANJARO WAS FORMED 

HALF A MILLION 

YEARS AGO 

AND IS MADE UP OF 

3 VOLCANOES 

• KIBO 5,895m 

• MAWENZI 5,149m 

• SHIRA 3,962m 

3 DEGREES 

SOUTH OF THE EQUATOR 

Tour de France Special 

Ride the same famous French climbs as the 

professional riders and watch the world’s 

most famous cycle race, live from the roadside. 

exodus.co.uk/trip/mww 

WEAR OUT 

3 CHAINS 

Our trip was an 

UNFORGETTABLE 

EXPERIENCE, 

I CAN HARDLY 

BELIEVE 

WE DID IT… 

Customer Review from 

Tour de France Special 

To find out more about Exodus Tour de France rides & other great holidays: 

020 8772 3822 • sales@exodus.co.uk • exodus.co.uk 

“THE ROOF OF AFRICA” 

5,895 METRES ABOVE SEA LEVEL 

Roughly the same height as… 

19 

EIFFEL TOWERS STACKED 

ON TOP OF THE LONDON EYE 

45k PEOPLE SUCCESS RATE 

Attempt to climb 

Mt Kilimanjaro each year. 

for 

25 

OVER YEARS 

EXODUS OFFICE STAFF 

HAVE MADE MORE THAN 

100 

SUMMITS BETWEEN THEM 

AND HAVE TAKEN OVER 

15,000 

EXODUS PASSENGERS 

80% 

DIFFERENT 

ROUTES >> 

All snow is to 

melt within 

the next... 

THE LAST SIGNIFICANT VOLCANIC ACTIVITY 

RECORDED ON KIBO WAS 200 YEARS AGO 

Altitude-related problems 

are the most common 

reason climbers turn back. 

of Mount 

Kilimanjaro 

climbers ascend 

these 2 routes 

1 EXPERIENCED TOUR GUIDE 

per 

2 TREKKERS ON SUMMIT DAY 

SPONSORED KILIMANJARO GUIDE, 

DAVID ROGATHE, 

FOR A SCHOLARSHIP 

COURSE IN ARUSHA 

Decrease in ice 

caps since 1912. 

20 

YEARS 

CIRCUMNAVIGATE 

MONT BLANC, 

The highest of the Alps 

MONT BLANC OR 

MONTE BIANCO 

EXODUS TREKS THE 

TWO LESSER TRAVELLED: 

RONGAI & LEMOSHO 

ONLY 

20% 

79% 

success 

rate to 

summit 

Lemosho 

Rongai 

8 days 

avg. 60hrs trekking 

EXODUS RESPONSIBLE TOURISM: 

THE FIRST OFFICIAL 

climb was in . 

1889 

Hans Meyer & Ludwig Purtscheller 

YOUNGEST & OLDEST 

people to climb were. . 

7 & 87 years old 

FIRST FEMALE 

Exodus crew departure . 

17 th June 2015 

Average 

4.7 

Trip Rating 

6 days 

avg. 37.5hrs trekking 

To find out more about Exodus Kilimanjaro treks & other great holidays: 


is 

4810m tall 

That’s roughly the 

same height as 

50 BIG BENS with 

1 STONEHENGE on top! 

THE FULL CIRCUIT HAS 

UP 

TOUR DU MONT BLANC 

TO10,000m 

of ASCENT and DESCENT 

WHICH IS 1KM MORE THAN CLIMBING 

MOUNT EVEREST FROM SEA LEVEL! 

First recorded circuit 

was in 1767 by 

Swiss scientist & alpinist 

Horace Benedict 

de Saussure 

The fastest anyone 

has ever completed 

the TMB is 

20hrs & 5mins 

The record is held by 

DACHHIRI SHERPA 

from Nepal, who won 

the Ultra-Trail du Mont 

Blanc in 2003. 

IN THE LAST 3 YEARS 

TREKKING 

GROUPS HAVE BEEN: 

56% female 

50% solo travellers 

OVER 20,000 

CLIMBERS REACH 

MONT BLANC’S SUMMIT 

EVERY YEAR 

WANT TO JOIN EXODUS? 

TOUR DU MONT BLANC 

CAMPING TREK • Trip Code: TWB 

HOTEL TREK • Trip Code: TWO 

SELF–GUIDED TREK • Trip Code: LTI 

96% 

success 

rate to 

summit 

And paid for 22 

porters to attend 

english 

classes 

France Switzerland 

TOP 3 

WILDLIFE 

SPOTS: 

IBEX 

GOLDEN EAGLES 

MARMOTS 

MONT BLANC HOT TUB PARTY 

In 2007, 20 people carried a self-assembly hot 

tub to the summit of Mont Blanc for a sunset. 

To find out more about Exodus Tour du Mont Blanc & other great holidays: 

Italy 

COL DE LA SEIGNE: 2516m 

COL DE BALME: 2191m 


One of the 

MOST POPULAR 

long-distance 

walks in Europe 

IT CROSSES THROUGH 

3 COUNTRIES: 

Italy, France & Switzerland 

& THE CIRCUIT IS 170km 

which is the about the same distance as: 

4 MARATHONS! 

THE HIGHEST GRAND COL FERRET: 2537m 

COL DE LA CROIX DU BONHOMME: 2537m 

The trek takes an average of 

10 DAYS 

THE 6 HIGH PASSES ON THE TRAIL ARE: 

COL DU BONHOMME: 2328m 

Glaciers cover approximately 

100km 2 of Mont Blanc 

The Mont Blanc region was the place to be for 

WEALTHY VICTORIAN HOLIDAYMAKERS 

COL DE TRICOT: 

2328m 

TOP GASTRONOMIC HIGHLIGHTS 

2 PORTABLE 

TOILETS 

were placed at the 

height of 14,000 

feet by using a 

helicopter in 2007. 

French Myrtille (blueberry) tart 

Approx. 300 calories 

Italian Hot Chocolate 


Swiss Cheese Fondue 


In 1924 the town of 

CHAMONIX 

hosted the first ever 

WINTER 

OLYMPICS 

Infographic Set 


Collection of 6 stylised and 

informational infographics to 

encourage, inspire and educate 

consumers to consider holidays 

and destinations. 

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To find out more about Exodus Great Mirgation Safaris & other great holidays: 

To find out more 020 8772 about 3822 Exodus • sales@exodus.co.uk Great Mirgation Safaris • exodus.co.uk 

& other great holidays: 

UK 0845 863 9679 • From outside UK +44 20 8772 3943 • sales@exodus.co.uk

A really varied trip with the opportunity to see several different areas of 

Madagascar; the gorgeous beaches, some beautiful national 

parks and delightful lemurs and chameleons. 

Nancy, 

Highlights of Madagascar • June 2014 

Wow, what a trip!… SO well organised with an amazing leader 

and superb staff. It’s not a simple ‘walk in the park’… but it is well within 

the capabilities of most people. If you are thinking about doing this trip - 

you should do it NOW! The views are amazing, the people and their 

culture you meet along the way amazing, and the way Exodus have set 

up and organised the trip is amazing… 

Ken Plumb 

Everest Base Camp • November 2015 

Because 97% of our customers 

would recommend us to a friend 

’Your words not 

ours’ Advertising 

Campaign 


Marketing Campaign to highlight 

that 97% of Exodus Travels 

customers would recommend us to 

a friend. 

Key Roles: 

»» 

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visual identity and advertising 

templates 

»» 

Distributed through digital and print 

publications 

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»» 


»» 


»» 


CULTURE • TREKKING • CYCLING • FAMILY • WINTER ACTIVITIES • WILDLIFE • POLAR • #JOINTHEEXODUS 

Because 97% of our customers 

would recommend us to a friend 

CULTURE • TREKKING • CYCLING • FAMILY • WINTER ACTIVITIES • WILDLIFE • POLAR • #JOINTHEEXODUS

2008 (hint, read this newsletter for the answers!): 

ONlINe uPdATe - Visitor statistics for the month of Sept: Medina - 111,500 Vibe - 78,000 Travelodge - 93,000 Adina - 35,000 

Toga WBE reservations for the month of Sept: Medina - 1,241 Vibe - 915 Travelodge - 2,051 Adina - 168 

Crewnews - 

Newsletter template 

Toga Hospitality 

Internal Newsletter to staff delivered 

over email 

Key Roles: 

»» 

Update and modernise previous 

CrewNews Letter template 

»» 

Create design that is in-house office 

printer friendly by removing large 

blocks of colour 

Software: 

»» 


»» 


»» 


Nov/Dec Edition 

Team TOGA 

crewnews 

It has certainly been an interesting first 

quarter to our financial year. In the financial 

markets the news of the fa lout from the 

credit crunch keeps getting more acute. On 

the leisure market front the impact of the 

high cost of fuel is certainly being felt in the 

domestic drive market. Issues of aviation and 

visa access coupled with economic fa lout 

are also affecting our inbound markets. It 

sounds as though it is all doom and gloom! 

However in times of adversity the tough stand up to be counted. 

Every person who works in Hospitality for Toga is charged with the 

responsibility to LOCK IN business from a reservations conversion, sales 

and marketing perspective. Our call is to ACTION, to create memorable 

guest experiences and grow our repeat business, to ensure our hotels 

are well kept and presented for our guests, to make sure that we win 

every RFP in the current tender season. To make a di ference, to make 

our roles meaningful – it is a cha lenge with purpose and one this team 

can and, I have no doubt, will, deliver on. 

In this edition of Crew News we see the Awards won at the HM Awards 

and Hotelclub Awards – acknowledgement of the exce lence of the 

Toga Hospitality team and the products we have in our portfolio. There 

can be no greater recognition than that from our customers and our 

industry colleagues. We see the wonderful new marketing initiatives 

around the “Be Pampered” packages for Vibe, new partnerships for 

In this edition of Crew News we see the Awards won at the HM Awards 

and Hotelclub Awards – acknowledgement of the exce lence of the 

Toga Hospitality team and the products we have in our portfolio. There 

can be no greater recognition than that from our customers and our 

industry co leagues. 

ARRive @ 5% 

88% + a great rate! 

SNAP 

CEO Toga Hospitality 

FRequeNT FlyeR TRIPle POINTS 

PROMOTION wITH MedINA 

Medina Apartment Hotels are o fering a triple points promotion with 

Qantas Frequent Flyer. From 5 February – 30 April 2009, QFF members can 

earn triple bonus points (9 points per 

do lar) at Medina Apartment Hotels 

when they stay two nights or more. 

CONGRATulATIONS TO: 

brand News 

Vibe Savoy Hotel Melbourne and Vibe Hotel Gold Coast 

Both hotels have been named short-listed nominees for the Best 

Value Accommodation category in The Australian Travel & Tourism 

Awards 2008. The Awards, now in their fifth year, bring consumers 

and operators together to recognise great Australian ‘travel and 

tourism’ products and services. Winners wi l be announced Saturday 

17 January 2009 issue of The Weekend Australian. 

TRAVelOdGe: New images of Travelodge Macquarie North Ryde, Travelodge 

Garden City and Travelodge Perth have been taken and wi l now be used across 

a l marketing co lateral and campaigns. Thank you to the Hotel Managers and 

teams at each location who worked to ensure the photo shoots were successful. 

Travelodge Palmerston North 

Travelodge Palmerston North won 

runner-up Accommodation Provider 

of the Year in the 2008 Manawatu 

Hospitality Awards. The Award 

is a great credit to the team after 

just seven months of trading as 

Travelodge Palmerston North. The 

annual Manawatu Awards are voted 

by local industry professionals and 

this was the first year Travelodge 

Palmerston North entered the 

awards. The Hotel was also a finalist 

for The Pernod Ricard Bar of the Year. 

Rachel Argaman 

Rachel was recently named Telstra NSW Business Women of the Year and the 

winner of the NSW Hudson Private and Corporate Sector Award at the NSW 

Telstra Business Women’s Award Ceremony Lunch on Friday 14 November 

2008. What a fantastic achievement! 

Rachel joined Toga Hospitality over ten years ago as Group Sales Manager 

and has risen up through Toga’s ranks to Director of Sales and Marketing, 

Group General Manager, Chief Operating Officer and fina ly Chief Executive 

Officer on 1 July 2007. Rachel is now eligible to win the 2008 Telstra Australian 

Business Woman of the Year, which wi l be announced at the national final on 

Tuesday 9 December 2008. Well done, and good luck Rachel! 

MedINA: The exciting new ‘More @ Medina’ campaign wi l soon be launched, offering 

guests fantastic value add-ons and the chance to win a trip for two to Adina Apartment 

Hotel Copenhagen, flying Scandinavian Airlines! 

We have fantastic New Medina executive on Crown images, showcasing the fabulous recent 

refurbishment that wi l now be used across all marketing co lateral and campaigns. 

eXCITING NewS! 

TOGA HOSPITAlITy INTeGRATed 

bOOkING SySTeM ON THe 

MOONlIGHT CINeMA webSITe! 

As part of Medina Apartment Hotels and Vibe Hotels’ 

continuing partnership with Moonlight Cinemas, www. 

moonlight.com.au wi l now include a Toga Hospitality 

integrated booking system. This is money can’t buy 

exposure for our brands and access to an audience 

interested in getting out and about and enjoying the 

best of our cities over summer. 

During last years season, www.moonlight.com.au 

received almost 4 mi lion page views and over 260,000 

unique visitors, with visitors spending an amazing 

average of 6.2 minutes on the site, along with 95% of 

visitors adding the website to their ‘favourites’. 

The Moonlight Cinema partnership covers both the 

Medina Apartment Hotels and Vibe Hotels - Vibe is the 

sponsor brand for Sydney 

and Melbourne and Medina 

is the sponsor brand for 

Brisbane, Adelaide and Perth. 

MedINA APARTMeNT HOTelS 

& SydNey THeATRe COMPANy 

PReSeNT RAbbIT 

Medina Apartment Hotels is proud to be 

presenting sponsor for the ferociously 

funny production, Rabbit, written by 

Nina Raine and directed by Brendan 

Cowell, Rabbit will be performed at 

Wharf 1, Sydney Theatre Company, from 

Thursday 27 November through to 

Sunday 4 January 2009. 

wIN one of five double passes! 

...to see Slumdog Millionaire. 

For your chance to see this award winning movie 

by British filmmaker Danny Boyle (Trainspotting, 

28 Days Later) and written by the Oscar nominated 

writer of The Fu l Monty, simply answer the 

fo lowing questions and forward to Caroline 

Ross cross@toga.com.au by Wednesday 17 Dec 

1 What is the key 

to entertaining this 

summer at Vibe Hotels? 

2 Which Hotels have 

been shortlisted in 

The Australian Travel & 

Tourism Awards 2008? 

3 Medina Apartment 

Hotels is presenting 

sponsor of which 

Sydney Theatre 

Company production? 

Previous Design

Downtown Drive 

MARCH 

30SUN 26WED 

SONOMA ANAHEIM – YOSEMITE SANTA BARBARA 

Travel 06:00 through Breakfast California’s at leisure. Gold Please Country present and your into Breakfast 

the Sierra 

Nevada Coupon Mountains at the to MIX Yosemite Restaurant, National Hilton Park, Anaheim 

one of the first 

wilderness parks in the United States. Explore the valley floor 

07:15 Have your luggage inside your room ready for 

with its 

porterage. spectacular 

Please waterfalls, 

keep any the 

bags imposing 

you wish rock 

to formations 

have 

of El Capitan 

handy and 

or carry Half 

on Dome 

separate. and abundant 

Please check-out wildlife. 

and pay 

Receive for the any red incidentals carpet treatment during your tonight stay. 

with newly 

refurbished 08:00 Meet rooms your Tour at your Director hotel, outside located of inside the hotel, the park, ready for 

close to departure. 

North America’s highest waterfall. End the evening 

with your new friends and travel companions at a fun 

Creative Holidays bid you farewell as you depart 

Celebration Dinner. 

Anaheim and join the Insight Vacations West Coast 

Full Breakfast, Tour of the Dinner USA… 

Cruise through the glitter of Hollywood as you make your way 

up to your beach front resort. Upon arrival into Santa Barbara, 

gather and join your Tour Director for a Welcome Drink and 

an opportunity to mingle and get to know each other during a 

pleasant evening of dinner and wine. 

Breakfast, Welcome Reception, Welcome Dinner 

MARCH 

31MON 27THU 

YOSEMITE SANTA BARBARA – LAS VEGAS – 

SAN FRANCISCO 

Your California adventure with Insight Vacations comes to 

an end in Las Vegas. Get ready to enjoy Vegas to the full! 

Wake to Santa Barbara’s golden beaches and elegant 

Spanish Revival buildings before heading north to the exciting 

Creative Holidays welcome you to fabulous Las Vegas – 

and eccentric city of San Francisco! 

the land of excess. 

Cruise scenic 17-Mile Drive past the famed Lone Cypress 

One thing is for sure: everyone’s here to have a good time so 

Tree and Pebble Beach Golf Links on your way to 

bask in the bright lights, mingle with the high rollers or get 

experience Haight-Ashbury, ground zero for the hippie 

married at the Viva Las Vegas Chapel. This is a 24-hour city 

generation in the ‘60s. This evening, enjoy breathtaking 

so you may as well pack in as much as possible. 

views of the San Francisco Bay with a dinner at Neptune’s 

18:00 Waterfront Upon Grill arrival & Bar. 

into Las Vegas, you will arrive at your 

hotel where you will receive your room key and welcome 

Full Breakfast, Highlight Dinner 

pack. You will then have time to freshen up before 

tonight’s events. 

Mega Famil A5 

Hand Booklet 

Insight Vacations, Contiki and 

Trafalgar 

Small 20 page in-house A5 staple 

bound book. 

Information booklets with flight, 

accommodation and itinerary 

details. Booklet was designed to be 

easily customised as there was over 

20 different versions. 

8 12 30 26 SUN WED MARCH | SONOMA ANAHEIM – YOSEMITE SANTA BARBARA 

27 THU MARCH 31 SUN | SANTA MARCH BARBARA | YOSEMITE – SAN – FRANCISCO 

LAS VEGAS 

MAP OF ANAHEIM 

W BALL RD 

Disneyland ® 

Monorail 

MARCH 

30SUN 

DISNEYLAND SONOMA – YOSEMITE 

® PARK 

S WEST ST 

Travel through California’s Gold Country and into the Sierra 

Nevada Mountains to Yosemite DISNEY'S National GRAND 

Park, one of the first 

CALIFORNIAN 

wilderness parks in the United HOTEL States. Explore the valley floor 

® & SPA 

with its spectacular waterfalls, the imposing rock formations 

of El Capitan and Half Dome DISNEY CALIFORNIA 

and abundant wildlife. 

ADVENTURE ® PARK 

Receive the red carpet treatment tonight with newly 

refurbished rooms at your W KATELLA hotel, AVE 

located inside the park, 

close to North America’s highest waterfall. End the evening 

with your new friends and travel companions at a fun 

Celebration Dinner. 

2 3 

Full Breakfast, Dinner 

CONVENTION 

CENTER 

DISNEYLAND DR 

DISNEYLAND ® RESORT 

ORANGEWOOD AVE 

Hotel Way 

1 

SANTA ANA FWY 

S HARBOR BLVD 

HARBOR BLVD 

S HARBOR BLVD 

W BALL RD 

Map Key & Distances 

1. DoubleTree Suites by Hilton Hotel Anaheim Resort 

By vehicle to Disney Park & California Adventure Park: 5 minutes 

By foot to Disney Park & California Adventure Park: 46 minutes 

MARCH 

2. Hilton Anaheim 


By foot to Disney Park & California Adventure Park: 42 minutes 

31MON 

YOSEMITE – LAS VEGAS 

3. Sheraton Park Hotel at the Anaheim Resort 


Your By foot California to Disney adventure Park & California with Insight Adventure Vacations Park: 40 comes minutes 

to 

an end in Las Vegas. Get ready to enjoy Vegas to the full! 

Creative The Anaheim Holidays Resort welcome Transportation you to fabulous (ART) shuttle Las Vegas service 

– 

the runs land approximately of excess. every 20 minutes from your Anaheim 

Hotel to Disneyland/ California Adventure Park. You can 

One thing is for sure: everyone’s here to have a good time so 

purchase your ticket at the kiosk at the Sheraton Park Hotel 

bask in the bright lights, mingle with the high rollers or get 

at the Anaheim Resort. Unfortunately you cannot purchase 

married at the Viva Las Vegas Chapel. This is a 24-hour city 

a pass on-board the bus. An adult pass is $5.00 Please visit 

so you may as well pack in as much as possible. 

http://www.rideart.org for more information. 

18:00 Upon arrival into Las Vegas, you will arrive at your 

hotel where you will receive your room key and welcome 

pack. You will then have time to freshen up before 

tonight’s events. 

139 

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6 

12 30 SUN MARCH | SONOMA – YOSEMITE 

31 SUN MARCH | YOSEMITE – LAS VEGAS 

137

Uniworld Email 

Uniworld Cruises 

Promotional sales email for 

Uniworld Cruises. 

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