alexwoo-brandlookbook

CLASSIC ORIGINALITY
2016 - 2017 LOOKBOOK

YOU
are theWOMAN
we have been
WAITING for

our designs stand for
your stories
who you are
what you’ve done
where you’ve been

WITH AN
infinite number
OF MEANINGS
FOR EACH
design

so you can
CHERISh
LIFE’S special
occasions
with loved ones

express
your unique
style for the
world to see

with classic,
timeless designs
that complement
your personality

& CELEBRATE
FRIENDS WHO
may be apart in distance
BUT NEVER
IN HEART

wherever
LIFE TAKES
YOU,
YOUR STORY
begins HERE
AT ALEX WOO...

ABOUT THE BRAND
As a favorite among fashion editors, stylists, trendsetters, and
celebrities, the jewelry you see is part of a long tradition of quality
craftsmanship, handcrafted artistry, and careful finishing, all lovingly
made in New York. Alex Woo creates jewelry that reflects life through
design that is both personal and timeless.
Classic Originality
The designs are fresh and contemporary, but never eclipsed by
the trend of the moment. With a signature style and edge that is
unmistakable, many of the pieces can be worn day or night making a
powerful statement of individuality and femininity.
Quality Craftsmanship
Built upon a tradition of excellence, each piece is of the utmost quality
starting from the premium materials selected. It is this dedication to
quality that has earned Alex Woo continual recognition from fashion
editors, stylists, and industry insiders to celebrities and tastemakers.
Made In New York
A vital aspect of Alex Woo jewelry and our creative
process is influenced by the vibrant diversity of New York.
Designed and made in our own workshop located in the
heart of Rockefeller Center, we proudly ensure quality
control and a culture that supports local talent.

www.alexwoo.com